01/08/2024
YOUR NEXT FIVE MOVES
1. Analyze (Stat of the Week): 2024 is the biggest election year in the history of the world. 40 countries with a total population of 3.2 billion (and $44.2 trillion in GDP) will be holding elections. The includes U.S., Indonesia, Venezuela, Mexico, Taiwan, UK, India, and South Korea.
Your Move: Have plans in place for all scenarios. At a minimum, determine the worst-case scenarios (civil wars, contested elections, coups) and have five moves in place for your business and your personal life.
2.Strategize: We talked a lot on the podcast about how Twitter has lost 71.5% of its value since Musk took over--and I said that I doubt he cares one bit because he's a builder and a long-term thinker. A year ago, I said Twitter will be a trillion-dollar company, and I still stand by it.
Your Move: Drive short-term behavior to hit goals by incentivizing what fits with your long-term vision. Every time you put together a contest for the next month or quarter, think about the ramifications for the next twenty years.
3. Reflect: Have you broken any of your New Year's Resolutions? Have you fallen off any of your non-negotiables from your business plan?
Your Move: If you're casual one week into the year, what does that say about how the rest of your year will go? A bad day won't ruin a year, but a bad week will. Before you start week two of your year, do whatever is necessary to regain your focus and discipline. Share on Twitter.
4. Watch: The Club Shay Shay Podcast (Shannon Sharpe) with Katt Williams. In three days, it has more than 23 million views. One of my favorite quotes: โWinners cannot let losers rewrite history.โ
Your Move: Pay attention to what's relevant in your industry. It's a fine line between overconsuming media and knowing what's important. This was worth my time.
5. Gain Perspective: When you're dealing with lawsuits, tax issues, and jealousy, remember that people who didn't start businesses don't have any of your problems.
Your Move: Love the game. Once you see that more issues are a result of more success, you start to accept the headaches and appreciate that you wouldn't have them if you hadn't gone after your dream.
Future looks bright!