Shane Feist - Ameriprise Financial Advisor

08/25/2026

Your business is not a retirement plan.

I know that statement may sound strange to a business owner.

After all, you've spent years building it, investing in it, and making sacrifices for it.

But I've found many business owners have a significant blind spot:

Most of their wealth is tied up in a single asset...their business.

The plan is often:

"I'll sell it someday and retire comfortably."

But what happens if:

• The market isn't favorable when you're ready to sell?
• The value isn't what you expected?
• A buyer takes years to find?
• The business depends too heavily on you?

A successful business can be an incredible source of future wealth, but it shouldn't be the only source.

Many owners are surprised to learn how much they may be able to save through retirement plans such as:

✅ SEP IRAs
✅ Solo 401(k)s
✅ Other qualified retirement plans

Building assets outside your business can help create options, flexibility, and confidence as retirement gets closer.

If your business sold for less than expected tomorrow, would your retirement still be on track?

Shane Feist is an Ameriprise Private Wealth Advisor serving the Palm Springs, CA area. Get the personal financial advice you need to achieve your goals.

08/21/2026

How much cash should your business actually keep on hand?

One of the biggest blind spots I see with business owners isn't a lack of cash.

It's having too much cash sitting idle because they're afraid to make the wrong decision.

"What if revenue slows down?" "What if a big expense hits?" "What if we lose a major client?"

So the money stays parked in the business checking account earning next to nothing.

On the other hand, I've seen owners keep too little cash available and end up stressed every month about payroll, taxes, and unexpected expenses.

The challenge isn't accumulating cash.

It's determining how much is enough.

Every business should have an emergency reserve, but the amount depends on factors like:

✅ Revenue consistency
✅ Number of employees
✅ Industry volatility
✅ Access to credit
✅ Seasonal cash flow needs

The goal isn't to keep every dollar working.

The goal is to keep the right amount available while putting excess cash to work intentionally.

If you own a business, ask yourself:

Do I have an actual emergency fund strategy, or am I just guessing how much cash to keep in the bank?

Shane Feist is an Ameriprise Private Wealth Advisor serving the Palm Springs, CA area. Get the personal financial advice you need to achieve your goals.

08/13/2026

I’m honored to announce that I have received the distinct honor of being recognized as an Ameriprise Private Wealth Advisor. This status is earned through demonstrated excellence in client service, completion of industry-recognized qualifications, and extensive experience serving the complex financial needs of affluent clients. I am part of the approximately twenty-four percent of nearly 10,000 Ameriprise financial advisors to attain this. To my clients- thank you for your trust and loyalty. It's an honor to be working with you all.
https://bit.ly/4qdEf0p

03/31/2026

Market volatility is unavoidable, but how portfolios respond to it can vary.

Diversification plays a key role by spreading exposure across different areas of the market, rather than relying on any single outcome. When markets move unevenly, a diversified approach can help reduce the impact of sharp swings and keep short‑term noise from overwhelming long‑term objectives.

It’s not about eliminating risk or predicting what comes next. It’s about acknowledging uncertainty and building a structure designed to weather a range of market environments.

In a world where headlines change daily, a diversified approach can help keep long‑term goals in focus, even when markets are noisy.

Shane Feist is an Ameriprise Financial Advisor serving the Palm Springs, CA area. Get the personal financial advice you need to achieve your goals.

03/21/2026

When something financial comes up… who do you call?

A new investment opportunity.
A tax question.
A major purchase.
Helping your kids.
Selling a business.
Planning retirement.

Most high earners have accounts everywhere — but no single person who sees the whole picture.

That’s where I come in.

My role isn’t just to manage investments. It’s to be your first call for anything that touches your financial life.

You shouldn’t have to figure it out alone.
You should have someone in your corner who understands your full financial world.

Shane Feist is an Ameriprise Financial Advisor serving the Palm Springs, CA area. Get the personal financial advice you need to achieve your goals.

03/11/2026

If you’re within 3 years of retirement, this is not the time to “wing it.”

This is the transition zone — where small mistakes can have permanent consequences.

Right now, the questions matter more than ever:

• Is your portfolio positioned for income, not just growth?
• How will you handle market volatility in the first 5 years?
• When should you claim Social Security?
• What’s your tax strategy once paychecks stop?
• Do you have a clear withdrawal plan?

Retirement isn’t just about hitting a number.
It’s about turning assets into reliable income — without unnecessary risk or taxes.

The final 36 months are about precision, not guesswork.

Shane Feist is an Ameriprise Financial Advisor serving the Palm Springs, CA area. Get the personal financial advice you need to achieve your goals.

03/05/2026

Financial success isn’t about how much you make. It’s about how intentionally you manage it.

Many high-income professionals and business owners earn more than they ever imagined — yet still feel uncertain about:

• Whether they’re investing optimally
• If they’re paying more tax than necessary
• How exposed they are to market volatility
• Whether their wealth will truly support the life they want

The truth? Income alone doesn’t create financial freedom. Strategy does.

Real financial planning is about coordination — aligning investments, tax strategy, risk management, estate planning, and lifestyle goals into one cohesive plan.

It’s the difference between:

🔹 Having a portfolio
vs.
🔹 Having a strategy

🔹 Chasing returns
vs.
🔹 Engineering outcomes

🔹 Hoping you’ll be ready
vs.
🔹 Knowing you are

If you’re earning well but want clarity, structure, and long-term confidence, it may be time for a more sophisticated approach.

Shane Feist is an Ameriprise Financial Advisor serving the Palm Springs, CA area. Get the personal financial advice you need to achieve your goals.

12/23/2025

Smart money habits start at home.

Recent Ameriprise research reveals that parents shape how kids think about everything from budgeting and savings to credit cards and debt.

09/22/2025

Are you saving enough for college? From 529 plans to Coverdell Education Savings Accounts, there are numerous saving options to consider. I can help you weigh the pros and cons of each.

What to consider as you choose an appropriate saving vehicle to meet your goals.