The City of Mount Pleasant was selected by the Texas Historical Commission to become an official Texas Main Street City in 1993. A nine-member advisory committee leads the activities of the Mount Pleasant Main Street Program and meets at 8:15 a.m. The Main Street Program offers a four-point approach to downtown revitalization that has been successful in more than 1,000 towns and cities throughout America.
1. ORGANIZATION involves creating a strong foundation for a sustainable revitalization effort, including cultivating partnerships, community involvement, and resources for the district.
2. PROMOTION positions the downtown or commercial district as the center of the community and hub of economic activity, while creating a positive image that showcases a community’s unique characteristics.
3. Design supports a community’s transformation by enhancing the physical and visual assets that set the commercial district apart.
4. ECONOMIC VITALITY focuses on capital, incentives, and other economic and financial tools to assist new and existing businesses, catalyze property development, and create a supportive environment for entrepreneurs and innovators that drive local economies.
