Wesgro

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Wesgro The official Tourism, Trade and Investment Promotion Agency for Cape Town & the Western Cape, marketing the destination globally.

To grow the economy of the Western Cape through destination marketing, investment and trade opportunities to benefit the people of the Western Cape

𝗦𝘁𝗿𝗲𝗻𝗴𝘁𝗵𝗲𝗻𝗶𝗻𝗴 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗖𝗼𝗼𝗿𝗱𝗶𝗻𝗮𝘁𝗶𝗼𝗻 𝘁𝗼 𝗨𝗻𝗹𝗼𝗰𝗸 𝗧𝗼𝘂𝗿𝗶𝘀𝗺 𝗚𝗿𝗼𝘄𝘁𝗵 𝗶𝗻 𝗖𝗮𝗽𝗲 𝗧𝗼𝘄𝗻 𝗮𝗻𝗱 𝘁𝗵𝗲 𝗪𝗲𝘀𝘁𝗲𝗿𝗻 𝗖𝗮𝗽𝗲Last night, Western Cape P...
14/10/2026

𝗦𝘁𝗿𝗲𝗻𝗴𝘁𝗵𝗲𝗻𝗶𝗻𝗴 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗖𝗼𝗼𝗿𝗱𝗶𝗻𝗮𝘁𝗶𝗼𝗻 𝘁𝗼 𝗨𝗻𝗹𝗼𝗰𝗸 𝗧𝗼𝘂𝗿𝗶𝘀𝗺 𝗚𝗿𝗼𝘄𝘁𝗵 𝗶𝗻 𝗖𝗮𝗽𝗲 𝗧𝗼𝘄𝗻 𝗮𝗻𝗱 𝘁𝗵𝗲 𝗪𝗲𝘀𝘁𝗲𝗿𝗻 𝗖𝗮𝗽𝗲

Last night, Western Cape Premier Alan Winde hosted a CEO Roundtable, organised by Wesgro, bringing together tourism industry leaders to help shape the next phase of tourism growth in Cape Town and the Western Cape.

Joined by Western Cape Provincial Minister of Finance, Deidré Baartman, and the City of Cape Town’s Mayoral Committee Member for Economic Growth, Alderman James Vos, the Premier engaged with representatives from industry associations, airlines, public entities, township and village tourism, and the broader tourism value chain.

The discussion centred on a shared ambition: accelerating inclusive and sustainable tourism growth that delivers greater economic opportunities, supports job creation and ensures that communities across the province benefit from a growing visitor economy.

While demand for Cape Town and the Western Cape remains strong, unlocking further growth requires a coordinated approach that combines strategic demand creation, improved access and connectivity, investment in infrastructure and mobility, and the development of tourism experiences that strengthen destination readiness.

Through the Unlocking Tourism Growth project, Wesgro and its partners are developing a practical, industry-informed roadmap to identify the priority interventions, partnerships and collective actions needed to realise the destination’s full tourism potential.

A sincere thank you to all who joined the conversation. Your valuable insights will help shape this roadmap and strengthen the industry coordination needed to unlock the next phase of sustainable and inclusive tourism growth.



Premier Alan Winde Wrenelle Stander James Vos Mayoral Committee Member for Economic Growth and Tourism

𝗥𝗲𝗾𝘂𝗲𝘀𝘁 𝗳𝗼𝗿 𝗣𝗿𝗼𝗽𝗼𝘀𝗮𝗹𝘀: 𝗣𝗿𝗼𝘃𝗶𝘀𝗶𝗼𝗻 𝗼𝗳 𝗠𝗲𝗲𝘁𝗶𝗻𝗴𝘀, 𝗜𝗻𝗰𝗲𝗻𝘁𝗶𝘃𝗲𝘀, 𝗖𝗼𝗻𝗳𝗲𝗿𝗲𝗻𝗰𝗲𝘀 𝗮𝗻𝗱 𝗘𝘅𝗵𝗶𝗯𝗶𝘁𝗶𝗼𝗻 (𝗠𝗜𝗖𝗘) 𝘀𝗲𝗿𝘃𝗶𝗰𝗲𝘀Wesgro invites suita...
09/10/2026

