06/02/2026
Is your "Office Expenses" category lying to you? 😵💻
It’s incredibly easy to throw every single monthly app, software, and CRM fee into a single catch-all bucket. But if you’re doing that, your financial reports are hiding the truth.
To get a real look at your profit, split your software into two groups:
🔹 COGS (Cost of Goods Sold): The tools you need to build and deliver what your clients pay for (like design platforms or client portals).
🔹 Operating Expenses: The tools that just run your internal backend (like your calendar or internal email).
Separating the two instantly corrects your Gross Profit Margin. Suddenly, you'll see exactly how much it costs to serve your clients, helping you price your offers with total confidence. 📈🚀