Elsby Associates

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Elsby Associates Elsby Associates are Whole of Market Mortgage Brokers. Carl Elsby is also qualified to give advice on Equity Release within the firm.

Elsby Associates offer Mortgage & Protection Advice, providing an expert service on all types of Mortgages, Equity Release (Lifetime Mortgages), Personal Protection, and Property Insurance — ensuring you always have the right cover in place. We are committed to helping individuals secure their financial futures by offering expertise in the following key areas: First-time Buyers, Home Movers, Re-mortgage Deals, Lifetime Mortgages (Equity Release), Buy to Let, Protection Insurance - Life cover, Critical Illness, Income Protection. We will guide you through the process, ensuring you find the most competitive rates and terms suitable for you. We offer appointments by Office, Teams, Zoom or Telephone. Elsby Associates Limited (FCA No. 447361) is an appointed representative of Julian Harris Adviser Network Limited (FCA No. 304155), which is authorised and regulated by the Financial Conduct Authority. Think carefully before securing debts against your home. Your home may be repossessed if you do not keep up repayments on your mortgage or any other debt secured on it. Please note that some mortgages such as commercial BTLs are not regulated by the FCA. Equity release may involve a lifetime mortgage or a home reversion plan. To understand the features and risks, ask for a personalised illustration. Equity release may impact the size of your estate and it could affect your entitlement to current and future means-tested benefits.

We like this garden, so well planned, but it also looks so natural 🙌
30/10/2026

We like this garden, so well planned, but it also looks so natural 🙌

30/10/2026
We would love your support for my daughter who will be running for Macmillan in memory of her Grandad, my Dad. The care ...
21/08/2026

We would love your support for my daughter who will be running for Macmillan in memory of her Grandad, my Dad. The care he received was absolutely wonderful in his end of life care. They are wonderful and supportive for the family as well as my Dad. đź’™

Help Imogen Elsby raise money to support Macmillan Cancer Support

Before you apply for a mortgage, a few well-chosen questions can save you time, stress and potentially money. In our lat...
17/08/2026

Before you apply for a mortgage, a few well-chosen questions can save you time, stress and potentially money. In our latest guide, we break down the best mortgage questions to ask—so you understand your borrowing options, what lenders will look for, and how protection fits alongside the numbers. As your local mortgage brokers, Elsby Associates work with you directly to match the right solution from the right lenders, especially when your circumstances aren’t straightforward. If you want clarity and confidence before taking the next step, this one’s for you.

https://www.elsbyassociates.co.uk

Thinking about a buy-to-let remortgage but worried you’ll pick the wrong deal? The right strategy isn’t just about chasi...
15/08/2026

Thinking about a buy-to-let remortgage but worried you’ll pick the wrong deal? The right strategy isn’t just about chasing a better rate—it’s about matching the loan to your property, your cashflow and your longer-term plans. In this guide, Elsby Associates breaks down how to structure a remortgage that fits, with practical insight you can use even if your situation is a bit more complex. If you want dependable, landlord-focused advice tailored to your circumstances, this is a smart place to start.

https://www.elsbyassociates.co.uk

Income protection isn’t one-size-fits-all—what you need depends on your job, income style, and how your household would ...
13/08/2026

Income protection isn’t one-size-fits-all—what you need depends on your job, income style, and how your household would cope if you couldn’t work. In our latest guide, we walk you through how to choose a policy that truly fits you, helping you avoid common mistakes and make cover feel clear and manageable. If you’re in Stoke-on-Trent, Crewe, Congleton, or anywhere nearby and want dependable advice from a team that works with you directly, this one’s worth your attention.

https://www.elsbyassociates.co.uk

Mortgage protection can feel like a “nice to have” until you’re faced with what happens if the unexpected occurs. In thi...
11/08/2026

Mortgage protection can feel like a “nice to have” until you’re faced with what happens if the unexpected occurs. In this guide, we break down how mortgage protection works for families, what it typically covers, and the questions worth asking so you can protect your home with confidence. As mortgage brokers at Elsby Associates, we work hands-on with local clients across Stoke-on-Trent, Crewe, Cheshire and Telford—because clarity matters when the decision is this important. If you want to make the right move for your family’s future, this is the place to start.

https://www.elsbyassociates.co.uk

Moving house is exciting, but mortgage deals aren’t always straightforward—especially if your circumstances have changed...
09/08/2026

Moving house is exciting, but mortgage deals aren’t always straightforward—especially if your circumstances have changed. In this guide, we break down how to compare offers properly, spot the deals that actually fit, and avoid common pitfalls that can cost you money. At Elsby Associates, we work directly with you to match your needs with the right lenders and the right mortgage and protection options. If you’re planning a move in Stoke-on-Trent, Crewe, Cheshire or Telford, this is the practical, reassuring walkthrough you’ll want before you commit.

https://www.elsbyassociates.co.uk

Thinking about your next step in retirement? It’s not just about having savings—it’s about making sure the right lending...
07/08/2026

Thinking about your next step in retirement? It’s not just about having savings—it’s about making sure the right lending option fits your situation, income and plans, whether you’re considering retirement mortgages or exploring equity release. In our latest guide, we break down the practical choices and what to consider so you can feel confident navigating a highly regulated process. If you’re based around Stoke-on-Trent, Crewe, Stafford, or further afield in the region, this is a clear, dependable place to start.

https://www.elsbyassociates.co.uk

If you’re a homeowner, life insurance isn’t just “one more policy” — it’s there to protect your mortgage, your family’s ...
05/08/2026

If you’re a homeowner, life insurance isn’t just “one more policy” — it’s there to protect your mortgage, your family’s income, and your plans for the future. The article breaks down the best options in plain English, so you can see what to look for and why certain cover types suit different lifestyles and budgets. At Elsby Associates, we work with you directly to match the right protection to your mortgage and circumstances, not a one-size-fits-all quote. When you understand your choices properly, you avoid costly mistakes and get real peace of mind.

https://www.elsbyassociates.co.uk

Address

Genesis Business Centre, Innovation Way
Stoke-on-Trent
ST64BF

Opening Hours

Monday 10am - 5pm
Tuesday 10am - 6pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 2pm

Telephone

+441782766662

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