River East Insurance

River East Insurance Independent Insurance Agency in Manchester, CT. Business, Home, Auto & Life coverage experts. Conveniently situated inside Merrick & Associates CPA at 545 N.

River East Insurance, LLC is a premier independent insurance agency located in Manchester, CT. Main St. Suite B, we specialize in comprehensive Business, Home, Auto, and Life insurance solutions. Unlike captive agents, we shop dozens of top-rated carriers—including Travelers, Progressive, and The Hartford—to secure the best coverage and rates for your specific needs. Led by Agency Principal Dan Ro

ssignol, we pride ourselves on a "client-first" approach: transparent advice, professional service, and zero sales pressure. Proudly serving families and businesses in Manchester, Vernon, Glastonbury, and throughout Connecticut. Contact us today to review your policy.

Let’s talk about the biggest life insurance trap out there. 🛑I talk to young parents every week who don’t have life insu...
08/28/2026

Let’s talk about the biggest life insurance trap out there. 🛑

I talk to young parents every week who don’t have life insurance. When I ask why, the answer is almost always: "It’s too expensive and honestly, it's just confusing."

I don't blame them. A lot of folks avoid getting covered because someone tried to pitch them a wildly expensive "Whole Life" policy that doubles as an investment account.

Here is the straightforward truth: You don't need it.

My advice to young families is almost always the same: Buy Term and invest the difference. Here is how it works and why it’s the smartest financial move you can make:

Keep it Simple: A Term policy does one job perfectly—it provides a massive safety net for 20 to 30 years while your kids are young, your mortgage is high, and your family is most vulnerable. It is pure protection for a fraction of the cost.

Invest the Savings: Take the hundreds of dollars a month you save by skipping Whole Life and put it into a dedicated retirement or investment account.

Become Self-Insured: Fast forward 20 or 30 years. Your term policy ends, but your kids are grown, the house is paid down, and that money you’ve been investing has grown into a serious nest egg. You no longer need life insurance (or need much less) because you have cash in the bank.

Insure Both Parents: Yes, even the stay-at-home parent! If the parent managing the household were suddenly gone, the surviving spouse would instantly face massive childcare and household management costs.

Don't let confusing sales pitches keep your family unprotected. Let’s look at some simple Term numbers for your family—no jargon, no pressure.

If you are looking for some straightforward advice and want to get this crossed off your to-do list, reach out to me anytime:

📞 Call/Text: (860) 615-9980
📧 Email: [email protected]

I look forward to helping you protect what matters most!

🚨 The National Weather Service just issued a Tornado Watch for Hartford, Tolland, and Windham counties until 7:00 PM ton...
06/18/2026

🚨 The National Weather Service just issued a Tornado Watch for Hartford, Tolland, and Windham counties until 7:00 PM tonight.

It looks like we might get some severe weather moving through our area this afternoon. Take a quick moment to secure any loose patio furniture, make sure your phone alerts are turned on, and know where your safe spot is just in case.

Stay safe out there, everyone!

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safe...
04/24/2026

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safety Administration NHTSA. Here are some safe driving tips to keep in mind from the recent educational guide on combating distracted driving by the and Cambridge Mobile Telematics:

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safety Administration NHTSA. Here are some safe driving tips to keep in mind from the recent educational guide on combating distracted driving by the and Cambridge....

You’ve worked hard for your home, your cars, and your savings—but are they really protected? 🏠🚗Most people don't realize...
04/23/2026

You’ve worked hard for your home, your cars, and your savings—but are they really protected? 🏠🚗

Most people don't realize that their standard home or auto policies have a "ceiling." If a major accident happens and the legal judgment exceeds your limits, the difference comes out of your pocket. That means your savings, your home equity, and even your future earnings could be at risk.

In our latest article, I break down why a Personal Umbrella Policy is the ultimate safety net for your family. I also explain a "hidden" feature called the Step Down, which covers things your other policies might ignore entirely.

It’s the most affordable way to protect your entire lifestyle. Check out the full breakdown here: 👇

🔗 https://www.rivereastinsurance.com/post/the-personal-umbrella-protecting-your-lifestyle.html

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safe...
04/21/2026

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safety Administration NHTSA. Here are some safe driving tips to keep in mind from the recent educational guide on combating distracted driving by the and Cambridge Mobile Telematics:

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safety Administration NHTSA. Here are some safe driving tips to keep in mind from the recent educational guide on combating distracted driving by the and Cambridge....

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safe...
04/18/2026

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safety Administration NHTSA. Here are some safe driving tips to keep in mind from the recent educational guide on combating distracted driving by the and Cambridge Mobile Telematics:

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safety Administration NHTSA. Here are some safe driving tips to keep in mind from the recent educational guide on combating distracted driving by the and Cambridge....

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safe...
04/15/2026

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safety Administration NHTSA. Here are some safe driving tips to keep in mind from the recent educational guide on combating distracted driving by the and Cambridge Mobile Telematics:

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safety Administration NHTSA. Here are some safe driving tips to keep in mind from the recent educational guide on combating distracted driving by the and Cambridge....

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safe...
04/06/2026

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safety Administration NHTSA. Here are some safe driving tips to keep in mind from the recent educational guide on combating distracted driving by the and Cambridge Mobile Telematics:

U.S. traffic fatalities are estimated to have hit a 16-year high in 2021, according to the National Highway Traffic Safety Administration NHTSA. Here are some safe driving tips to keep in mind from the recent educational guide on combating distracted driving by the and Cambridge....

Frozen pipes can cause significant damage to your home and costly repairs. As your agent, I want to help you keep your h...
02/18/2026

Frozen pipes can cause significant damage to your home and costly repairs. As your agent, I want to help you keep your home warm and your pipes protected as temperatures drop this winter. A little prevention now saves major headaches later!

Address

545 N Main Street Suite B
Manchester, CT
06042

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+18606159980

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