Cents & Sensibility, Inc.

Cents & Sensibility, Inc. 5890 Stoneridge Drive, Suite 103, Pleasanton Ca 94588 We take a unique, relationship-driven approach to helping you manage, save, and invest your money.

Earning Your Trust
Our approach to financial planning is simple: treat each client like family. The results are clear. Our clients tell us their financial lives feel simpler and better organized. Most importantly, they enjoy peace of mind knowing someone they trust handles their finances. As your advisor, we’ll give you the attention and respect you deserve. We’ll take the time to listen, focus on

the details, answer your questions, and work with you each step of the way. Charting Your Course
Your journey to financial independence starts with understanding where you are, and where you’re headed. We’ll spend timing learning why you’re saving and investing. We’ll evaluate your income, investments, and any debt you may have. We’ll provide sound advice, in plain language. Finally, we’ll create a plan you can follow toward goals you can achieve. Navigating the Obstacles
Life happens and circumstances are bound to change. As opportunities emerge and challenges arise, we’ll adapt your plan accordingly. We’ll coordinate with your other advisors—such as your attorney, accountant, and mortgage broker— so your plan is complete and carried out effectively. We’ll work with your existing advisors or provide referrals to those we work with regularly. Investment Advisory Services offered through Duet Advisory Services, LLC, a registered investment adviser. Securities offered through Private Client Services, Member FINRA/SIPC. Cents & Sensibility, Inc., Duet Advisory Services and Private Client Services are unaffiliated entities.

Markets pushed higher in August as AI-driven optimism helped investors look past softer economic data. The S&P 500 gaine...
09/04/2026

Markets pushed higher in August as AI-driven optimism helped investors look past softer economic data. The S&P 500 gained 2.62% and the S&P/TSX Composite rose 2.96%, even as softening retail sales kept consumer spending in focus. Back-to-school season adds another data point to that story, with spending expected to reach \$146.8 billion in the U.S. and \$4.5 billion in Canada this year.

The Standard & Poor’s 500 Index advanced 2.62 percent, while the Nasdaq Composite rose 3.93 percent. The Dow Jones Industrial Average lagged, adding 1.34 percent. The S&P/TSX rose 2.96 percent.1,2

Back to school… but make it a throwback!📚✏️As summer winds down and a new school year begins, we’re looking back at wher...
08/27/2026

Back to school… but make it a throwback!📚✏️As summer winds down and a new school year begins, we’re looking back at where we started with some classic elementary school picture day snaps of each of our team members. Can you tell who's who?

Whether you have kids or grandkids heading back to school, college students settling back into their dorms, or you’re simply soaking up the last days of summer, we’re wishing you a wonderful start to the new school year!🎒Here’s to new beginnings, fresh goals, and embracing the changing of seasons. 🍂✨

From left to right: Ali, Jacqueline, Lynda, Mayna, and Sharon. Did you guess correctly?

Many retirement conversations start with the same questions: When can I retire? Do I have enough? These are great questi...
08/13/2026

Many retirement conversations start with the same questions: When can I retire? Do I have enough? These are great questions. They're just not the only ones. Retirement can stretch 20 or 30 years, which means time, energy, purpose, and how you want to spend your days are part of the plan too. It might include part-time work, caregiving, consulting, travel, volunteering, or finally doing the thing you put off for decades. The numbers matter. The life behind the numbers matters just as much. The question is: What do you want this chapter to actually feel like?

See how retirement has changed over 75 years.

Markets navigated mixed signals in July. Inflation eased, tech faced pressure, and energy surged. Meanwhile, Americans a...
08/07/2026

Markets navigated mixed signals in July. Inflation eased, tech faced pressure, and energy surged. Meanwhile, Americans are planning record travel spending in 2026: \$1.37 trillion. What's shaping your household budget this summer?

Stocks were mixed in July as investors navigated a cross-current of news on the outlook for AI spending and Q2 corporate reports.

Summer is in full swing here at Cents & Sensibility! ☀️ We've been soaking up the sunshine and enjoying the warm weather...
07/24/2026

Summer is in full swing here at Cents & Sensibility! ☀️ We've been soaking up the sunshine and enjoying the warm weather. Between cranking away at work, our team's managed to squeeze in some awesome travel and summer fun. In fact, four out of the five of us made it to Japan this year, all on separate trips! Here are some of our favorite moments from our adventures and summer shenanigans so far:

• Sharon: My favorite experience was walking through the incredibly ornate gates of Nijo Castle and then walking through Ninomaru Palace and imagining what it must have been like to be there in the 1600s.

