Money Wise with Rina Hicks

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Money Wise with Rina Hicks Unlock financial freedom with Money-Wise!

Join us on the journey to wealth creation, growth, preservation and ultimately financial success with expert insights and tips.

02/10/2026

HELLO, OCTOBER.

New month. New energy. New decisions.

And maybe... a little more courage.

Because sometimes the biggest risk isn't losing money.

It's being so afraid of losing it that you never give it the chance to change your life.

This week’s MoneyWise Minute asks a rather uncomfortable question:

Are you playing it safe with your money... or are you simply playing scared?

Our latest story will make you think differently about risk, investing, financial security and the money beliefs we inherit without even realising it.

Because safe seas never made good captains.

Read the full MoneyWise Minute: bit.ly/MWMVol25

And as you step into October, dare yourself to colour outside the lines.

Just make sure you know what you're colouring with.

30/09/2026

YOUR MONEY DESERVES A BACKGROUND CHECK.

Someone tells you: “𝙏𝙝𝙞𝙨 𝙈𝙈𝙁 𝙞𝙨 𝙜𝙞𝙫𝙞𝙣𝙜 𝙖𝙢𝙖𝙯𝙞𝙣𝙜 𝙧𝙚𝙩𝙪𝙧𝙣𝙨!” And suddenly you want to move your money.

𝗪𝗮𝗶𝘁.

Before you invest a single shilling, ask:

WHO is managing your money? 𝘿𝙤 𝙩𝙝𝙚𝙮 𝙝𝙖𝙫𝙚 𝙩𝙝𝙚 𝙚𝙭𝙥𝙚𝙧𝙞𝙚𝙣𝙘𝙚 𝙖𝙣𝙙 𝙩𝙧𝙖𝙘𝙠 𝙧𝙚𝙘𝙤𝙧𝙙 𝙩𝙤 𝙢𝙖𝙣𝙖𝙜𝙚 𝙞𝙣𝙫𝙚𝙨𝙩𝙢𝙚𝙣𝙩𝙨?

WHAT return are they offering? 𝘿𝙤𝙚𝙨 𝙞𝙩 𝙢𝙖𝙠𝙚 𝙨𝙚𝙣𝙨𝙚 𝙘𝙤𝙢𝙥𝙖𝙧𝙚𝙙 𝙬𝙞𝙩𝙝 𝙬𝙝𝙖𝙩 𝙩𝙝𝙚 𝙜𝙤𝙫𝙚𝙧𝙣𝙢𝙚𝙣𝙩 𝙞𝙨 𝙤𝙛𝙛𝙚𝙧𝙞𝙣𝙜 𝙩𝙝𝙧𝙤𝙪𝙜𝙝 𝙏𝙧𝙚𝙖𝙨𝙪𝙧𝙮 𝙗𝙞𝙡𝙡𝙨?

And most importantly:

𝙒𝙃𝙀𝙍𝙀 𝙞𝙨 𝙮𝙤𝙪𝙧 𝙢𝙤𝙣𝙚𝙮 𝙖𝙘𝙩𝙪𝙖𝙡𝙡𝙮 𝙗𝙚𝙞𝙣𝙜 𝙞𝙣𝙫𝙚𝙨𝙩𝙚𝙙?

A legitimate fund should be able to show you its fact sheet/tear sheet and tell you who manages the fund, its investment track record, current returns and where the money is invested - because a big number on a poster is not due diligence.

And if one fund is promising returns dramatically higher than everyone else, don't get excited - 𝙜𝙚𝙩 𝙘𝙪𝙧𝙞𝙤𝙪𝙨 - your money is at stake.

Before you decide how much risk you're willing to take, take our FREE 4-minute Investment Risk Assessment.

Know your risk before your money takes it.

Take the assessment: 4-Minute Investment Risk Assessment: bit.ly/4rzTvp0

28/09/2026

Your money can be accessible 𝘼𝙉𝘿 still be underperforming...

