10/27/2026
When a buyer asks ChatGPT who the best agent in their city is, it gives a short list of names. That list comes from your Google reviews, website, YouTube, Zillow profile, and places like Reddit. Your Instagram feed barely counts.
Try the test yourself: ask ChatGPT, “Who is the best real estate agent in [your city] for first-time buyers?” and see if your name comes up.
82% of Americans already use AI for housing info (Realtor.com, Oct 2025). Start with the boring stuff: the same name, phone and office on every profile, and reviews that say what you actually helped clients do.