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Monday 08:00 - 16:00 Tuesday 08:00 - 16:00 Wednesday 08:00 - 16:00 Thursday 08:00 - 16:00 Friday 08:00 - 15:00

FIA - Financial Intermediaries Association of Southern Africa

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FIA - Financial Intermediaries Association of Southern Africa

The FIA’s primary purpose is to represent, protect, promote and further the common interests of its m

The FIA is a trade association for intermediaries that strives to protect and develop the professional service of our members and their employees so consumers can benefit from the value of advice, risk management and product fulfilment in today’s DIY world. Protecting and developing the professional intermediary in South Africa Brokers and financial advisors play a key role in the financial servic

es sector as well as the local economy. The FIA represents approximately 12 000 FIA Community Members, including multinational, large, medium and small businesses. Our members operate in healthcare, long-term insurance, short-term insurance, employee benefits and investments. The FIA represents members nationally and internationally with key stakeholders such as government and regulators.

16/06/2026

𝗛𝗮𝗽𝗽𝘆 𝗬𝗼𝘂𝘁𝗵 𝗗𝗮𝘆 𝘁𝗼 𝗮𝗹𝗹 𝗼𝘂𝗿 𝗺𝗲𝗺𝗯𝗲𝗿𝘀 𝗮𝗻𝗱 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝘀𝘁𝗮𝗸𝗲𝗵𝗼𝗹𝗱𝗲𝗿𝘀.

As the FIA celebrates our own 𝙋𝙧𝙤𝙫𝙚𝙣 𝙋𝙖𝙨𝙩. 𝙋𝙤𝙬𝙚𝙧𝙛𝙪𝙡 𝙁𝙪𝙩𝙪𝙧𝙚. journey this year, we are reminded that meaningful progress is built on strong foundations and that the future is shaped by those who carry that legacy forward.

15/06/2026

𝗖𝗿𝗮𝘀𝗵𝗶𝗻𝗴 𝗩𝗲𝗵𝗶𝗰𝗹𝗲𝘀, 𝗛𝗶𝗱𝗱𝗲𝗻 𝗖𝗼𝘀𝘁𝘀

In vehicle fleets, the costs of a crash extend far beyond the immediate bills related to the event. By helping clients prepare in advance, intermediaries can help them limit the financial burden to their business.

𝗖𝗼𝗻𝘁𝗶𝗻𝘂𝗲 𝗿𝗲𝗮𝗱𝗶𝗻𝗴: https://shorturl.at/5foo9

MasterDrive

12/06/2026

For Lizelle van der Merwe, Chief Executive of the Financial Intermediaries Association of Southern Africa (FIA), 2026 is a year of deliberate reflection and deliberate momentum. "2026 is a meaningful moment for us because it's a year where we're very intentionally reflecting on where we come from, while also shaping where we're going. The FIA has been built over decades by people who deeply cared about this profession, and this year is about honouring that legacy, while continuing to build something relevant and impactful for our members."

Much of the FIA's work happens behind the scenes, but its impact is real. "Real impact is when intermediaries are able to operate with clarity, with a voice, and with confidence in a complex environment, and that's what we work towards every day."

𝗟𝗲𝗮𝗿𝗻 𝗺𝗼𝗿𝗲 𝗮𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝗙𝗜𝗔’𝘀 𝗷𝗼𝘂𝗿𝗻𝗲𝘆: https://shorturl.at/CvDOy

10/06/2026

𝗧𝗵𝗲𝗿𝗲’𝘀 𝗡𝗼 𝗣𝗼𝗶𝗻𝘁 𝗦𝗵𝗼𝘂𝘁𝗶𝗻𝗴 𝗔𝘁 𝗔𝗻 𝗘𝗺𝗽𝘁𝘆 𝗕𝗼𝗮𝘁

At a time when the pace of change can feel overwhelming, it’s tempting to react with irritation or anger. But by choosing to prioritise calm, empathy and a focus on solutions, brokers can navigate uncertainty with confidence and clarity.

𝗖𝗼𝗻𝘁𝗶𝗻𝘂𝗲 𝗿𝗲𝗮𝗱𝗶𝗻𝗴: https://shorturl.at/DleHO

Global Choices

05/06/2026

𝗥𝗲𝘀𝗵𝗮𝗽𝗶𝗻𝗴 𝘁𝗵𝗲 𝗙𝘂𝘁𝘂𝗿𝗲 𝗼𝗳 𝗖𝗼𝘃𝗲𝗿

From fitness trackers to smart rings, connected devices are transforming the insurance industry.