𝗥𝗲𝗾𝘂𝗲𝘀𝘁 𝗳𝗼𝗿 𝗣𝗿𝗼𝗽𝗼𝘀𝗮𝗹𝘀: 𝗣𝗿𝗼𝘃𝗶𝘀𝗶𝗼𝗻 𝗼𝗳 𝗠𝗲𝗲𝘁𝗶𝗻𝗴𝘀, 𝗜𝗻𝗰𝗲𝗻𝘁𝗶𝘃𝗲𝘀, 𝗖𝗼𝗻𝗳𝗲𝗿𝗲𝗻𝗰𝗲𝘀 𝗮𝗻𝗱 𝗘𝘅𝗵𝗶𝗯𝗶𝘁𝗶𝗼𝗻 (𝗠𝗜𝗖𝗘) 𝘀𝗲𝗿𝘃𝗶𝗰𝗲𝘀

Wesgro invites suitably qualified and experienced service providers to submit proposals for the provision of Meetings, Incentives, Conferences and Exhibitions (MICE) services over a three-year contract period.

𝗧𝗵𝗲 𝗿𝗲𝗾𝘂𝗶𝗿𝗲𝗱 𝘀𝗲𝗿𝘃𝗶𝗰𝗲𝘀 𝗶𝗻𝗰𝗹𝘂𝗱𝗲:
✅ Event, conference and exhibition management
✅ Professional conference organising, including registration and delegate management
✅ Accommodation, group travel and ground handling
✅ Audiovisual, photography and videography services
✅ Décor, catering and entertainment management
✅ Speaker and facilitator management
✅ Translation services
✅ Marketing collateral, branding and gifting
✅ Digital event and matchmaking technology solutions

Key details:
📌 Bid number: SCM005-2026
📌 Contract period: 3 years
📅 Closing date: 16 October 2026 | 11h00
📍 Submission venue: Tender box, Ground Floor, Media24 Building, 40 Heerengracht Street, City Centre, Cape Town

📧 Enquiries: [email protected] (quote the relevant bid number)

Proposals must be submitted physically in accordance with the requirements set out in the RFP. Late submissions will not be accepted.

Full tender details:https://www.wesgro.co.za/uploads/files/SCM005-2026-Provision-of-Meetings-Incentives-Conferences-and-Exhibition-MICE-services-for-three-3-years.pdf

𝗙𝗿𝗼𝗺 𝗦𝗵𝗲𝗹𝗳 𝘁𝗼 𝗕𝗼𝗮𝗿𝗱𝗿𝗼𝗼𝗺: 𝗧𝘂𝗿𝗻𝗶𝗻𝗴 𝗠𝗮𝗿𝗸𝗲𝘁 𝗔𝗰𝗰𝗲𝘀𝘀 𝗶𝗻𝘁𝗼 𝗢𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝘆 𝗶𝗻 𝗜𝗻𝗱𝗶𝗮Wesgro’s trade mission to India continued in Mum...
08/10/2026

𝗙𝗿𝗼𝗺 𝗦𝗵𝗲𝗹𝗳 𝘁𝗼 𝗕𝗼𝗮𝗿𝗱𝗿𝗼𝗼𝗺: 𝗧𝘂𝗿𝗻𝗶𝗻𝗴 𝗠𝗮𝗿𝗸𝗲𝘁 𝗔𝗰𝗰𝗲𝘀𝘀 𝗶𝗻𝘁𝗼 𝗢𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝘆 𝗶𝗻 𝗜𝗻𝗱𝗶𝗮

Wesgro’s trade mission to India continued in Mumbai with the SA-India Tourism, Trade & Investment Showcase, bringing together business leaders, investors, exporters, travel trade, and strategic partners to turn market access into tangible opportunities for tourism, trade, and investment.

Following a successful weekend of Made in the Cape in-store activations with Reliance Retail in Bengaluru, the focus in Mumbai shifted from the shelf to the boardroom, creating a platform for engagement, partnership development and business growth between the Western Cape and India.

The Showcase featured:

✅ Discussions on tourism, trade and investment opportunities between South Africa and India
✅ A dedicated B2B programme connecting Western Cape companies with Indian buyers, distributors and strategic partners
✅ Travel trade engagements showcasing Cape Town and the Western Cape as a premier destination for Indian leisure and business travellers
✅ A presentation by the Citrus Growers’ Association of Southern Africa, highlighting opportunities to grow agricultural exports and strengthen supply chain partnerships between our markets
✅ Remarks by Mr G. E. Labane, Consul General of South Africa in Mumbai, reaffirming the importance of deeper economic cooperation and stronger commercial ties between South Africa and India
✅ South African cricket legend Jonty Rhodes as Programme Director, guiding conversations and helping forge meaningful connections throughout the event

The opportunity is significant. Cumulative Indian investment into South Africa has reached approximately R40 billion since 2015. Indian travellers undertook an estimated 29 million outbound trips in 2025, with international leisure travel expected to continue grow strongly over the coming decade.

