Updegraff Group Realty

Updegraff Group Realty https://updegraffgroup.com/

We are a group of real estate agents, developers, and property managers

Our enthusiasm is contagious to those that want to learn the art of investment and the details of home construction and maintenance. We give clients all the time they need to fully understand every market before diving in. Our track record shows our strength as negotiators and our skill in acquisition and sale in every market. Home ownership is a tremendous responsibility and we know it may seem o

verwhelming. That is why we're always here for you; before, during and after the transaction. Our buyer and seller agents are knowledgeable and experienced. They stand out from the average REALTOR® by performing due diligence on title, implementing advanced metrics for market analysis, and having the fastest response times in the industry. Any area you're exploring, we have the professional with deep rooted market expertise. If you’re looking for the best possible representation to secure your new home, investment, or leased space you know you’re in good hands with the Updegraff Group.

The market does not always give you much time to think.The right property can appear quickly. Competition can change ove...
07/17/2026

The market does not always give you much time to think.
The right property can appear quickly. Competition can change overnight. A strong opportunity can disappear while others are still trying to get organized.
That is why preparation matters.
At Updegraff Group, our team stays connected to the market, shares information, evaluates opportunities, and helps clients understand their options before the pressure is on.
Whether you are buying, selling, or investing in Rochester real estate, the goal is not simply to move fast.
It is to be ready to move well.
The market moves. Great teams stay ready.

Meet Sean Flynn, one of the agents helping Updegraff Group clients move forward with confidence.Sean works with everyone...
07/15/2026

Meet Sean Flynn, one of the agents helping Updegraff Group clients move forward with confidence.
Sean works with everyone from first-time home buyers who need a steady hand through the process to experienced investors searching for the right opportunity to strengthen their portfolio.
He brings patience, practical advice, and a thoughtful approach to every transaction—because buying real estate should never feel like being pushed across the finish line. It should feel like making a well-informed decision with the right person beside you.
We’re proud to have Sean on the Updegraff Group team and grateful for the care he brings to the people we serve.
Whether you’re buying your first home, planning your next move, or looking for an investment property, Sean is ready to help.
Professional guidance. Local expertise. Real relationships.

Some neighborhoods are easy to price: copy‑and‑paste floor plans, three perfect comps, done.But if you own a home or sma...
06/23/2026

Some neighborhoods are easy to price: copy‑and‑paste floor plans, three perfect comps, done.

But if you own a home or small multi‑family in Rochester’s older, mixed‑condition streets, you already know it is not that simple. Our niche is helping sellers in those “hard to comp” pockets make sense of messy data and still come out with a strong result.

Thinking about selling in one of Rochester’s core‑city neighborhoods? Send us a message and let’s talk about what your place might really be worth in this market.

A little glimpse of where we’re headed.This is a rendering of the future Updegraff Group Realty / Updegraff Management e...
06/03/2026

A little glimpse of where we’re headed.
This is a rendering of the future Updegraff Group Realty / Updegraff Management exterior sign at our Monroe Avenue office.
We’re currently in the permitting process with the City of Rochester and are hopeful to have approval shortly.
For us, this is more than a sign.
It represents years of building, serving, managing, brokering, restoring, problem-solving, and continuing to plant deeper roots in the community we care about.
Updegraff Group Realty and Updegraff Management exist to serve people through real estate — whether that means helping someone buy or sell a home, guiding an investor, managing rental housing, or improving the properties and neighborhoods we’re blessed to work in.
Excited for this next visible step.
More to come.

Spring is waking up the Rochester real estate market—and we’re seeing some interesting shifts.Came across this modern ho...
04/20/2026

Spring is waking up the Rochester real estate market—and we’re seeing some interesting shifts.
Came across this modern home in the Upper Monroe neighborhood the other day and had to stop for a second. You don’t see this style often around here—and that’s exactly the point.
Buyers right now are paying attention to what stands out.
Not just location.
Not just price.
👉 Positioning.
The homes getting the strongest interest are the ones that:
• Feel move-in ready
• Show clean, intentional design
• Differentiate themselves from the typical inventory
Behind the scenes, we’re also seeing a lot of activity happening off-market—especially with buyers looking to secure the right property before competition ramps up even further.
If you’re thinking about selling your home this spring, the conversation isn’t just about listing…
…it’s about how your home shows up in today’s market.
📍 Rochester, NY | Upper Monroe | Park Ave | Brighton | Pittsford
📞 Reach out if you want to talk strategy

Check it out!  https://www.facebook.com/share/p/1a9QzWB3xM/
04/14/2026

Check it out! https://www.facebook.com/share/p/1a9QzWB3xM/

🔥 Rochester Portfolio Play – 20 Units | $1.34M Ask 🔥
Opportunity is knocking—loud.
10-property portfolio hitting the market… but you’re getting the early look.
📍 Breakdown:
• 4-unit (mid-renovation, currently vacant)
• 5 duplexes (10 units)
• 3 single-family homes
👉 Total: 20 units
💰 Numbers that matter:
• Current Gross: $205K/year
• Stabilized Gross: ~$272K/year
• One SFR vacant + lease-ready at $1,600/mo
↳ Flip it to owner-occupant or hold for cash flow
🛠️ Value-Add Upside:
• 4-unit mid-reno = forced equity play
• Vacancy gives flexibility (lease or sell strategy)

📈 This is a “buy it right, run it tight, exit it strong” kind of portfolio.
⚡ Status: Off-market (for now)… but heading toward MLS
👉 Translation: Get ahead of the curve before the crowd shows up
📩 DM me for:
• Full financial spreadsheet
• Rent roll + projections
• Photo package
🤝 Broker’s protected.
Let’s go hunting.

