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AWM Capital AWM Capital is the premier family office, investment and business consulting firm serving professional athletes, entrepreneurs and business professionals.

09/01/2026

Roger W. Ferguson, Jr.—immediate past President & CEO of TIAA and former Vice Chairman of the Federal Reserve—joins us in Part 2 of our three-part series for a rapid-fire round on the questions everyone in markets is asking right now:

➡️ Can the Fed's new chair earn the market's trust?
➡️ Is AI really different from the dot-com bubble?
➡️ And what does a lifelong optimist actually lose sleep over?

His answers are direct, occasionally surprising, and highly enlightening.

https://www.athletefamilyoffice.com/resource/roger-ferguson-jr-part-2-reading-the-fed-ai-and-the-cracks-in-capitalism?utm_source=awm-capital&utm_medium=facebook&utm_campaign=ep-268-roger-ferguson-part-2&utm_content=announcement

08/31/2026

"10 million of signing bonus, $10 million ain't hitting your account." That's Zach Miller, CFP® on the latest NFL Players' Podcast, and it's the first thing every rookie needs to hear.

Your bonus can get taxed where you play, not just where you’re from — and the state matters more than most guys realize. California’s top state income tax rate is over 13%, while Florida has no individual state income tax. On a large contract, that difference can mean six figures in state taxes.

🎧: https://www.athletefamilyoffice.com/resource/behind-the-scenes-of-your-signing-bonus-how-to-keep-more-of-your-money-nfl-players-podcast-73?utm_source=awm-capital&utm_medium=facebook&utm_campaign=ep73-signing-bonus&utm_content=social-clip-1

08/31/2026

Roger Ferguson Jr. says his relationship with money hasn't changed all that much since childhood: "a penny saved is a penny earned" still holds.

Roger Ferguson III then told a story of his dad refusing to pay extra for a ski rack or buying a bigger car, instead saving money by rolling the back windows down and packing him, his sister, and the skis into the car with the windows down in 20-degree weather.

https://www.athletefamilyoffice.com/resource/roger-ferguson-jr-part-1-the-making-of-a-hundred-year-family?utm_source=awm-capital&utm_medium=facebook&utm_campaign=ep-267-roger-ferguson-jr-part-1&utm_content=social-clip-5

Nike’s latest chapter is a front-office lesson in patience and team discipline. In just five years, Nike stock dropped f...
08/28/2026

Nike’s latest chapter is a front-office lesson in patience and team discipline. In just five years, Nike stock dropped from around $180 to $40—a nearly 80% decline. The surge was built on pandemic-era hype, sneaker-culture headlines, and an emotional rush that swept so many off their feet. But numbers never lie—the fundamentals brought the scoreboard crashing back to earth.

This isn’t just about stock tickers or swooshes. Magic Johnson once turned down a Nike stock offer that could have rewritten his balance sheet, but the real story isn’t the “what if”—it’s about understanding the risk behind every play and staying loyal to your game plan.

Here’s what it takes to build a championship legacy, not just a one-season win:
• Good brands don’t always mean good investments.
• Falling for the hype leads to buying high and selling low.
• Integration beats improvisation; a team of pros working together cuts down risk.
• Diversification defends your legacy from single-name upsets.
• Patient families playing decades ahead—those are the true victors.

As Warren Buffett reminds us, “The stock market is a device for transferring money from the impatient to the patient.” Stewardship isn’t a highlight play—it’s season after season of disciplined ex*****on.

🎧 Listen to the full conversation: https://www.athletefamilyoffice.com/resource/good-products-bad-investments-nike-hype-and-the-power-of-patience-awm-insights-266/?utm_source=facebook&utm_medium=social&utm_campaign=awm_insights_266&utm_content=snap_social_post&utm_id=Hzb.ixBMRVW8P25F8MDdnA

📱 And text us your investment questions: 626-862-0355

In this episode of AWM Insights, Justin Dyer and Mena Hanna take you behind the headlines to dissect why great products like Nike don’t always translate to great investments. They break down recent events in the world of apparel stocks, share stories that resonate with athlete families, and dig in...

08/28/2026

Roger Ferguson Jr. spent thirteen years running TIAA. Now he's investing in healthcare, housing, defense technology, and the green transition, using, in his words, "the tools of capitalism ... to solve some of the problems of capitalism."