With visitors from India staying an average of 17.2 nights in South Africa, the Western Cape is well positioned to capture a greater share of this high-value market.

By leveraging strategic relationships and system-scale partners such as Reliance Retail, Wesgro is working to unlock new pathways to market while using Made in the Cape products to tell the story of place, showcase the province’s diverse export offering, and inspire future travel to Cape Town and the Western Cape.

A special thank you to Reliance Retail, Mr G. E. Labane and the South African Consulate General in Mumbai, Jonty Rhodes, the Citrus Growers’ Association of Southern Africa, our exporters, tourism partners and all stakeholders who contributed to the success of this mission.



Wrenelle Stander Ivan Meyer James Vos Mayoral Committee Member for Economic Growth and Tourism

06/10/2026

𝗥𝗼𝗼𝗶𝗯𝗼𝘀 𝗧𝗲𝗮 𝘄𝗶𝘁𝗵 𝗝𝗼𝗻𝘁𝘆: 𝗥𝗲𝗹𝗶𝗮𝗻𝗰𝗲 𝗥𝗲𝘁𝗮𝗶𝗹 𝗣𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽 𝗢𝗽𝗲𝗻𝘀 𝗡𝗲𝘄 𝗗𝗼𝗼𝗿𝘀 𝗳𝗼𝗿 𝗠𝗮𝗱𝗲 𝗶𝗻 𝘁𝗵𝗲 𝗖𝗮𝗽𝗲 𝗕𝗿𝗮𝗻𝗱𝘀 𝗶𝗻 𝗕𝗲𝗻𝗴𝗮𝗹𝘂𝗿𝘂

What began with Reliance Retail’s participation in Wesgro’s Made in the Cape Buyers’ Programme is evolving into a powerful platform for market access in India.

Through this growing system-scale partnership, Made in the Cape brands, including Carmién Tea, Amka Clere, Nando’s, Ina Paarman’s and premium citrus products, were showcased to consumers in Bengaluru, creating new opportunities to reach buyers in one of the world’s largest and fastest-growing consumer markets.

Joined by South African cricket legend Jonty Rhodes, the activation connected Indian consumers with the quality, innovation and authenticity behind Made in the Cape products through tastings, demonstrations and direct engagement.

The campaign has delivered tangible commercial outcomes, resulting in 35 new product listings in Bengaluru, building on the 47 product listings secured through Wesgro’s Mumbai campaign last year. These listings provide Western Cape businesses with expanded access to Indian consumers through one of the country’s largest retail networks.

Importantly, this was about more than products. In line with Wesgro’s cross-selling approach, the activation also showcased the Western Cape’s tourism value proposition, linking the province’s food, flavours and brands to the destinations, experiences and people that make Cape Town and the Western Cape a world-class place to visit, invest and do business.

The collaboration with Reliance Retail demonstrates the value of system-scale partnerships in unlocking access to new markets, new buyers and new growth opportunities for Western Cape businesses, while strengthening trade, investment and tourism links between South Africa and India.

The mission now continues in Mumbai with the SA-India Trade, Investment & Tourism Showcase, advancing deeper economic collaboration and expanding opportunities for the Western Cape in one of the world’s most significant growth markets.

Wrenelle Stander Ivan Meyer James Vos Mayoral Committee Member for Economic Growth and Tourism Carmién Tea Nando's

𝗠𝗲𝗲𝘁 𝗖𝗮𝗽𝗲 𝗧𝗼𝘄𝗻 & 𝘁𝗵𝗲 𝗪𝗲𝘀𝘁𝗲𝗿𝗻 𝗖𝗮𝗽𝗲 𝗮𝘁 𝗜𝗠𝗘𝗫 𝗟𝗮𝘀 𝗩𝗲𝗴𝗮𝘀 𝟮𝟬𝟮𝟲The Cape Town & Western Cape Convention Bureau, a division of We...
06/10/2026

𝗠𝗲𝗲𝘁 𝗖𝗮𝗽𝗲 𝗧𝗼𝘄𝗻 & 𝘁𝗵𝗲 𝗪𝗲𝘀𝘁𝗲𝗿𝗻 𝗖𝗮𝗽𝗲 𝗮𝘁 𝗜𝗠𝗘𝗫 𝗟𝗮𝘀 𝗩𝗲𝗴𝗮𝘀 𝟮𝟬𝟮𝟲

The Cape Town & Western Cape Convention Bureau, a division of Wesgro, will be at IMEX Las Vegas from 13–15 October 2026.