Here's a money question that might make you uncomfortable this Monday: 𝙒𝙝𝙮 𝙞𝙨 𝙨𝙤 𝙢𝙪𝙘𝙝 𝙤𝙛 𝙮𝙤𝙪𝙧 𝙢𝙤𝙣𝙚𝙮 𝙨𝙞𝙩𝙩𝙞𝙣𝙜 𝙨𝙤𝙢𝙚𝙬𝙝𝙚𝙧𝙚 𝙨𝙞𝙢𝙥𝙡𝙮 𝙗𝙚𝙘𝙖𝙪𝙨𝙚 “𝙄 𝙢𝙞𝙜𝙝𝙩 𝙣𝙚𝙚𝙙 𝙞𝙩”?
That's understandable.
You want access, you want safety, you don't want your money locked away.

But here's the thing: 𝘈𝘤𝘤𝘦𝘴𝘴𝘪𝘣𝘭𝘦 𝘥𝘰𝘦𝘴𝘯'𝘵 𝘮𝘦𝘢𝘯 𝘪𝘥𝘭𝘦.

One of the reasons people consider Money Market Funds is the 𝙘𝙤𝙢𝙗𝙞𝙣𝙖𝙩𝙞𝙤𝙣 𝙤𝙛 𝙡𝙞𝙦𝙪𝙞𝙙𝙞𝙩𝙮 and the 𝙤𝙥𝙥𝙤𝙧𝙩𝙪𝙣𝙞𝙩𝙮 𝙩𝙤 𝙚𝙖𝙧𝙣 𝙖 𝙧𝙚𝙩𝙪𝙧𝙣, subject to the specific fund's terms.

But please don't make the mistake of opening the newspaper, spotting: “Fund X: Highest return!” …and immediately moving your money.
- That's not research, that's shopping by headline.

Before putting your money into an MMF, ask:
• 𝙒𝙝𝙚𝙧𝙚 𝙙𝙤𝙚𝙨 𝙩𝙝𝙞𝙨 𝙛𝙪𝙣𝙙 𝙞𝙣𝙫𝙚𝙨𝙩?
• 𝙃𝙤𝙬 𝙙𝙤𝙚𝙨 𝙞𝙩 𝙜𝙚𝙣𝙚𝙧𝙖𝙩𝙚 𝙞𝙩𝙨 𝙧𝙚𝙩𝙪𝙧𝙣𝙨?
• 𝙒𝙝𝙖𝙩 𝙖𝙧𝙚 𝙩𝙝𝙚 𝙛𝙚𝙚𝙨 𝙖𝙣𝙙 𝙖𝙥𝙥𝙡𝙞𝙘𝙖𝙗𝙡𝙚 𝙩𝙖𝙭𝙚𝙨?
• 𝙃𝙤𝙬 𝙦𝙪𝙞𝙘𝙠𝙡𝙮 𝙘𝙖𝙣 𝙄 𝙖𝙘𝙘𝙚𝙨𝙨 𝙢𝙮 𝙢𝙤𝙣𝙚𝙮?
• 𝙒𝙝𝙤 𝙢𝙖𝙣𝙖𝙜𝙚𝙨 𝙞𝙩?
• 𝙄𝙨 𝙩𝙝𝙚 𝙛𝙪𝙣𝙙 𝙩𝙧𝙖𝙣𝙨𝙥𝙖𝙧𝙚𝙣𝙩 𝙖𝙗𝙤𝙪𝙩 𝙬𝙝𝙚𝙧𝙚 𝙞𝙣𝙫𝙚𝙨𝙩𝙤𝙧𝙨' 𝙢𝙤𝙣𝙚𝙮 𝙜𝙤𝙚𝙨?

Because here's something worth remembering: 𝗔 𝗵𝗶𝗴𝗵𝗲𝗿 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗲𝗱 𝗿𝗲𝘁𝘂𝗿𝗻 𝗱𝗲𝘀𝗲𝗿𝘃𝗲𝘀 𝗠𝗢𝗥𝗘 𝗾𝘂𝗲𝘀𝘁𝗶𝗼𝗻𝘀, 𝗻𝗼𝘁 𝗳𝗲𝘄𝗲𝗿.

This Monday, don't just ask: “How much will I earn?”
Ask: “What am I actually investing in?”

