05/28/2026
This is the definition of financial planning that addresses both the traditional financial planning models as well as what they should aim to achieve.
There is a disconnection between what financial planning should be, and the current business model-based discussions about what financial planning is. This definition does not go into compensation models, or go into issues with the scope and breadth of products that a client needs their financial advisor to have the ability to offer or the ability not to offer them.
Instead, this definition is focused on solely the betterment of and for the client. All other elements of advice, servicing, and guidance only serve the client’s interest as a party who has incomplete knowledge of their own financial situation. Clients need someone who can guide them through a decision-making framework and that will ultimately highlight tradeoffs between the decisions they make for themselves and their financial goals.
My Financial Coach's Financial Primary Care Service aims to do just that, and more.......
Read More:
https://myfinancialcoach.com/portfolio/financial-primary-care/