Sightline Payments

03/22/2023

We’re halfway through the tournament and Play+ patrons are expected to continue their full-court press.

During the madness, we see approximately 76% more daily enrollments and 30% more patrons funding their accounts than when the pros hit hardwood during the last four weeks of their playoffs/finals. The hype surrounding college basketball is real.

The bottom line is Play+ makes it easy for someone to get in on the game, especially since their office bracket is probably busted.

03/03/2023

Establishing a stronger, one-to-one relationship with a patron through a gaming operator’s loyalty program is no longer just marketing speak. Today’s technology has dramatically improved our ability to gather and use data regarding player behavior, patterns, and preferences. Read more in our latest blog:

Data-Driven Loyalty Programs Are the Future of GamingData has always been important to the gaming industry. It is an industry, after all, built on knowing the odds. But the advancements in digital technologies over the past few years are changing everything we thought we knew about player behavior,....

02/24/2023

Sightline is committed to ensuring consumers play safely and responsibly. That’s why we’re partnering with the AGA to encourage bettors to Have A Game Plan before placing bets. Learn more at HaveAGamePlan.org

02/21/2023

Almost 7 million…

That’s how many push notifications were delivered in December through our mobile app solution. That’s a lot of touchpoints to patrons engaging with our operators.

Our suite of award-winning cashless and mobile solutions is more than just a suite of cashless and mobile solutions. They’re also loyalty solutions that provide you with numerous and invaluable ways to reach out to your customers, giving you more opportunities to connect, drive retention and increase…well, loyalty.

02/16/2023

How will cryptoassets shape the payment space?

Jonathan Michaels, SVP, Strategic Development & Government Affairs will be addressing the matter—as well as covering the basics of crypto and CBDC—during the Crypto and Payments session at ETA University (ETAU) on the Hill Friday, February 17 at 11:10 a.m.

02/12/2023

Today marks the first time the Big Game takes place in a state with legalized sports betting on game day, and it’s forecasted the total amount bet today will top $10 billion. But the Big Game means more than just big Benjamins. It also brings big opportunity to deepen customer loyalty, which doesn’t just happen by accident. Think of increasing loyalty like a well-executed scoring drive: You need a playbook (a plan) and the right players (solutions) in place. Let us know if you need help with either.

02/10/2023

The Big Game means big money. On game day at Play+, we see an average of:
- Close to 3X the number of enrollments
- Over double our average daily funding amount

Play+ makes it easy for patrons to get in on the game. How? Think of us like a high-powered offense. We bring speed and variety. Speed in the sense of providing patrons with fast access to their winnings. Variety in the sense of multiple ways to fund.

02/07/2023

Play+ accounts now offering limits up to $1 million with the launch of VIP Select. The invite-only program enables gaming operators to better serve high-value customers.

“Our partners have consistently asked for a solution to offer higher account limits to their high-value clients. Operators have long viewed Play+ as an indispensable payment solution across the gaming industry, and offerings like VIP Select further solidify our place as the payments solution for operators across North America.” – Jamie Parks, Vice President and Product Manager, Payments

Read more
https://sightlinepayments.com/sightline-play-accounts-offering-limits-up-to-1-million/

02/07/2023

We’ve landed in the UK for ICE London 2023. We look forward to seeing everyone and discussing how our omnichannel solutions can improve the customer journey and drive revenue. While we’re at it, we can even get down to answering, “just what the heck is omnichannel, anyway?”

02/03/2023

Yesterday, Sightline Payments announced plans to offer Visa-branded Play+ cards for the first time. The relationship will help expand omnichannel payments solutions in the gaming industry on the world’s largest payment network.

“Leveraging modern payments solutions strengthens the relationship between the resort and its patrons. Enabling customers to use a single wallet for anything across the resort provides guests a better experience while earning loyalty for everything they do on property.” – Joe Pappano, Sightline Co-CEO

Read More

New Card Program to Accelerate Omnichannel Payments Solutions for Integrated Resorts LAS VEGAS – (February 2, 2023) – Today, Sightline Payments announced plans to offer Visa-branded Play+ cards for the first time. The relationship will help expand omnichannel payments solutions in the gaming ind...

01/27/2023

Newsflash: The playoffs in January mean a ton of action. This shouldn’t come as any big surprise to anyone in this industry, but we wanted to share a little of the data we’ve collected regarding the one-month playoff window leading up to the Big Game.
- Our patrons transfer an average of 4x more to their wagering account compared to the rest of the year.
- Active patrons make an average of 8 transfers during this month
- Over 15% of annual Play+ enrollments occur during the playoff window

Playoffs are money—for our patrons and yours.