Amanda Leija, Wealth Advisor at Freedom Financial Partners

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Amanda Leija, Wealth Advisor at Freedom Financial Partners Freedom Financial Partners, LLC is not a registered investment advisor and is not owned or operated by Equitable Advisors or Equitable Network.

Freedom Financial Partners is not a registered investment advisor and is not owned or operated by Equitable Advisors or Equitable Network.

☕📚 Saturday morning thoughts…Sitting here studying cognitive biases and how they influence our financial decisions, I ca...
11/02/2026

☕📚 Saturday morning thoughts…

Sitting here studying cognitive biases and how they influence our financial decisions, I came across representativeness bias, and it immediately reminded me of the roulette table at a casino.

You know that screen showing the history of red and black? We naturally look for patterns. If black has hit six times in a row, we might assume red is due—or that black is on a winning streak.

But here’s the thing: The roulette wheel has no memory. Each spin is independent, and previous results don’t change the odds of the next one.

We often approach the stock market with similar thinking. We see an investment performing well and assume it will continue, or one that’s declined and assume it’s bound to rebound.

Of course, the stock market isn’t roulette. Fundamentals, economic conditions, and trends matter. But past performance doesn’t guarantee future results.

The takeaway? Our brains are wired to find patterns, even when those patterns don’t reliably predict what’s next.

Sometimes understanding how our minds work is just as important as understanding how money works.

Just a little Saturday morning food for thought! ☕️

Check out LPL Financial Research's Weekly Commentary on the market: "Big Numbers, Big Expectations: Three Keys to Earnin...
10/26/2026

Check out LPL Financial Research's Weekly Commentary on the market: "Big Numbers, Big Expectations: Three Keys to Earnings Season"

https://static.fmgsuite.com/media/documents/2e19b6eb-a339-45e3-9802-3688adad0d74.pdf

Check out LPL Financial Research's Weekly Commentary on the market: "Moats vs. Inertia: Unpacking the Personal AI Agent ...
10/21/2026

Check out LPL Financial Research's Weekly Commentary on the market: "Moats vs. Inertia: Unpacking the Personal AI Agent Threat".
https://static.fmgsuite.com/media/documents/9adf4220-bcfd-4764-82a9-db4bb18cdc5f.pdf

It was a great morning at the Life in Little Rock launch! I'm grateful for the opportunity to work alongside our Little ...
10/20/2026

It was a great morning at the Life in Little Rock launch! I'm grateful for the opportunity to work alongside our Little Rock Regional Chamber Ambassadors to support this initiative, connect with local leaders, and invest in the continued growth of our community.

Strong communities are built through relationships, collaboration, and a shared commitment to making a difference. I'm excited to witness its benefit to our community.

If you have any questions about the Little Rock Regional Chamber or how it can help your business, please don't hesitate to reach out!

Check out LPL Financial Research's Weekly Commentary on the market: "Credit Is Still Flowing, and Businesses Are Borrowi...
10/12/2026

Check out LPL Financial Research's Weekly Commentary on the market: "Credit Is Still Flowing, and Businesses Are Borrowing".https://static.fmgsuite.com/media/documents/2d8a7dfe-7fec-4523-bf2c-025094a083be.pdf

Two of the things I love is education and providing value!! Our Business Transition Alliance group consists of a series ...
10/08/2026

Two of the things I love is education and providing value!!

Our Business Transition Alliance group consists of a series of experts educating business owners on a variety of topics. Tonight, Austin Malone educated on tax planning during the sale of your business.

If you’re looking to sell or grow your business, please reach out. We’ve got some of the top professionals in the business in our group and we truly care about educating business owners on all aspects of selling and growing your business. I would love to share more if you’re wondering more about what we do and how we educate our business owners.

🎉BIG NEWS! 🎉I recently passed the Certified Divorce Financial Analyst® or CDFA® exam, and I'm excited about what this me...
10/06/2026

🎉BIG NEWS! 🎉

I recently passed the Certified Divorce Financial Analyst® or CDFA® exam, and I'm excited about what this means for those I serve.

Divorce can be one of the most emotional and overwhelming experiences a person faces. In the middle of all the change, important financial decisions often need to be made quickly and thoughtfully.

Becoming a CDFA® allows me to better help individuals understand the financial side of divorce, from retirement accounts and taxes to asset division and long-term planning. My hope is to provide clarity and guidance during a season that often feels uncertain.

I'm excited to put this knowledge to work helping others create a stronger financial future.

Clarity creates confidence. Confidence creates choices. Choices create freedom.

Check out LPL's monthly client letter. https://static.fmgsuite.com/media/documents/bf53ae4b-81d3-4bd4-b487-b42d66cff90f....
10/06/2026

Check out LPL's monthly client letter.https://static.fmgsuite.com/media/documents/bf53ae4b-81d3-4bd4-b487-b42d66cff90f.pdf

It was so insightful to hear from Alan, Scott and Zee today at the Arkansas Connector workshop. There was a ton of knowl...
09/30/2026

It was so insightful to hear from Alan, Scott and Zee today at the Arkansas Connector workshop. There was a ton of knowledge in the room.

This morning, I had the opportunity to attend the North Little Rock Chamber's New Member Orientation. I'm excited to bec...
09/30/2026

This morning, I had the opportunity to attend the North Little Rock Chamber's New Member Orientation. I'm excited to become more involved in the North Little Rock business community!

I'm looking forward to building new relationships and finding ways to serve and give back. Here's to new connections, new opportunities, and continued growth!

Address

1 Riverfront Place, Ste 630
North Little Rock, AR
72114

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 3pm

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