09/01/2026
🥊 MORTGAGE FIGHT NIGHT: UWM vs. Rocket 🍿
If you work in the mortgage industry, you already know… things are getting a little spicy. 😂
Rocket recently announced its “Moving Squad,” aimed at recruiting brokers currently working with UWM — including a $10,000 referral incentive for existing partners who bring one over.
UWM fired right back, pointing to its 11-year run as the #1 wholesale lender and essentially saying:
You can’t buy loyalty. 👀
But here’s why I think this matters to HOME BUYERS:
Competition is GOOD.
When wholesale lenders compete for our business, they compete on things like:
🏡 Rates & pricing
💰 Loan programs
⚡ Technology & speed
📋 Underwriting guidelines
🤝 Service
🎯 Specialty financing options
And as entertaining as the UWM vs. Rocket battle may be, my job isn’t to pick a team.
My job is to look at YOUR situation and determine which financing option makes the most sense for YOU.
Different borrower.
Different property.
Different scenario.
Potentially a different lender.
So UWM and Rocket can keep battling it out in the ring. 🥊
I’ll keep comparing options and helping my buyers make smart moves. 😉
📲 Michaela Pirk
Mortgage Loan Originator | NMLS #1799188
Florida Elite Mortgage
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