05/23/2025
š¬ āCan we offer $100K under?ā
You: Deep breath. Smile. Donāt scream internally.
Hereās how to respond like a pro (and not lose the deal before it starts). š
š Reality check:
According to NAR, homes that received offers 10%+ below asking had a 50% lower chance of even getting a counter.
Translation? Lowballs donāt open doors, they usually slam them shut.
š But that doesnāt mean you just say āno.ā You redirect and guide (you are the expert here). Hereās how:
Try this instead:
āTotally fair to want a deal. But in this market, sellers arenāt biting on huge discounts unless itās been sitting a while. Letās look at the comps, the days on market, and see if we can make a smart offer and keep the seller engaged.ā
Pro tip:
If the propertyās been listed more than 30 days with no activity, then you may have leverage. But if itās new or has multiple offers? That $100K lowball is going in the trash faster than a bad appraisal.
Bonus Scripts:
Here are 3 more lines for your buyer toolbox:
1ļøā£ āOur goal is to get them talking, not walking. Letās meet them somewhere they will want to counter.ā
2ļøā£ āEvery offer is a signal. Letās make sure weāre sending the right one.ā
šŖ Remember: Itās not just about making offers. Itās about getting to the table. And Icon Escrow is here to make sure you actually get to closing.
šServing San Diego and Southern California |