If you're ready to explore opening an MMF, start here: bit.ly/4ha8dyg

Still unsure? DM us, call/WhatsApp 0112 440 122 or email [email protected].

Let's talk before you put your money somewhere just because somebody said, “𝙃𝙞𝙞 𝙣𝙖𝙮𝙤 𝙣𝙞 𝙨𝙪𝙧𝙚 𝙗𝙚𝙩!” 😂

25/09/2026

Your phone goes quiet... For most people, that means peace. 😅

For Moses though, this meant no income.

No boss.
No payslip.
No HR department.

Just the uncomfortable realisation that when you're self-employed, you are also your own safety net.

And there's another problem: Moses knew what came IN - but he hadn't stopped to calculate what actually STAYED.
Fuel.
Maintenance.
Insurance.
Debt.
Downtime.

Sound familiar?

Here's your Friday question: 𝙄𝙛 𝙮𝙤𝙪𝙧 𝙞𝙣𝙘𝙤𝙢𝙚 𝙨𝙩𝙤𝙥𝙥𝙚𝙙 𝙩𝙤𝙢𝙤𝙧𝙧𝙤𝙬, 𝙝𝙤𝙬 𝙡𝙤𝙣𝙜 𝙘𝙤𝙪𝙡𝙙 𝙮𝙤𝙪 𝙧𝙚𝙖𝙡𝙞𝙨𝙩𝙞𝙘𝙖𝙡𝙡𝙮 𝙨𝙪𝙧𝙫𝙞𝙫𝙚?

Don't guess. Know.

We've unpacked Moses' story and the financial wake-up call that followed in this week's MoneyWise Minute.

READ THE FULL STORY → bit.ly/4hMh6iV

Read it. Share it with someone who's self-employed. And subscribe so you don't miss the next MoneyWise Minute.

Then come back and tell us: Are you SAFE or EXPOSED?

Also, get your FREE financial health status here: bit.ly/MWFinHealthCheck

23/09/2026

You asked about the risks of Money Market Funds. Good.
Because “𝘭𝘰𝘸 𝘳𝘪𝘴𝘬” does NOT mean “𝙣𝙤 𝙧𝙞𝙨𝙠.”

There are three things you need to understand:
𝟭. 𝗥𝗲𝘁𝘂𝗿𝗻𝘀 𝗮𝗿𝗲𝗻'𝘁 𝗴𝘂𝗮𝗿𝗮𝗻𝘁𝗲𝗲𝗱: The return can move as market conditions and interest rates change.

𝟮. 𝗬𝗼𝘂𝗿 𝗿𝗲𝘁𝘂𝗿𝗻 𝗰𝗮𝗻 𝗳𝗮𝗹𝗹 𝗯𝗲𝗵𝗶𝗻𝗱 𝗶𝗻𝗳𝗹𝗮𝘁𝗶𝗼𝗻: If your money earns 5% but prices rise by 7%, your money may have grown on paper while losing purchasing power in real terms.

𝟯. 𝗧𝗵𝗲 𝗳𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝘀𝘆𝘀𝘁𝗲𝗺 𝗶𝘁𝘀𝗲𝗹𝗳 𝗰𝗮𝗿𝗿𝗶𝗲𝘀 𝗿𝗶𝘀𝗸: Extreme? Yes. Common? No. But every financial investment has some level of risk.

And here's the bigger point: There is also a risk to 𝙙𝙤𝙞𝙣𝙜 𝙣𝙤𝙩𝙝𝙞𝙣𝙜.

Leaving large amounts of cash sitting idle may feel safe, but if it's earning little or nothing while prices continue rising, your money is quietly losing purchasing power.

So don't ask only: “What could I lose by investing?”

Also ask: “What could I lose by NOT putting my money to work?”

If you've been waiting to start your MMF, this is your sign to understand your options and take the next step.

