initiate-it

05/28/2026

A huge welcome to Chris and Ryan as they join us this summer for our internship program!

We have officially kicked off and can’t wait to collaborate, innovate, and learn from each other over the next few months.

05/26/2026

In this office, nothing goes uncelebrated. Congratulations to Hayley on her engagement and an exciting next chapter!

05/05/2026

We’ve heard the term "trade show season," but for our team, with a wide array of clients, it’s year-round.

We’ve enjoyed the opportunity to work with Floorzap and other clients to ensure their brands are unmistakable from across the floor, while creating an inviting space for demos and conversations!

04/13/2026

Our Director of Digital Strategy, Hayley Gilbert, just leveled up!

She’s been bringing digital excellence to the agency for 5 full years, and our strategy is stronger than ever because of it.

We are so ready to see what the next quest brings.

04/11/2026

Happy Masters Weekend! ⛳

There was no better way to kick it off than at the Annual KBS Open House on Thursday.

04/08/2026

Sometimes we gotta take a step back and celebrate the wins, and these numbers are nothing to scoff at.

Proud of our team and partnerships, and love to see these positive trends across our roster in the first quarter of the year!

03/31/2026

Great photography often requires turning the office upside down, and the past few weeks have been no exception... But hey, it’s a testament to how resourceful our team can be!

We’ll take a little confetti-induced chaos any day if it means getting the perfect shot! 📸

03/12/2026

Our Summer Internship Program is officially returning for 2026!

We have 3 paid tracks open to students and recent grads seeking agency experience.

Learn the details and how to apply here: https://initiate-it.com/summer-2026-internship-program/

02/14/2026

Keep the roses. We’ll take the breakthrough. 💡

Happy Valentine’s Day from initiate-it.

02/09/2026

The dust has settled on Super Bowl LXI, and per initiate-it tradition, we spent the morning talking through some of the most memorable commercials (for better or worse).

In a sea of high-stakes marketing, it's always fascinating to see which concepts cut through the clutter and which ones fall flat. We’ve rounded up our unfiltered opinions right here:

Explore our Super Bowl 2026 ad reviews for unfiltered, opinionated, and personable take at the year’s biggest commercial spots.