Equity Mortgage Inc.

Call Directions Website

Equity Mortgage Inc. Real Estate, Real Estate Company, Real Estate Service

📈 Mortgage rates are back around 7%, but don't let one number define your entire homebuying strategy. Rate matters, but ...
09/22/2026

📈 Mortgage rates are back around 7%, but don't let one number define your entire homebuying strategy. Rate matters, but so do purchase price, seller or builder credits, and available assistance. The better question isn't simply, "What's the rate?" It's what the complete transaction looks like when you compare monthly payment, cash to close, and savings remaining. In today's California market, don't negotiate only the mortgage rate. Work all four affordability levers.

🏡 A $20,000 builder incentive sounds great, but where you put it could matter just as much as how much you receive.Would...
09/19/2026

🏡 A $20,000 builder incentive sounds great, but where you put it could matter just as much as how much you receive.

Would you rather use it to reduce the purchase price or apply it toward eligible transaction costs? The better comparison goes beyond the headline number. Look at monthly payment, cash to close, and savings remaining after closing.

💡 The builder incentive isn't the strategy. How it works with your mortgage is.

Hypothetical illustration. Actual options depend on builder, lender, and loan-program requirements.

📈 WAIT FOR LOWER MORTGAGE RATES?*Maybe. But a lower rate doesn’t automatically mean a better home purchase.*While you’re...
09/18/2026

📈 WAIT FOR LOWER MORTGAGE RATES?
*
Maybe. But a lower rate doesn’t automatically mean a better home purchase.
*
While you’re waiting for rates to change, other parts of the transaction can change too: 🏡 home prices, 👥 buyer competition, 🤝 seller concessions, 🏗️ builder incentives, and 💰 down payment assistance.
*
Instead of trying to predict where rates will go, compare what actually matters:
*
Monthly Payment | Cash to Close | Savings Remaining
*
The question isn’t just, “Will rates come down?”
*
It’s “What would have to change for waiting to actually create a better transaction?”
*
Don’t predict. Compare.
*

🏡 FIRST-TIME BUYER STRATEGY Still trying to save 20% before talking to a mortgage professional? Build the financing firs...
09/16/2026

🏡 FIRST-TIME BUYER STRATEGY Still trying to save 20% before talking to a mortgage professional? Build the financing first. Mortgage + Down Payment + DPA + Affordable Lending + Builder Incentives. Then ask three questions: What is my payment? How much cash do I actually need to close? How much savings will I have afterward? Know the transaction before setting the savings target.

A 720 credit score can be a great starting point, but it doesn't tell the whole mortgage story.Mortgage qualification co...
09/15/2026

A 720 credit score can be a great starting point, but it doesn't tell the whole mortgage story.

Mortgage qualification considers more than credit. Income, debt, assets, down payment, reserves and the loan program can all play a role.

Don't just ask, "Is my credit score good enough?"

Ask, "What does my complete mortgage profile look like?"

Mortgage rates are near 7%, and a possible Fed rate hike is putting even more attention on affordability. But should hom...
09/14/2026

Mortgage rates are near 7%, and a possible Fed rate hike is putting even more attention on affordability. But should homebuyers stop shopping? Not necessarily. With inventory rising, builder incentives, down payment assistance and negotiating opportunities may still create options. 🏡 The key is to look beyond the rate and evaluate the full transaction: payment, assistance, incentives and cash to close.

🏡 Buy now or wait? Mortgage rates are up, inflation remains a concern, and the Fed meets this week. Instead of trying to...
09/13/2026

🏡 Buy now or wait? Mortgage rates are up, inflation remains a concern, and the Fed meets this week. Instead of trying to predict what happens next, focus on what you can control: your financing strategy, available DPA, builder incentives, and affordable lending options. The question isn't where the market goes next. It's whether the numbers work for you today.

🏡 $700K HOME. $50K SAVED. Can this buyer purchase?Don't assume you need $140,000 just because 20% down equals that amoun...
09/12/2026

🏡 $700K HOME. $50K SAVED. Can this buyer purchase?

Don't assume you need $140,000 just because 20% down equals that amount. The better question is: What financing structure actually fits your situation?

Standard financing, down payment assistance, affordable lending and builder incentives can produce very different results. Compare the monthly payment, cash to close and savings remaining before deciding what's possible.

🏡 Think you need 20% down to buy a home? Think again.The better question isn't just “How much can I put down?” It's “Whi...
09/11/2026

🏡 Think you need 20% down to buy a home? Think again.

The better question isn't just “How much can I put down?” It's “Which down payment leaves me in the strongest financial position after closing?”

Compare 20%, 10%, 5%, and available program-specific options. Look at the monthly payment, cash to close, mortgage insurance, and savings you still have afterward.

💡 Don't let the 20% myth determine your homeownership timeline. Run the numbers. Compare the options. Make an informed decision.

🏡 Payment too high? Don't assume the answer is putting more money down.Before draining your savings, compare the full pi...
09/09/2026

🏡 Payment too high? Don't assume the answer is putting more money down.

Before draining your savings, compare the full picture: mortgage program, down payment assistance, affordable lending, builder incentives and property costs. The goal is to find the right balance between monthly payment, cash to close and savings remaining after closing.

Address

5800 S Eastern Avenue, Ste 500
Los Angeles, CA
90040

Alerts

Be the first to know and let us send you an email when Equity Mortgage Inc. posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Share