Open your MMF here: bit.ly/4ha8dyg

And remember: 𝗗𝗼𝗻'𝘁 𝗶𝗻𝘃𝗲𝘀𝘁 𝗯𝗲𝗰𝗮𝘂𝘀𝗲 𝘀𝗼𝗺𝗲𝗼𝗻𝗲 𝗽𝗿𝗼𝗺𝗶𝘀𝗲𝗱 𝘆𝗼𝘂 𝗮 𝗿𝗲𝘁𝘂𝗿𝗻. 𝗜𝗻𝘃𝗲𝘀𝘁 𝗯𝗲𝗰𝗮𝘂𝘀𝗲 𝘆𝗼𝘂 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂'𝗿𝗲 𝗱𝗼𝗶𝗻𝗴.

21/09/2026

Here's a question for your Monday morning: 𝙒𝙝𝙚𝙧𝙚 𝙞𝙨 𝙮𝙤𝙪𝙧 𝙢𝙤𝙣𝙚𝙮 𝙨𝙞𝙩𝙩𝙞𝙣𝙜 𝙧𝙞𝙜𝙝𝙩 𝙣𝙤𝙬?
Not where you intend to put it.... Where is it actually sitting?
A current account?
Savings account?
Mpesa?
Under the mattress?
𝙊𝙧 𝙨𝙤𝙢𝙚𝙬𝙝𝙚𝙧𝙚 𝙬𝙝𝙚𝙧𝙚 𝙞𝙩 𝙞𝙨 𝙖𝙘𝙩𝙪𝙖𝙡𝙡𝙮 𝙬𝙤𝙧𝙠𝙞𝙣𝙜?

This is one reason Money Market Funds are worth understanding.

An MMF pools money from different investors and invests it in relatively short-term instruments such as Treasury bills, bank deposits and commercial paper.

So instead of your money simply sitting there, it is being put to work within the investment strategy of the fund.

That can make an MMF useful for money you want to keep relatively accessible while still seeking a return.

For example:
You are building an emergency fund.
You have money waiting for a short-term goal.
You have cash you don't need immediately.
You are saving towards a larger investment.
You have money sitting in an account while you decide what to do next.

The point isn't that every shilling should go into an MMF, the point is that every shilling should have a job.

And here's the mistake I want us to stop making: "𝙇𝙚𝙩 𝙢𝙚 𝙤𝙥𝙚𝙣 𝙤𝙣𝙚 𝙬𝙝𝙚𝙣 𝙄 𝙝𝙖𝙫𝙚 𝙢𝙤𝙧𝙚 𝙢𝙤𝙣𝙚𝙮."

𝗜𝗺𝗮𝗴𝗶𝗻𝗲 𝗻𝗼.

You learn how to manage small amounts before the big amounts arrive.
Start where you are.
Understand the fund.
Understand the risks.
Understand the fees.
Then put your money to work.

If you've been postponing it, 𝙩𝙝𝙞𝙨 𝙢𝙞𝙜𝙝𝙩 𝙟𝙪𝙨𝙩 𝙗𝙚 𝙮𝙤𝙪𝙧 𝙈𝙤𝙣𝙙𝙖𝙮.

Open your MMF here: bit.ly/4ha8dyg

And tell me honestly: What's stopping you from opening one?

I want the real answers.

19/09/2026

Let's talk about Money Market Funds without making it sound like a finance exam.

I've received so many questions about MMFs over the years that I realised something:

A lot of people have heard of them, but they don't actually understand what happens to their money once they invest.

So let's start from the beginning.

A Money Market Fund is a pooled investment.
Imagine 1,000 people each putting some money into the same pool - Instead of everyone individually trying to figure out where to invest, a professional fund manager manages the pool and invests it in short-term, relatively conservative investments such as Treasury bills, bank deposits and commercial paper.

The idea is simple:
Many investors → one pool → professionally managed → short-term investments → returns to investors.

And because these investments are generally short term, MMFs are often used for things like:
• Emergency funds
• Money you're saving for a short-term goal
• Cash you don't want sitting completely idle
• Building an investing habit
• Parking money while deciding what to do with it next

But here's where I want to challenge you... We often think keeping money in our current account means we're being "safe," sometimes we're simply being inactive.

If your money is sitting there earning little or nothing while charges and inflation continue to work against you, that's something worth examining.

