Mel McFarland- NMLS 729261 Fairway Independent Mortgage Corp.

06/15/2026

Search is changing faster than most people realize.

Consumers aren't just using Google anymore. They're searching on Instagram, TikTok, YouTube, and increasingly turning to AI tools like ChatGPT for answers.

Join us on June 17th at 11:00 AM CST for a conversation about what this means for real estate and mortgage professionals.

We'll cover:
* How AI is changing search behavior
* Why social media platforms are becoming search engines
* What makes content discoverable
* How to use AI to uncover the questions consumers are already asking
* Practical ways to become easier to find online

You don't need millions of views.

You need to be the person consumers find when they're looking for answers.

Sign Up Here: https://bit.ly/JuneSocialSales26

06/02/2026

5.0 star review received on Experience.com for Mel McFarland by Georjean S - Amazing communication. Answered all questions.

Click to see all 216 reviews of Mel McFarland, Loan Officer NMLS # 729261

05/27/2026

Grateful for amazing clients! Thank you for trusting me with SO MUCH MORE than "just a mortgage".

05/27/2026

5.0 star review received on Experience.com for Mel McFarland by David S - Mel and her team worked quickly and super efficiently with each other. They made the entire process so easy and worry free. They were very prompt at answering any questions we had and made us confident in their abilities. I could not have asked for a better team.

Click to see all 215 reviews of Mel McFarland, Loan Officer NMLS # 729261

05/26/2026

I've had a lot of agents tell me lately that they want to post more... they just don't have the time to sit and edit everything.

Totally fair. It can take way longer than it should.

We're doing a class on how to use the Edits app to make content quicker and easier.

Nothing fancy. Just how to use templates, keep it simple, and actually get something posted without overthinking it.

Register here: https://bit.ly/MaySocialSales26

05/25/2026

Honoring those who gave their lives in service to our country and remembering the sacrifice behind our freedom.

05/20/2026

We're honored to be a Home Possible RISE Award® winner for the ninth year in a row!

Start your journey to homeownership - ask me about the Freddie Mac Home Possible® mortgage.

05/20/2026

Being named a Top Workplace for six consecutive years is something we don't take lightly.

In the mortgage industry, where speed, communication, and trust directly impact both clients and partners, recognition like this reflects more than internal culture. It speaks to how we show up in the market every day.

At Fairway Home Mortgage, the focus has always been on responsiveness, collaboration, and giving our teams the tools and support they need to perform at a high level. That consistency is what drives results and ultimately why this recognition continues year after year.