New Zealand Gold Merchants

01/07/2026

Gold is meant to rise during times of war... so why did it fall?

It's one of the biggest contradictions investors have faced this year.

In this article, Tony Coleman explains the "Gold Paradox" – why geopolitical conflict pushed gold lower instead of higher, what role the Strait of Hormuz played, and why many analysts believe the current market could be setting up for a powerful reversal.

If you invest in gold, silver, or simply want to understand what's driving today's markets, this is well worth the read.

👉 Read the full article here:

Gold’s recent price surge has grabbed attention, but major global institutions now see it as a core long-term asset, valued for diversification, wealth preservation and resilience when markets come under pressure.

23/06/2026

Looking to build, not sell?

GoldSaver lets you build your holdings in gold and silver over time from as little as $50 per week, with flexible deposits and online account management.

Learn more: https://gogold.co.nz/goldsaver/

16/06/2026

There’s nothing better than hearing directly from the people who walk through our doors.

For many customers, selling precious metals can feel unfamiliar at first - which is why trust, transparency and taking the time to explain the process properly matters so much to our team.

Thank you Paul for the kind words and for choosing New Zealand Gold Merchants.

09/06/2026

Many people are surprised by what can be assessed.

At New Zealand Gold Merchants, we assess a wide range of precious metal items including:

• Gold jewellery
• Silver items
• Platinum
• Palladium
• Bullion bars and coins
• Precious metal materials
• Scrap or broken jewellery

With nearly 50 years in the industry and local refining capability, we’ve built our reputation on trusted service and transparent pricing.

See what we buy: https://gogold.co.nz/sell/

02/06/2026

Thinking about selling but not sure where to start?

Our latest article explains how the Precious Metals Calculator works, what can affect value, and how to get the most accurate estimate before visiting.

A little preparation can go a long way.

Read the article:

Use NZ Gold Merchants’ live price calculator to estimate your take-home price for scrap gold, silver and old jewellery before visiting NZGM.

31/05/2026

Markets move fast. Headlines move even faster.

But some assets have stood the test of time through uncertainty, volatility and changing economic cycles.

This month, Tony Coleman shares a simple perspective on why gold continues to hold long-term relevance in a world constantly chasing the next trend.

29/05/2026

What could your precious metals be worth?

Before making any decisions, get a quick estimate online with our Precious Metals Calculator.

Whether you’re holding old jewellery, bullion, silverware, platinum or palladium, our calculator gives you a simple starting point using current pricing.

✓ Quick online estimate
✓ Multiple precious metals supported
✓ Start from home

Try the calculator: https://gogold.co.nz/sell/

29/04/2026

There’s a process behind every piece.

Refined with care, backed by decades of experience, and produced to a standard you can trust.

gogold.co.nz

27/04/2026

Another 5-star review, and this one says it all.

25/04/2026

Tony’s latest Gold Market Insight is out.

A steady view on where gold sits today and why it’s being treated as a long-term portfolio asset.

Learn more → gogold.co.nz