10/20/2026
Wall Street fell for the angels all over again.
When Victoria’s Secret brought back its fashion show in October 2024, it went all in: the wings, the celebrity cameos and a full push to make the brand feel iconic again.
The market bought it. Shares of Victoria’s Secret & Co. ($VSCO) were trading around $26 before the show. By October 16, 2026, they hit $87.34, up roughly 235%.
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