His son, Roger Ferguson III, summed up the whole philosophy in one line: "You can do well and do good at the same time."

Listen to the full episode today!

https://www.athletefamilyoffice.com/resource/roger-ferguson-jr-part-1-the-making-of-a-hundred-year-family?utm_source=awm-capital&utm_medium=facebook&utm_campaign=ep-267-roger-ferguson-jr-part-1&utm_content=social-clip-4

🏈 New Episode! Behind The Scenes Of Your Signing Bonus: How To Keep More Of Your MoneyRiccardo Stewart, Zach Miller, CFP...
08/28/2026

🏈 New Episode! Behind The Scenes Of Your Signing Bonus: How To Keep More Of Your Money

Riccardo Stewart, Zach Miller, CFP®, Jeff Locke, CFP®, CPWA®, and Sam Acho sit down for a conversation most players' camps never have with them: what's actually happening to your signing bonus between the press release and your bank account. Jock taxes, team-by-team withholding differences, and the exact strategy that put an extra $100,000 back in one client's pocket — this one's for every rookie who's ever asked, "when's my money dropping?"

🎧 Listen to the full episode of the NFL Players' Podcast now: https://www.athletefamilyoffice.com/resource/behind-the-scenes-of-your-signing-bonus-how-to-keep-more-of-your-money-nfl-players-podcast-73?utm_source=awm-capital&utm_medium=facebook&utm_campaign=ep73-signing-bonus&utm_content=announcement

08/27/2026

Don’t get burned playing financial hot potato.

We see it again and again—investors jump in after they’ve used the Sneakers app or picked up a pair of Jordans, buying stock when headlines are peaking and prices are sky-high. That’s emotion, not strategy, calling the shots.

The disciplined player doesn’t rush the field on a wave of hype. Patience and a steady hand win out in the end. Every headline fades, but discipline endures.

🎧 Tune in: https://www.athletefamilyoffice.com/resource/good-products-bad-investments-nike-hype-and-the-power-of-patience-awm-insights-266/?utm_source=facebook&utm_medium=social&utm_campaign=awm_insights_266&utm_content=snap_social_clip&utm_id=KjcQjiylTNqULKm4prerVQ

08/27/2026

Roger W. Ferguson, Jr. stepped into the Federal Reserve's vice chair seat in 1999, right before the dot-com bubble popped. He stepped into TIAA's CEO seat in April 2008, the same month the Global Financial Crisis broke. Both times, he was a rookie for those roles.

He shared his rule with us for walking into a seat like that: "You step into the seat, you own the problem. They don't care if you've been there ten years or ten weeks or ten minutes."

As athletes well know, this applies well beyond finance. Full conversation linked below.

https://www.athletefamilyoffice.com/resource/roger-ferguson-jr-part-1-the-making-of-a-hundred-year-family?utm_source=awm-capital&utm_medium=facebook&utm_campaign=ep-267-roger-ferguson-jr-part-1&utm_content=social-clip-3

08/26/2026

Nike went from around $180 to $40 in five years. Down nearly 80%.

The culprit? Not just lost market share—it's the hype cycle unwinding.

During COVID, everyone was chasing rare Jordans at 7 AM, flipping them for profit. Nike's stock doubled, trading at 70x earnings like a tech darling. That's not financial physics, that's financial fantasy.

Here's the truth: great products don't always make great investments. And when you buy at the peak of the hype, you're playing hot potato with your wealth.

Catch the full discussion: https://www.athletefamilyoffice.com/resource/good-products-bad-investments-nike-hype-and-the-power-of-patience-awm-insights-266/?utm_source=facebook&utm_medium=social&utm_campaign=awm_insights_266&utm_content=snap_social_clip&utm_id=zENRSMzpSzKge92fKyCYZg

08/26/2026

Every family building generational wealth worries about the same thing eventually. Roger W. Ferguson, Jr. named it directly:

"The real danger of people having money is not the first generation that earned it. It's the second or third generation that didn't earn it, but thinks they're entitled to it."

That's the whole game of a 1Hundred Year Family, both building wealth and transmitting the discipline that earned it. Full conversation linked below.

https://www.athletefamilyoffice.com/resource/roger-ferguson-jr-part-1-the-making-of-a-hundred-year-family?utm_source=awm-capital&utm_medium=facebook&utm_campaign=ep-267-roger-ferguson-jr-part-1&utm_content=social-clip-2

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