03/05/2026
🚨🚨 Today starts some of the best news I’ve heard about in a long time for the mortgage industry - and more importantly for homebuyers. 🏡
After years of fighting for it, the Homebuyers Privacy Protection Act is finally becoming reality.
If you’ve ever applied for a mortgage, you might already know what I’m about to say…
A buyer applies for a loan with a lender they trust (such as me!)
Within minutes their credit inquiry gets picked up by the credit bureaus and sold as a “trigger lead.”
Then the chaos begins.
📞 30… 50… sometimes 100+ phone calls
📩 Texts and emails from lenders they’ve never heard of
And here’s the part that always frustrates my clients the most…
*They think I sold their information.
I hear it all the time:
“Matt, did your company give my info to someone?"
The answer is *no. Never.
The credit bureaus like
• Experian
• Equifax
• TransUnion
sell those credit inquiries to lead companies like
• LendingTree
• LowerMyBills
• Bankrate
…which then distribute them to call-center style mortgage shops across the country.
So the second someone applies for a mortgage, their phone can start blowing up.
That’s not the experience I want for my clients.
The Homebuyers Privacy Protection Act aims to stop that, restricting credit bureaus from selling a consumer’s information after a mortgage credit pull unless the buyer gives permission.
That means:
✔ Far fewer spam calls
✔ More privacy for homebuyers
✔ A smoother experience when working with the lender you actually chose
At Churchill Mortgage, my business has always been built on relationships, referrals, and doing the right thing for families trying to buy a home.
So this is a big win for consumers and ethical lenders alike.
Long overdue… but definitely a step in the right direction.
If you are thinking about buying, or know someone who is, let’s connect.
616-327-4633 📲