This doesn't mean every shilling you own should be thrown into an MMF.. no - your money needs different jobs, and different investments have different purposes.

It simply means: Know what your money is doing - that's financial literacy!

And if you've been wondering about MMFs but were too embarrassed to ask what they actually are, this is your sign.

Ask away.

What's your biggest MMF question?

No question is too basic.

While we're here, take your FREE Financial Health Check here: bit.ly/MWFinHealthCheck and let's discuss.

15/09/2026

Five income streams. KSh 140,000 in sales. KSh 31,800 left.

Brianne was doing everything.
Monday: corporate girlie.
Tuesday: wigs.
Wednesday: cakes.
Thursday: social media clients.
Friday: perfumes.
Saturday? “Fully booked.” 😂

Her friends thought she was securing the bag.

Then her boyfriend asked one innocent question: “𝙃𝙤𝙬 𝙢𝙪𝙘𝙝 𝙙𝙞𝙙 𝙮𝙤𝙪 𝙢𝙖𝙠𝙚 𝙡𝙖𝙨𝙩 𝙢𝙤𝙣𝙩𝙝?”
“About KSh 140K.”
“Profit?”

𝗦𝗶𝗹𝗲𝗻𝗰𝗲.

They did the maths.
Stock. Fuel. Delivery. Packaging. Ingredients. Ads. Refunds. Everything.
KSh 31,800 was all that was left from all the hustle she put in...

Here's the uncomfortable bit: 𝗠𝘂𝗹𝘁𝗶𝗽𝗹𝗲 𝗶𝗻𝗰𝗼𝗺𝗲 𝘀𝘁𝗿𝗲𝗮𝗺𝘀 𝗱𝗼𝗻'𝘁 𝗮𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗰𝗮𝗹𝗹𝘆 𝗰𝗿𝗲𝗮𝘁𝗲 𝗳𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝗳𝗿𝗲𝗲𝗱𝗼𝗺.

, If every stream needs your time, energy and constant attention, you may not have built five income streams - you may have built five jobs.

So before you add another hustle, ask: 𝙒𝙝𝙞𝙘𝙝 𝙤𝙛 𝙢𝙮 𝙞𝙣𝙘𝙤𝙢𝙚 𝙨𝙩𝙧𝙚𝙖𝙢𝙨 𝙖𝙘𝙩𝙪𝙖𝙡𝙡𝙮 𝙢𝙖𝙠𝙚𝙨 𝙢𝙚 𝙢𝙤𝙣𝙚𝙮 𝙖𝙛𝙩𝙚𝙧 𝘼𝙇𝙇 𝙘𝙤𝙨𝙩𝙨?
And: 𝙒𝙝𝙞𝙘𝙝 𝙤𝙣𝙚 𝙜𝙞𝙫𝙚𝙨 𝙢𝙚 𝙩𝙝𝙚 𝙗𝙚𝙨𝙩 𝙧𝙚𝙩𝙪𝙧𝙣 𝙤𝙣 𝙢𝙮 𝙩𝙞𝙢𝙚?

We've unpacked Brianne's story, the numbers and a simple calculation you can do for every side hustle in this week's MoneyWise Minute.

READ THE FULL MONEYWISE MINUTE → bit.ly/MWVol23

And while you're thinking about your income, don't forget your overall financial health.

Take the 𝗙𝗥𝗘𝗘 MoneyWise Financial Health Check:

CHECK YOUR FINANCIAL HEALTH → bit.ly/MWFinHealthCheck

Don't just secure the bag. Make sure there's actually something in it. 😅

How many times have you told yourself… “𝙏𝙝𝙞𝙨 𝙞𝙨 𝙩𝙝𝙚 𝙛𝙞𝙧𝙨𝙩 𝙙𝙖𝙮 𝙤𝙛 𝙩𝙝𝙚 𝙧𝙚𝙨𝙩 𝙤𝙛 𝙢𝙮 𝙡𝙞𝙛𝙚.” New week.New goals - 𝘮𝘢𝘺𝘣𝘦 𝘦𝘷𝘦𝘯 𝘵...
14/09/2026

How many times have you told yourself… “𝙏𝙝𝙞𝙨 𝙞𝙨 𝙩𝙝𝙚 𝙛𝙞𝙧𝙨𝙩 𝙙𝙖𝙮 𝙤𝙛 𝙩𝙝𝙚 𝙧𝙚𝙨𝙩 𝙤𝙛 𝙢𝙮 𝙡𝙞𝙛𝙚.”
New week.
New goals - 𝘮𝘢𝘺𝘣𝘦 𝘦𝘷𝘦𝘯 𝘵𝘩𝘦 𝘴𝘢𝘮𝘦 𝘨𝘰𝘢𝘭𝘴?
New energy.
New budget.

