Assurance Financial - Roswell

Assurance Financial - Roswell Assurance Financial specializes in home loans. Established in 2001. That’s all we do.

Our customers like us because we offer competitive rates and fees, quick turnarounds on their loans, and really great customer service. Real estate agents like how well we take care of their clients and the fact that we handle processing and underwriting in-house. If you're a first-time home buyer, it's likely that you're somewhat intimidated by the home buying experience. Even people who have pre

viously bought homes can find themselves inundated by paperwork, confusing processes, and new concerns. The right loan officer can help you find your way through this unfamiliar territory. Assurance Financial loan officers are approachable and available, even outside of business hours. Unlike large banks that make their customers talk with representatives in distant states, Assurance Financial handles the entire mortgage process in-house. And our state-of-the-art technology allows us to perform online loan closings, making the application and paperwork go as smoothly as possible. We offer all residential loan products, including conventional loans, VA loans for veterans, FHA loans for buyers who have limited credit or limited funds for a down payment, and USDA RD loans for homes located in rural areas. We also offer financing for new construction homes, higher priced homes that require jumbo loans, and renovation loans for homes in need of repairs and restorations. Whether you're looking to purchase a home or refinance your current mortgage, contact a local home loan expert at Assurance Financial to experience the difference our people make in getting your loan closed hassle-free!

5.0 star review received on Experience.com for Geoff Smith by Ryan K - Good communication and update cadence from th...
05/31/2026

5.0 star review received on Experience.com for Geoff Smith by Ryan K - Good communication and update cadence from the team.

Click to see all 434 reviews of Geoff Smith, Branch Manager & Loan Officer

5.0 star review received on Experience.com for Geoff Smith by Jake A K - Geoff and Chase were (and are) phenomenal!...
05/30/2026

5.0 star review received on Experience.com for Geoff Smith by Jake A K - Geoff and Chase were (and are) phenomenal! They made everything super understandable, were always available, very professional & friendly. We will be happy to recommend Geoff & his team to friends and family. Thank yall so much !

Click to see all 433 reviews of Geoff Smith, Branch Manager & Loan Officer

Sometimes the home search is not just about finding more space for you... it’s about finding the right fit for every mem...
05/28/2026

Sometimes the home search is not just about finding more space for you... it’s about finding the right fit for every member of the family, pets included. 🏡🐾

Connect with one of our loan experts to find your fit! https://assurancemortgage.com/find-a-loan-officer/

5.0 star review received on Experience.com for Geoff Smith by Calvin L - Geoff made the entire process so easy f...
05/28/2026

5.0 star review received on Experience.com for Geoff Smith by Calvin L - Geoff made the entire process so easy for us being first time home buyers! He was there every step of the way and we are so grateful for all of his help!

Click to see all 432 reviews of Geoff Smith, Branch Manager & Loan Officer

05/26/2026

For 25 years, Assurance Financial has been about more than mortgages. It’s about people, relationships, resilience, community, and giving back. 💙

As we celebrate this milestone, we’re grateful for every employee, customer, partner, and community that has been part of the journey.

Here’s to 25 years of going beyond the mortgage and the years ahead.

Today, we pause to remember and honor the brave individuals who served our country with courage and dedication. 🇺🇸
05/25/2026

Today, we pause to remember and honor the brave individuals who served our country with courage and dedication. 🇺🇸

5.0 star review received on Experience.com for Geoff Smith by Berta B - Great, prompt communication.
05/24/2026

5.0 star review received on Experience.com for Geoff Smith by Berta B - Great, prompt communication.

5.0 star review received on Experience.com for Geoff Smith by Kristen J H - Appreciated the communication throughout t...
05/24/2026

5.0 star review received on Experience.com for Geoff Smith by Kristen J H - Appreciated the communication throughout the process and having him actually be there IN PERSON at the closing table. It was a very seamless and easy process every step was clearly outlined and communicated. I have never had a loan process go so smoothly.

Click to see all 430 reviews of Geoff Smith, Branch Manager & Loan Officer

Sometimes less space... means more freedom. Downsizing could mean less upkeep, lower monthly expenses, and more flexibil...
05/21/2026

Sometimes less space... means more freedom. Downsizing could mean less upkeep, lower monthly expenses, and more flexibility for what matters most.

Whether you’re looking to travel more, be closer to family, or simply enjoy a home that better fits your current lifestyle, your equity may help make that next move possible.

Thinking about simplifying? Now could be a great time to explore your options. Learn more: assurancemortgage.com/downsizing/

Address

1255 Canton Street, Suite E
Roswell, GA
30075

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+17706741433

Website

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