05/28/2026
This is a topic that didn't come up much in benefits conversations five years ago. Now it's showing up consistently in trend reports, policy discussions and employee surveys…
Fertility benefits (things like IVF coverage, fertility preservation and treatment support) are becoming part of what employees consider when evaluating a job offer.
This follows a nationwide trend. State-level mandates are expanding, while federal initiatives are making coverage more accessible. And employee demand is real!
For small business owners, this doesn't mean an immediate overhaul of your plan. But it does mean staying informed.
Some insurers are beginning to offer fertility coverage as an add-on, whereas some voluntary benefit structures make it available without employer-sponsored cost. It's worth asking your benefits advisor what options exist for your plan size.
Your employees' lives are layered. The more your benefits reflect that, the stronger your team becomes!