Edward Jones - Financial Advisor: Sheila Peelen

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Edward Jones - Financial Advisor: Sheila Peelen Offering customized financial planning and coaching to individuals and businesses who are dedicated to improving their financial lives and those around them.

Have you ever watched a loved one struggle financially, and wish you could have done something to prevent it? I have. That is why I became a financial advisor. I believe being a steward of our finances goes much deeper than balancing a checkbook. It includes helping organize your financial situation so you can be confident you will reach your goals, have the ability to bless those around us and create a better future for your families. To best serve you, I need to understand what is most important to you. This allows me to give the best advice that will organize, protect and manage your assets properly. I use an established process with each client to develop a customized strategy for your unique situation. In 2015 I joined Edward Jones as a financial advisor and opened the second branch office in Sheldon. Today, my team and I serve the greater Sheldon area from two branch locations to serve you with the personalized service you expect and deserve. Building relationships throughout the community and with my clients is something I hold dearly. The Sheldon community offers many wonderful organizations, some of which I am blessed to be a part of. I earned a Bachelor of Arts degree from Iowa State University in 2005. After graduation I then jumped into the financial industry, realizing my deep-rooted desire to help people learn about their finances and become financially successful. As a continual student of the business, I have continued to expand my knowledge through several designations and credentials. In June of 2021 I obtained my Accredited Asset Manager Specialist (AAMS) credential; then I became a CERTIFIED FINANCIAL PLANNER (CFP) professional through the Kaplan College of Financial Planning in December of 2023. My family (husband, Brett and two sons, Koby and Parker) and I have lived on the Peelen family farm since 2007. Since 1918, each generation has been entrusted to care for the farm and I look forward to passing this responsibility down to our children one day. Together, we love to spend time camping, hiking, and watching movies. Plus, we all love to travel! My Branch Office Administrator, Barbara Besaw, and I provide a highly personalized service and would appreciate the opportunity to discuss your unique situation. Face-to-face meetings build strong, lasting relationships, which is our goal here at Edward Jones. Please contact the office by calling 712-324-2900 or emailing [email protected] to schedule an appointment to discuss your finances and review your options. I look forward to meeting you!

I help simplify complex financial needs for business owners in our community like you. Your success is my priority — let...
10/15/2026

I help simplify complex financial needs for business owners in our community like you. Your success is my priority — let’s find time to connect.

The first $100,000 is often the hardest milestone to reach — and the most rewarding.Early on, progress can feel slow, es...
10/14/2026

The first $100,000 is often the hardest milestone to reach — and the most rewarding.

Early on, progress can feel slow, especially when you're balancing family, work and other financial priorities. But once your portfolio grows, investment returns can begin doing more of the heavy lifting.

If you're working toward your first $100,000, stay focused on the habits that matter most: investing consistently, staying diversified and remaining committed through market ups and downs. Those habits can make all the difference over time.

Your first $100,000: why it matters most

Creating wealth is about planning for the future. I can help you explore strategies to manage, protect and pass on your ...
10/13/2026

Creating wealth is about planning for the future. I can help you explore strategies to manage, protect and pass on your wealth. Let’s discuss how a financial plan can make all the difference.

This week marks the fourth anniversary of the current bull market. But what makes this bull market different from previo...
10/12/2026

This week marks the fourth anniversary of the current bull market. But what makes this bull market different from previous ones, and does it still have room to run?

Angelo Kourkafas, Senior Global Investment Strategist, shares his perspective on what's helping sustain this bull market and what investors should watch next in the latest Weekly Market Wrap: https://bit.ly/3TvxwmM

Edward Jones has been named one of the 2026 Fortune Best Workplaces in Financial Services and Insurance by Fortune and G...
10/10/2026

Edward Jones has been named one of the 2026 Fortune Best Workplaces in Financial Services and Insurance by Fortune and Great Places to Work®.

Behind this recognition are colleagues whose contributions reach our firm and into the communities we serve. Their talent, ideas and dedication shape a workplace where people champion one another and take pride in what they accomplish together.
A culture that attracts talented people, inspires innovation, and helps us deliver on our commitment to serving clients with care and integrity.

Thank you to our colleagues for making this achievement possible. We're proud of their impact, the workplace they shape, and our place among the best in the industry

Disclosure: 2026 Fortune Best Workplaces in Financial Services & Insurance, published October 2026, research by Great Places to Work, data as of August 2025. Compensation provided for using, not obtaining, the rating.

https://bit.ly/4zqBTyr

Executive compensation can be complex. I can help you make informed decisions about your financial future — let’s talk a...
10/09/2026

Executive compensation can be complex. I can help you make informed decisions about your financial future — let’s talk about your options.

What would happen if you had to retire sooner than expected?Many people focus on their target retirement date but spend ...
10/08/2026

What would happen if you had to retire sooner than expected?

Many people focus on their target retirement date but spend less time preparing for the possibility of an earlier exit due to a job loss, health issue or family caregiving needs.

If you'd like to explore how your retirement strategy would hold up under an unexpected scenario, let's talk. Planning for the "what-ifs" today can help reduce stress tomorrow.

Concerned about a forced retirement? 4 tips to prepare

I offer advanced services to help simplify your financial life. The time to shape your legacy is now — let's connect.
10/06/2026

I offer advanced services to help simplify your financial life. The time to shape your legacy is now — let's connect.

Rising rates have grabbed headlines, but they're only one inning in a much longer game. Easing inflation, healthy consum...
10/05/2026

Rising rates have grabbed headlines, but they're only one inning in a much longer game. Easing inflation, healthy consumer spending and growing corporate profits point to an economy that remains on solid footing.

Investment Analyst Brock Weimer shares insights from market history, exploring how stocks have performed following sharp increases in bond yields and what those trends may signal for investors in the latest Weekly Market Wrap: https://bit.ly/4AQT2TF

October is Breast Cancer Awareness Month—a time to stand with survivors, honor those we’ve lost and support the millions...
10/05/2026

October is Breast Cancer Awareness Month—a time to stand with survivors, honor those we’ve lost and support the millions of individuals and families affected by breast cancer. This month, we encourage conversations, screenings and shared strength—because no one should face breast cancer alone.

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Sheldon, IA

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+17123242900

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