Representing the Convention Bureau, Marlene Govender will connect with meeting planners, event professionals and industry partners, showcasing Cape Town and the Western Cape as a leading destination for meetings, incentives, conferences and exhibitions.

The Convention Bureau works with international and local event planners to position the region as a business events destination and support the delivery of successful events in Cape Town and the Western Cape.

📍 Mandalay Bay, Las Vegas, Nevada
📌 Stand E1 107
📅 13–15 October 2026

Planning your next business event? Visit us at Stand E1 107 to discover what Cape Town and the Western Cape have to offer.

Cape Town and the Western Cape. Where great minds meet.



Wrenelle Stander

𝗥𝗲𝗾𝘂𝗲𝘀𝘁 𝗳𝗼𝗿 𝗣𝗿𝗼𝗽𝗼𝘀𝗮𝗹𝘀: 𝗚𝗹𝗼𝗯𝗮𝗹 𝗠𝗮𝗿𝗸𝗲𝘁 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗗𝗮𝘁𝗮𝗯𝗮𝘀𝗲 Wesgro is seeking suitably qualified and experienced service pro...
02/10/2026

𝗥𝗲𝗾𝘂𝗲𝘀𝘁 𝗳𝗼𝗿 𝗣𝗿𝗼𝗽𝗼𝘀𝗮𝗹𝘀: 𝗚𝗹𝗼𝗯𝗮𝗹 𝗠𝗮𝗿𝗸𝗲𝘁 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗗𝗮𝘁𝗮𝗯𝗮𝘀𝗲

Wesgro is seeking suitably qualified and experienced service providers to supply a comprehensive global market research database to support our trade, investment and economic analysis work over a three-year contract period.

The platform should provide access to:

✅ Global country, sector and industry intelligence
✅ Consumer trends, behaviours and market insights
✅ In-depth country and market research across international markets
✅ Reliable data to support trade, investment and economic analysis

Key Details:

📌 Bid Number: SCM004-2026

📌 Contract Period: 3 years
📅 Closing Date: 16 October 2026 | 11h00
📍 Submission Venue: Tender box, Ground Floor, Media24 Building, 40 Heerengracht Street, City Centre, Cape Town

📧 Enquiries: [email protected] (quote the relevant bid number)

Proposals must be submitted physically in accordance with the requirements set out in the RFP. Late submissions will not be accepted.

Full tender details: https://tinyurl.com/37zfv2up

𝗧𝗵𝗲 𝗪𝗲𝘀𝘁𝗲𝗿𝗻 𝗖𝗮𝗽𝗲 𝗶𝘀 𝗣𝗼𝘄𝗲𝗿𝗶𝗻𝗴 𝘁𝗵𝗲 𝗙𝘂𝘁𝘂𝗿𝗲 𝗼𝗳 𝗩𝗮𝗰𝗰𝗶𝗻𝗲 𝗠𝗮𝗻𝘂𝗳𝗮𝗰𝘁𝘂𝗿𝗶𝗻𝗴This week, Wesgro joined delegates from the Western Cape...
01/10/2026

𝗧𝗵𝗲 𝗪𝗲𝘀𝘁𝗲𝗿𝗻 𝗖𝗮𝗽𝗲 𝗶𝘀 𝗣𝗼𝘄𝗲𝗿𝗶𝗻𝗴 𝘁𝗵𝗲 𝗙𝘂𝘁𝘂𝗿𝗲 𝗼𝗳 𝗩𝗮𝗰𝗰𝗶𝗻𝗲 𝗠𝗮𝗻𝘂𝗳𝗮𝗰𝘁𝘂𝗿𝗶𝗻𝗴

This week, Wesgro joined delegates from the Western Cape Government and the City of Cape Town for a site visit to Biovac’s new vaccine manufacturing facility, currently under construction in Cape Town.

The investment strengthens the Western Cape’s Life Sciences & Health sector, building advanced manufacturing capability and reinforcing the province’s position as a hub for biotechnology and innovation.

Since 2021, Biovac has secured and mobilised more than R4.5 billion in investment and funding commitments to expand its vaccine development and manufacturing capabilities in the province. The latest milestone is a US$180 million development finance commitment supporting the construction of the new facility, with work having commenced in January 2026.