Then Friday arrives and your M-Pesa statement is like: “𝘼𝙧𝙚 𝙮𝙤𝙪 𝙨𝙪𝙧𝙚 𝙖𝙗𝙤𝙪𝙩 𝙩𝙝𝙖𝙩?” 😭

But what if this Monday actually 𝙞𝙨 different?

Not because you've made another ambitious list.. but because you've decided to build better money habits.

Today, Monday 14 September, could be the day you finally
🔰 Spend with intention.
🔰 Save before you spend what's left.
🔰 Stop borrowing to fund your lifestyle.
🔰 Start paying attention to where your money actually goes.
🔰 Put your money to work.

𝗦𝗺𝗮𝗹𝗹 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻𝘀, 𝙧𝙚𝙥𝙚𝙖𝙩𝙚𝙙 𝙘𝙤𝙣𝙨𝙞𝙨𝙩𝙚𝙣𝙩𝙡𝙮!
That's how you pave the way to a more prosperous tomorrow.

So, karibu Monday.

Same goals. Better money habits. Brighter tomorrow.
Now go make your coffee.
And before you make that “𝘴𝘮𝘢𝘭𝘭” Monday purchase, ask yourself:

“𝘿𝙤 𝙄 𝙖𝙘𝙩𝙪𝙖𝙡𝙡𝙮 𝙬𝙖𝙣𝙩 𝙩𝙝𝙞𝙨, 𝙤𝙧 𝙝𝙖𝙨 𝙈𝙤𝙣𝙙𝙖𝙮 𝙟𝙪𝙨𝙩 𝙘𝙖𝙪𝙜𝙝𝙩 𝙢𝙚 𝙛𝙚𝙚𝙡𝙞𝙣𝙜 𝙤𝙥𝙩𝙞𝙢𝙞𝙨𝙩𝙞𝙘?” 😂

08/09/2026

Your salary might not be your only salary...

Kevin had three:
His employer's.
M-Pesa's.
And payday's...but only one of them was real.

By the 18th of every month, the messages would start:
"Your loan is due."
"Your overdraft is available."
"Borrow up to..."

Funny thing is, Kevin wasn't broke, far from it...
He had a good job.
A decent car.
Good clothes.
A social life.
Three chamas.

But every payday, KSh 47,000 disappeared before he could even enjoy seeing his salary notification.
• Loans.
• Credit card.
• Overdraft.
• Standing orders.
And then? He borrowed again.

That, was his real wake-up call.
He wasn't borrowing because of emergencies anymore, he was borrowing to maintain his lifestyle.

And perhaps the most uncomfortable question wasn't: "How do I clear my debt?"
It was: "If nobody lent me money next month, could I still afford my life?"

Wueeeh! 😩 A question is worth sitting with, because sometimes debt isn't the problem, it's the symptom.

The real problem is a lifestyle your salary can no longer carry.

Read Kevin's full story in this week's MoneyWise Minute and ask yourself the uncomfortable question: 𝘼𝙢 𝙄 𝙨𝙥𝙚𝙣𝙙𝙞𝙣𝙜 𝙩𝙤𝙙𝙖𝙮'𝙨 𝙨𝙖𝙡𝙖𝙧𝙮, 𝙤𝙧 𝙩𝙤𝙢𝙤𝙧𝙧𝙤𝙬'𝙨 𝙩𝙤𝙤?

👉 Subscribe to the MoneyWise newsletter and get the MoneyWise Minute straight to your inbox: bit.ly/4do3xRZ

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