PRISM™ Worldwide

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Sustainable Innovation, one tire at a time.

PRISM™ Worldwide is an innovation company driven to advance sustainable products and practices through science and technology. Did you know that 1.3 billion used tires are discarded annually across the globe? We are ending the wasteful disposal of end-of-life tires (ELT) while lessening the consumption of virgin rubber and oil through a first-of-its-kind technology that converts used tire rubber into fully functional, reusable rubber.

PRISM’s™ patent pending process creates a chemical and physical reaction that realigns the critical sulfidic bridge in thermoset rubber (that’s rubber with all the chemical additives included in a finished consumer product). Our process keeps all the valuable polymer, linkages, and carbon black intact, unlike traditional recycling methods. This new process creates a like-new rubber that can be used again and again – a major breakthrough for the industry!

We call our new product PRISM Thermoplastic Rubber (PTR™). By providing not only the rubber, but all the chemical bonds too, PTR™ provides a new product with numerous applications. PTR™-based materials have proven to last longer, lower carbon emissions and can be re-recycled!

With heightened global demand for rubber, high-functioning rubber repurposing is crucial for long-term sustainability. This well-tested technology can inspire a needed change in rubber production, shifting to a more sustainable future for reusable rubber. It’s not just recycling. It’s science and innovation.