• Jacqueline: My favorite part of the trip was getting to try so many different foods and sushi. I still don’t know everything I ate at an omakase lunch in Tokyo!

• Ali: Our favorite times were in Nagoya, where my husband, Jim’s, head office is based, so he knows it really well and it’s not somewhere tourists usually go. It was a very Japanese experience exploring the tiny traditional family restaurants and bars and meeting some great people.

• Mayna: My top moments were feeding the deer at Nara and the monkeys in Arashiyama. I am also grateful we were able to meet up with various friends who live in Japan! One of them it had been 20 years since I last saw her!

• Lynda: Our happiest place is anywhere we're making memories with our "Grandgirlies"— especially sunny days at the neighborhood pool followed by snuggles, stacks of bedtime books, and goodnight hugs.

We hope you have been making the most of this season and the lovely weather (while staying cool on the hot days!). We’d love to hear about any fun plans or trips you have going on this summer -- hit comment and give us an update!

Q2 was a comeback quarter — all three major indexes posted their best three months in years.  But a strong quarter isn't...
07/14/2026

Q2 was a comeback quarter — all three major indexes posted their best three months in years. But a strong quarter isn't a reason to get overconfident, just like a weak one isn't a reason to panic. Intentional investors treat both the same: with a plan and a level head. Here's my five-minute recap of what happened and what I'm watching next.

What savvy investors are watching now

Markets posted solid second-quarter gains as investors responded to upbeat economic reports, continued diplomatic effort...
07/08/2026

Markets posted solid second-quarter gains as investors responded to upbeat economic reports, continued diplomatic efforts in the Middle East, and strong first-quarter corporate numbers. The S&P 500 rose 14.87%, the Nasdaq gained 21.41%, and the Dow picked up 12.90%, while Canada’s S&P/TSX Composite added 6.37%. Looking ahead, markets may continue to react to Middle East updates, oil prices, inflation trends, and the pace of global commerce through the Strait of Hormuz. From U.S. home price growth to Canadian housing forecasts, this quarter’s by-the-numbers highlights the data behind one of North America’s most closely watched markets.

Stocks saw solid gains in the second quarter, riding a wave of enthusiasm over upbeat economic reports, ongoing diplomatic efforts in the Middle East, and strong first-quarter corporate numbers.

As technology evolves, so do the tactics scammers use to target unsuspecting individuals. In this month’s Visual Insight...
06/25/2026

As technology evolves, so do the tactics scammers use to target unsuspecting individuals. In this month’s Visual Insights Newsletter, we explore today’s most prevalent financial scams and offer guidance on how to protect yourself. Read more here!

Anyone can be conned. Here's how to spot & avoid scams.

Summer is here, and graduation season is in full swing. We’re especially excited to celebrate one of our own this year. ...
06/10/2026

Summer is here, and graduation season is in full swing. We’re especially excited to celebrate one of our own this year. Ali’s oldest child, Amelia, graduated from San Diego State University’s Fowler College of Business last month, earning her BS in Business Administration with an emphasis in Marketing.
We couldn’t be prouder of Amelia and all she has accomplished. Congratulations to the entire Class of 2026. If you have a graduate in your life, we’d love to celebrate them too—please share your good news with us!

Markets continued their upward climb in May, supported by strong technology performance, positive economic data, and ong...
06/05/2026

Markets continued their upward climb in May, supported by strong technology performance, positive economic data, and ongoing diplomatic efforts in the Middle East. The Nasdaq gained 8.36%, the S&P 500 rose 5.15%, and Canada’s S&P/TSX Composite added 2.37%, while investors welcomed better-than-expected job growth and upbeat corporate earnings. With the Fed's next meeting scheduled for June, attention is turning to updated economic projections and what they may signal about the broader economy. From \$24 billion spent on Father's Day to the popularity of dining out and special outings, this month's by-the-numbers highlights how families celebrate the dads in their lives.

Stocks pushed higher in May, fueled by big tech names, positive economic news, and ongoing diplomatic efforts in the Middle East.

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5890 Stoneridge Drive, Ste 103
Pleasanton, CA
94588

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