𝗖𝗼𝗻𝘁𝗶𝗻𝘂𝗲 𝗿𝗲𝗮𝗱𝗶𝗻𝗴: https://shorturl.at/Zd9VB

YuLife

04/06/2026

𝗣𝗿𝗼𝘃𝗲𝗻 𝗣𝗮𝘀𝘁. 𝗣𝗼𝘄𝗲𝗿𝗳𝘂𝗹 𝗙𝘂𝘁𝘂𝗿𝗲.

There are only a few organisations in South Africa's financial services landscape that can claim both deep historical roots and continued relevance in a rapidly evolving industry. The FIA is one of them, shaped by more than seven decades of collective advocacy, professional development, and industry stewardship.

The FIA's story is not the result of a single founding moment. It is the gradual coming together of multiple professional associations. On 1 January 2008, SAFSIA and the IBC formally merged to create the Financial Intermediaries Association of Southern Africa. Six months later, LUASA joined, completing a unification with combined roots stretching back to 1949.

Being part of the FIA has never been just about membership. It is about belonging to something bigger: a profession with history, a community with shared purpose, and a collective commitment to the people it serves.

That is the foundation, and from it, the FIA continues to grow.
This is just the beginning. Over the coming months, we'll be looking back through the FIA's archives, tracing how today's unified intermediary voice grew from our predecessors, and looking ahead at what collective representation means for the profession's future.

𝗙𝗼𝗹𝗹𝗼𝘄 𝗮𝗹𝗼𝗻𝗴, 𝗮𝗻𝗱 𝗲𝘅𝗽𝗹𝗼𝗿𝗲 𝘁𝗵𝗲 𝗳𝘂𝗹𝗹 𝘀𝘁𝗼𝗿𝘆 𝗮𝘁 https://shorturl.at/f41ez

02/06/2026

𝗥𝗶𝘀𝗸 𝗔𝗻𝗱 𝗥𝗲𝘄𝗮𝗿𝗱

Is risk management just a compliance checkbox – or could it be a strategic advantage?

𝗖𝗼𝗻𝘁𝗶𝗻𝘂𝗲 𝗿𝗲𝗮𝗱𝗶𝗻𝗴: https://shorturl.at/ZuY4B

29/05/2026

𝗙𝗜𝗔 𝗝𝗮𝗰𝗮𝗿𝗮𝗻𝗱𝗮 𝗚𝗼𝗹𝗳 𝗗𝗮𝘆 | 𝟭𝟵 𝗠𝗮𝘆 𝟮𝟬𝟮𝟲 | 𝗪𝗶𝗻𝗴𝗮𝘁𝗲 𝗖𝗼𝘂𝗻𝘁𝗿𝘆 𝗖𝗹𝘂𝗯, 𝗣𝗿𝗲𝘁𝗼𝗿𝗶𝗮.

The annual golf day was a tremendous success, bringing together players, sponsors, and guests for a memorable day of competition, networking, and camaraderie.

The event was exceptionally well attended, with participants enjoying perfect weather, a well-prepared course, and a lively atmosphere throughout the day. From the exciting tee-off to the prize-giving ceremony, the spirit of teamwork and sportsmanship was evident, contributing to an enjoyable experience for everyone involved. Overall, the golf day exceeded expectations and left attendees looking forward to next year’s event.

We would like to extend our sincere gratitude to all our sponsors for their generous support and valuable contributions towards the success of our golf day.

Hollard Medihelp Medical Aid Old Mutual Insure Beame PG Glass Tracker Connect GLASFIT GROUP Essential Unum Capital Santam Insurance The Fulcrum Group SA Discovery South Africa

28/05/2026

𝗛𝗼𝘄 𝗺𝘂𝗰𝗵 𝗔𝗜 𝗶𝘀 𝘁𝗼𝗼 𝗺𝘂𝗰𝗵?

As the conversation around AI shifts from “if” to “how much”, we explore how the financial services sector is integrating AI across operations – and what “responsible AI” should look like in 2026.

𝗖𝗼𝗻𝘁𝗶𝗻𝘂𝗲 𝗿𝗲𝗮𝗱𝗶𝗻𝗴: https://shorturl.at/0GwiO

Address

Spaces, Byls Bridge Office Park Building 14, Block B Olievenhoutbosch Road Centurion
Centurion
0157

Opening Hours

Monday	08:00 - 16:00
Tuesday	08:00 - 16:00
Wednesday	08:00 - 16:00
Thursday	08:00 - 16:00
Friday	08:00 - 15:00

Website

https://www.fia.org.za/contact/

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