Themortgagenow.com

02/06/2026

5.0 star review received on Experience.com for Keith Williams by Claudia F M - Keith leads worh with absolute competence and in a day when ciatomer customer swevice is a rarity – he owns the game. The entire team go above and beyond to take care of what you need and answer questions and look into things for you. You don't need to worry about anything they handle it all which made the process so much better.

Click to see all 25 reviews of Keith Williams, Loan Officer, NMLS # 849229 - American Financial Network, Inc., Sales Manager | NMLS # 849229

11/06/2025

5.0 star review received on Experience.com for Keith Williams by Jillian B - Keith and Elizabeth were fantastic to work with!
Responsive, clear direction, reassuring and courtesy when answering all my questions. I felt like they were invested in helping me complete my home purchase.

Click to see all 23 reviews of Keith Williams, Loan Officer, NMLS # 849229 - American Financial Network, Inc., Sales Manager | NMLS # 849229

11/06/2025

5.0 star review received on Experience.com for Keith Williams by Kerem G - Keith was very helpful.

Click to see all 22 reviews of Keith Williams, Loan Officer, NMLS # 849229 - American Financial Network, Inc., Sales Manager | NMLS # 849229

07/04/2025

06/18/2025

Home builder confidence fell 2 points to 32 in June, moving well below the 50-point mark that indicates contraction in the market. This represents the third lowest reading since 2012, as ongoing tariff and economic uncertainty continue to restrict buyer activity.

05/24/2025

New home contract signings jumped 10.9% from March to April, with the 743K-unit pace well above estimates and the highest level in over three years. Sales were also up 3.3% year-over-year.

05/24/2025

New Home Sales Missing Forecasts in April.

Existing home closings fell 0.5% MoM in April, missing forecasts. The 4-million unit annual pace marks the lowest level since September, while inventory climbed 9% from March.

04/04/2025

Seller Concessions: A Smart Way to Negotiate Your Next Home Purchase

Seller concessions are a powerful tool that can help you negotiate a better deal when purchasing a home. They are essentially credits that the seller gives you at closing to help with your closing costs.

How Seller Concessions Work

When you make an offer on a home, you can include a request for seller concessions. The seller can then agree to pay for some or all of your closing costs.

Common Seller Concessions

-Appraisal Gap: If the appraisal comes in lower than the agreed-upon price, the seller can pay the difference.
-Rate Buy-Down: The seller can pay points to the lender to lower your interest rate.
-Closing Costs: The seller can pay for all or part of your closing costs.
-Home Warranty: The seller can pay for a home warranty to cover repairs for a certain period.
How to Negotiate Seller Concessions

The best time to negotiate seller concessions is when you are making your offer. You can also negotiate them after the appraisal comes in.

Here are a few tips for negotiating seller concessions:

-Be prepared to walk away. If the seller is not willing to give you the concessions you want, be prepared to walk away from the deal.
-Be realistic. Don't expect the seller to pay for everything.
-Be willing to compromise. You may need to give up something else in order to get the concessions you want.
Seller Concessions by Utilization

I've also included a graph that shows the percentage of seller concessions with each mortgage type.

In Conclusion:
Seller concessions can be a great way to get a better deal on your next home purchase. If you are a first-time homebuyer, be sure to talk to your real estate agent about how to negotiate seller concessions.

Some Additional Tips:

Get pre-approved for a mortgage. This will show the seller that you are a serious buyer.
Have a good credit score. This will help you get a better interest rate on your mortgage.
I hope this information helps you when you are negotiating your next home purchase.

Please let me know if you have any questions!

In addition to the above, here are some specific tips for Realtors:

Educate your clients about seller concessions. Make sure your clients understand what seller concessions are and how they can benefit them.
Help your clients negotiate seller concessions. Use your expertise to help your clients get the best possible deal on their next home purchase.
Be aware of the limits on seller concessions. There are limits on how much sellers can contribute to closing costs. Make sure your clients are aware of these limits.
By following these tips, you can help your clients get the most out of seller concessions.