Mark Matson - Matson Money

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Mark Matson - Matson Money Founder & CEO of Matson Money, a registered investment advisor and 360-degree solution to transform financial practices.

I’ve coached hundreds of financial professionals nationwide to apply the science of investing and Nobel Prize–winning research. I am the founder and CEO of Matson Money, Inc., a Cincinnati and Scottsdale based investment advisory firm. With over twenty years of experience in the financial industry, my success in business comes from my ability to bring complex investing concepts together with practical, values-based thinking that resonates with people on a gut level. Matson Money is a multi-faceted investment organization that delivers a 360-degree solution designed to transform and leverage a financial practice. That includes marketing, asset management, back office solutions, and more. I have coached hundreds of financial professionals across the country to implement the Free Market Portfolio investment strategy, helping thousands of investors take a more disciplined, long-term approach to investing and wealth building. As a public speaker, I have shared the principles of free markets and global investing with audiences nationwide. My direct style, passion, and energy have made me a strong advocate for free markets and investor education. I am a regular contributor in national media, both in print and on television. My perspective on finance, investing, and economic issues has led to features and commentary with outlets including CNBC, Fox Business News, and Yahoo Finance. I also contribute to publications such as The Wall Street Journal, Investment News, and the documentary Navigating the Fog of Investing. I have authored several investment books, including The Dirty, Filthy Lies My Broker Told Me. (Advertising disclosure: https://bit.ly/AdDisclaimer)

10/17/2026
10/16/2026

I get a lot of pushback for defending capitalism and opposing communism. I want to be clear about why I’m never going to stop.

The American Dream is built on freedoms that most of the world has never had access to. Speech. Religion. Private property. The ability to start a business, build wealth, and pass it to the people you love. Those freedoms are not guaranteed by history. They’re guaranteed by a system worth fighting for. Every country that has drifted toward socialism and communism did so gradually, with people along the way saying it could never happen here. I love this country too much to be that casual about what’s being advanced against it.

I’m a man of faith. I believe in families. I believe in the American Dream. Send the hate if you want. I’m not going anywhere.

10/16/2026

Two men. Same starting point. Completely different ways of seeing the world.

My grandfather looked at opportunity and saw exploitation. When he got the chance to move up, he turned it down. In his mind, getting ahead meant taking advantage of somebody.

My dad looked at the same world and asked a different question. How can I serve people? How can I create value for others?

Those two questions led to two very different lives and two very different legacies. One man stayed right where he was. The other built something worth passing down.

Yes, the economy is tough right now. Interest rates are real. Housing costs are real. But none of that changes the most important factor in what you build. The screen you see the world through can shape everything that comes after it. Start there.

10/15/2026

Supporting a party and holding it accountable to its own principles are not mutually exclusive.

The free market case has always been built on a simple foundation. Government intervention in the economy distorts incentives, manipulates behavior and ultimately costs ordinary families more than it delivers. That argument doesn’t have an exception for election season. The moment conservatives start winning by promising government checks they’ve conceded the most important argument they have. That limited government and free markets produce better outcomes than government redistribution of wealth. You can’t make that case credibly while doing the thing you’re arguing against.

Compromise the principle once and defending it everywhere else gets harder.

10/15/2026

Communism’s defenders keep telling me the goal is workers owning the means of production. I keep asking the same question back.

Where? Name the country. Show me the communist or socialist government where that actually happened. Where ordinary workers genuinely own and control the companies and industries the ideology promised to hand them. The answer after more than a century of implementation across dozens of countries is nowhere. Every revolution that promised ownership to the workers delivered control to the party instead. Every government that promised liberation seemed to deliver surveillance, poverty, and oppression. That pattern across more than a century of implementation in dozens of countries deserves to be taken seriously as a feature of the ideology rather than a failure of its ex*****on.

Drop a country in the comments if you think you’ve found one. I genuinely want to see it.

10/14/2026

Don’t let anyone convince you that you can not make it in life.

10/14/2026

Look. I’m not the guy who hates new technology. I am the guy who has spent decades watching ordinary families harmed by speculation and gambling dressed up as investing.

This is that. Faster. Automated. Available to everyone with a Robinhood account. An AI agent buying and selling your portfolio while you sleep is not democratizing sophisticated investing. It is giving everyone faster access to an approach that has historically not served ordinary investors well. The Wall Street traders this technology is supposed to level the playing field against have been using these tools for years. It may be worth researching how consistently that has worked out before assuming access to their tools produces their results.

Stay with a real human being. One who understands what your family’s financial future actually means.

10/13/2026

Kids aren’t often taught that work feels good anymore.

Not the grind. Not the hustle. The actual satisfaction of doing something well and knowing it. Of being genuinely useful to someone and leaving a thing better than you found it. That feeling is available at every level of every job that has ever existed and most people spend their entire careers chasing external validation instead of building the internal standard that can produce it. The person who does every job like it matters, because it does, can develop something that cannot be faked, bought or shortcut. A reputation for excellence that follows them everywhere they go.

Do the work in front of you like it’s the most important work you’ll ever do. Sometimes it is.

Preparing young Americans for the AI era is the right instinct. The question worth sitting with is what we mean by prepa...
10/13/2026

Preparing young Americans for the AI era is the right instinct. The question worth sitting with is what we mean by prepared.

AI is not going away and the young people who understand how to use it effectively, critically and responsibly will have a genuine advantage in the world they are inheriting. That case is real and worth making. The question that deserves equal attention is what version of AI education actually builds that capability. There is a version that teaches children to think more clearly, solve harder problems and engage with technology as a tool they control. There is another version that slowly replaces the critical thinking, human connection and creative struggle that actually develop a capable mind. The difference between those two versions is not obvious from the outside and it will not show up in test scores for years.

Every parent and every educator needs to be asking which one is being built before the infrastructure gets too far ahead of the answer.

10/13/2026

Some of the richest people in history have died miserable and the lesson still hasn’t landed for most people chasing money.

Wealth without purpose is just a bigger cage. The shift that actually can change a life is not finding the right investment or the right income level. It’s waking up and asking what you can create for someone else today instead of what you can extract for yourself. That question sounds soft until you realize it’s the one behind every business worth anything, every relationship worth keeping, and every life worth looking back on without regret.

Most people never ask it. That’s why most people never find what they were actually looking for.

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18760 N Pima Road
Scottsdale, AZ
85255

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