XRC Ventures

XRC Labs is a New York City-based venture capital firm & startup accelerator for the next generation

XRC Labs is a venture capital firm & startup accelerator focused on innovation in retail and consumer goods. Our vision is to be at the forefront of change, disrupting the conventional system of supply chain, promoting the best experience for consumers and producers, and creating an ecosystem that matches partners for success. Our mission is to foster companies, products, and people that innovate the face of retail and consumer goods fulfillment.

10/16/2025

Last night, we celebrated the close of our inaugural XRC Ventures Brand Builder Grant Program, powered by , during .

We debuted our first cohort’s new SHOPLINE e-commerce sites and brought together founders, investors, and partners for an evening of connection and conversation — capped by a private dinner celebrating the next generation of consumer brands.

Guests gathered during sunset at the beautiful Santa Monica Proper Hotel, enjoying canapés infused with cohort member ’s signature ube paste as they explored the new sites and met the bold founders behind them:

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Our key takeaway: The future of CPG is collaborative. When founders, investors, and partners come together early, the ecosystem grows stronger — and brands scale smarter.

A special thank you to our partners at SHOPLINE, Manatt, Phelps & Phillips, LLP, and .services, whose resources and support empower early-stage founders to grow and scale.

Cheers to building what’s next, together.

📸 by

09/17/2025

XRC’s latest Consumer VC Benchmarks are in, diving into The GLP-1 Economy!

This report highlights industry trends and investment opportunities in health and wellness, breaking down how GLP-1’s have reshaped consumption habits across sectors.

Download the free report at the link in bio.

07/25/2025

This week in Santa Monica, we kicked off the XRC Ventures x .global Brand Builder Grant with a packed room of founders, investors, and operators who are shaping the future of consumer.

We gathered at the Santa Monica Proper to introduce our inaugural Brand Builder Grant cohort—a group of early-stage founders building bold, category-defining brands:

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The evening also featured an insightful panel on brand building with Ju Rhyu of and Michelle Miller of (formerly K18 Hair), moderated by XRC General Partner Diana Melencio ()—diving into what it takes to build and scale a consumer brand today.

Special thanks to your partners at SHOPLINE, , .services.

We’re excited to support this next wave of founders as they build what’s next.

📸

06/09/2025

Calling all early-stage consumer brand founders 👀

XRC and are offering an average of $50K (Up to $120K) in non-dilutive capital, PLUS a fully-managed ecommerce upgrade for scaling your brand.

No equity. No downtime. Just support built for YOU.

🗓️ Apply by June 25
📍 In-person events in LA
🔗 In Bio

05/29/2025

XRC’s latest Consumer VC Benchmarks are in! 💡This report highlights industry trends and investment opportunities in Beauty, with a specific focus on Science-backed Skincare.

Download the free report at the link in bio.

04/01/2025

General Partner is featured on the Future Shop Podcast with Wendy Liebmann for an engaging conversation entitled “Investing in the Future of Retail— Where, Why, How.”

Diana spoke about XRC Ventures’ focus on the intersection of consumer behavior and technology in the retail landscape. She highlighted key aspects of how we identify opportunities and evaluate the future of retail, drawing from our early-stage investment approach across the health, beauty, and tech only sectors.

Listen now: https://wslstrategicretail.com/podcast/investing-in-the-future-of-retail-where-why-how/

10/30/2024

Come work with us! We’re hiring for the below positions. Please apply through our careers page at www.xrcventures.com. 📥

- Partner of XRC Pre-Seed Accelerator Fund (NYC)
- Principal for Pre-Seed Accelerator Fund (NYC)
- Director of Marketing & Communications (NYC)
- Fund Management Intern (Remote)

08/05/2024

XRC Ventures has been named a Beacon Award nominee in the Seed + Small Growth Investor category 🎉 Since 2015, we’ve invested in over 140 startups, including , , , , & others. Winners will be revealed 9/25

05/16/2024

New Investment News: XRC Ventures is thrilled to announce its latest investment in ! Revolutionizing women's health with the first and only smart earrings, Incora Health offers actionable insights tailored for women's unique needs.

🩺 Monitoring your health has never been more stylish - Incora's earrings utilize cutting-edge sensor technology to track core body temperature, ovulation predictions, activity levels, stress, and sleep patterns in real-time.
👩‍⚕️ Led by Founder & CEO Lindsey Calcutt, PhD, a visionary in biomedical engineering with 15+ years of industry experience, Incora Health is poised for success in the rapidly expanding women's health market, forecasted to hit $1.186 trillion by 2027.
💼 With a focus on personalized solutions, Incora pairs its wearable earrings with a state-of-the-art app powered by generative AI, providing accurate fertility insights to support reproductive health.

Read our latest blog post revealing more about Incora Health and why we're backing its revolutionary technology.

https://medium.com/xrc-ventures/xrc-ventures-invests-in-incora-health-498982293458

01/18/2024

Headed to the Women’s Venture Capital Summit in February? Hear from our General Partner who will discuss what’s next for consumer investing. Now in its third year, this Summit brings women together across the VC sector to share insights, do deals and make long-lasting connections. .intelligence

10/16/2023

Join us for a night of cocktails, conversation, and enlightening education at Horizon Media's Tribeca headquarters! Hosted by Sightline, this event will feature experts in AI ai, Venture Investing, and Marketing discussing how Brands are implementing AI to drive business impact! 🚀🔍 Don't miss out on THE event for NY Tech Week!
Register early to grab your spot and join us for a quintessential New York Evening. 🌇🥂Register at: https://lu.ma/GetAINative

Address

55 Water Street, 3rd Floor
New York, NY
11201

Website

http://www.xrcventures.com/

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