Beyond the investment value, the impact is significant:

✅ The facility will provide end-to-end vaccine development and manufacturing capabilities, strengthening South Africa’s ability to produce vaccines locally and reducing reliance on imported supply.

✅ Biovac expects the new facility to increase its manufacturing capacity approximately threefold, creating a stronger platform for future growth and innovation.

✅ The company’s workforce is projected to grow to 741 employees by 2030, more than double its current complement, supporting the development of specialised skills and high-value employment within the sector.

✅ The investment reinforces Cape Town and the Western Cape’s growing position as a hub for biotechnology, health innovation and advanced manufacturing, with the potential for impact well beyond South Africa’s borders.

Wesgro is proud to support investments that advance Cape Town and the Western Cape’s Life Sciences & Health sector and contribute to a more resilient, innovative and globally competitive regional economy.



Premier Alan Winde James Vos Mayoral Committee Member for Economic Growth and Tourism Wrenelle Stander City of Cape Town Western Cape Government

𝗖𝘂𝗹𝘁𝘂𝗿𝗲, 𝗛𝗲𝗿𝗶𝘁𝗮𝗴𝗲 𝗮𝗻𝗱 𝗗𝗶𝘀𝗰𝗼𝘃𝗲𝗿𝘆: 𝗨𝗻𝗹𝗼𝗰𝗸𝗶𝗻𝗴 𝘁𝗵𝗲 𝗪𝗲𝘀𝘁𝗲𝗿𝗻 𝗖𝗮𝗽𝗲’𝘀 𝗧𝗼𝘂𝗿𝗶𝘀𝗺 𝗣𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹Wesgro has launched a new Interactive Cul...
30/09/2026

𝗖𝘂𝗹𝘁𝘂𝗿𝗲, 𝗛𝗲𝗿𝗶𝘁𝗮𝗴𝗲 𝗮𝗻𝗱 𝗗𝗶𝘀𝗰𝗼𝘃𝗲𝗿𝘆: 𝗨𝗻𝗹𝗼𝗰𝗸𝗶𝗻𝗴 𝘁𝗵𝗲 𝗪𝗲𝘀𝘁𝗲𝗿𝗻 𝗖𝗮𝗽𝗲’𝘀 𝗧𝗼𝘂𝗿𝗶𝘀𝗺 𝗣𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹

Wesgro has launched a new Interactive Culture & Heritage Guide, bringing together the stories, traditions, destinations and experiences that shape the Western Cape’s rich cultural landscape.

Designed to inspire exploration across the province, the guide connects visitors with authentic cultural, heritage and creative experiences, encouraging travellers to discover more of the people and places that make the Western Cape unique.

Tourism unlocks opportunity, connection and discovery. It supports local businesses, celebrates heritage, strengthens communities and creates pathways to shared prosperity. Central to the ambition of unlocking sustainable and inclusive tourism growth is creating opportunities for visitors to explore beyond the familiar, connecting them with the diverse cultures, communities and experiences found across the Western Cape.

From historic towns and heritage sites to local food, art, architecture and living heritage, the guide encourages visitors to experience the province in new ways through:

🗺️ Interactive maps
📍 Destination highlights
🧭 Curated itineraries
🎨 Cultural and creative experiences
📱 Downloadable digital assets

The guide spans the province’s six tourism regions, connecting travellers with local stories, businesses and experiences across the Cape Winelands, Cape West Coast (Weskus), Cape Overberg, Garden Route & Klein Karoo, Cape Karoo and Cape Town.

By helping visitors discover hidden gems and explore more of the province, the guide supports stronger regional dispersal, greater local economic participation and the development of tourism experiences that reflect the diversity of the Western Cape.

The initiative also aligns with the vision of the Unlocking Tourism Growth Project, which highlights the importance of broadening the province’s tourism offering, strengthening connections between destinations and communities, and ensuring that the benefits of tourism are shared more widely through sustainable and inclusive growth.

Explore the guide. Unlock new stories. Experience the Western Cape.

🔗 Culture and Heritage Guide link: https://indd.adobe.com/view/bc56280c-01a8-4e73-ab3a-47ca48db13ee

Wrenelle Stander Tourism Business Council of South Africa Fedhasa Cape Winelands DM Garden Route District Municipality

Address

7th Floor, Media 24 Foreshore, 40 Heerengracht S
Cape Town
8000

Opening Hours

Monday 08:00 - 17:00
Tuesday 08:00 - 17:00
Wednesday 08:00 - 17:00
Thursday 08:00 - 17:00
Friday 08:00 - 17:00

Telephone

+27214878600

Website

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