It’s been a little quiet on here… and that’s not by accident.We’re in full swing—and the market is moving.Behind the sce...
04/08/2026

It’s been a little quiet on here… and that’s not by accident.
We’re in full swing—and the market is moving.
Behind the scenes:
• 30+ listings in motion
• Buyers actively closing and competing
• A significant amount of off-market activity
Out of a 14-building portfolio we’ve been working on, we’ll likely only bring about 8 to the open market… the rest are already spoken for off-market.
That’s where a lot of the real opportunity is right now—relationships, access, and being in the flow before things ever hit the public.
We’re executing at a high level, staying disciplined, and focused on results.
If you’re looking to buy, sell, or tap into off-market opportunities in Rochester, now is the time to connect.
—Mark Updegraff
Updegraff Group Realty
Rochester’s Premier Full-Service Real Estate Investment Firm

🍀 Luck is seasonal… but what we’re seeing right now isn’t luck.There’s a real sense of momentum building across Rocheste...
03/18/2026

🍀 Luck is seasonal… but what we’re seeing right now isn’t luck.
There’s a real sense of momentum building across Rochester. New opportunities are coming to market, activity is picking up, and the energy feels different as we move into the spring season.
It’s been a blessing to walk alongside so many clients already this year—helping them navigate decisions, position themselves well, and move forward with confidence.
Our team is engaged, focused, and ready for what’s ahead.
Strategy builds wealth.
If you’ve been considering your next move, we’d be honored to help guide the way.
— Updegraff Group Realty

Something interesting just landed on our desk.A charming duplex in one of the most desirable pockets of the 19th Ward ne...
03/12/2026

Something interesting just landed on our desk.
A charming duplex in one of the most desirable pockets of the 19th Ward near the University of Rochester — the kind of property investors and owner-occupants both tend to chase once it hits the market.
Original gumwood trim, hardwood floors, garage, and one unit currently vacant with the other month-to-month.
Our team shared a sneak preview over on the Rochester Investment page, where we’ve started posting off-market opportunities and investment properties around the city.
If you like seeing opportunities before they turn into bidding wars, you may want to keep an eye on that page.
👉 Rochester Investment
— Updegraff Group Realty

🚨 Quiet 19th Ward Duplex Opportunity Near U of R (Possibly Off-Market)

Just signed a beautiful duplex tucked into one of the most desirable pockets of the 19th Ward, just minutes from the University of Rochester and set on a quiet neighborhood street where good properties rarely trade hands.
This one has the kind of original character that’s getting harder and harder to find:
• Original gumwood trim
• Hardwood floors throughout
• Built-ins and classic architectural detail
• Garage
• 3-year-old tear-off roof
Investment setup:
• One unit vacant – ready for an owner-occupant or immediate rent strategy
• One long-term tenant on a flexible month-to-month lease

The location is what really makes this one special.
If you know the best blocks near the University of Rochester in the 19th Ward, you already understand why properties here tend to get scooped up quickly.

The plan is to bring it to market next week, but if the right investor sees the opportunity, we might be able to put a bow on it before it ever hits MLS.

📩 Off-market inquiries welcome before launch.

— Mark Updegraff
Updegraff Group Realty

🚨 Rochester Investment Opportunity 🚨Updegraff Group Realty is preparing to bring a 31-unit Rochester rental portfolio to...
03/10/2026

🚨 Rochester Investment Opportunity 🚨
Updegraff Group Realty is preparing to bring a 31-unit Rochester rental portfolio to market and is currently gauging investor interest before determining the final sale structure.
The portfolio includes 14 properties totaling 31 units located across several active investor corridors in Rochester, including:
• Maplewood
• Flower City Park
• Beechwood
• North Clinton
The properties include a mix of duplexes, triplexes, four-unit buildings, and single-family rentals, creating multiple potential acquisition strategies for investors.
We are currently evaluating interest for:
• Individual property acquisitions
• Bundled asset groupings
• Full portfolio purchase
Preliminary financial overview and additional details are available in the Rochester Investment post shared below.
📩 Qualified investors may contact us directly for the investor teaser package and additional information.
— Updegraff Group Realty
Rochester, NY

🚨 OFF-MARKET ROCHESTER RENTAL PORTFOLIO 🚨
We’re preparing to bring a 31-unit Rochester rental portfolio to market and are currently gauging investor interest before determining the final sale structure.
📊 Portfolio Snapshot
• 14 properties
• 31 total units
• ~$390,000 current gross rent
• ~$2,000,000 portfolio ask
The properties are concentrated across several active investor corridors including:
• Maplewood
• Flower City Park
• Beechwood
• North Clinton
The portfolio includes a mix of duplexes, triplexes, four-unit buildings, and single-family rentals, offering multiple acquisition strategies for investors.
Under conservative underwriting assumptions, the portfolio projects roughly:
• ~9% cap rate using risk-adjusted operating reserves
• ~12% cap rate under typical lender-style underwriting
We are currently evaluating interest for:
• Individual property acquisitions
• Bundled asset groupings
• Full portfolio purchase
Addresses and full financials will be shared privately with qualified investors.
📩 Message me if you'd like the investor teaser package.
More opportunities like this will continue to surface here on Rochester Investment as we bring deals to market.
— Mark Updegraff
Updegraff Group Realty

Address

1039 Monroe Avenue
Rochester, NY
14620

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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