First Federal Bank Residential Lending

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First Federal Bank Residential Lending NMLS ID #408902 For over 25 years, Watson Mortgage has been assisting customers to achieve their dream of homeownership and simplifying the mortgage process.

We believe in providing a legendary quality of service, which leads to customer satisfaction and lasting relationships. Each member of the team is committed to putting your needs first and keeping you informed throughout the entire process. We work closely with you from the initial home loan inquiry through closing day, to ensure an exceptional home loan experience. We are honored to help deliver the keys to the people we serve.

🏡 You may have more negotiating room than you think.About 60% of homes are selling below their original asking price, ac...
10/14/2026

🏡 You may have more negotiating room than you think.

About 60% of homes are selling below their original asking price, according to a recent Redfin report.

With affordability still top of mind, negotiating on price could be an important part of the homebuying conversation.

How much room there is to negotiate can vary by market, neighborhood, and property.

Thinking about buying? Connect with one of our First Federal Bank Loan Officers to talk through your options and how financing may fit into your plans.

Equal Housing Lender | NMLS #408902


Source: Redfin .com, Housing Supply Hits 6-Year High As New Listings Jump, Giving Buyers Bargaining Power, September 2026

Thank you, Joseph M., for your wonderful review of our loan officer, Donna Tevlin. We appreciate you taking the time to ...
10/07/2026

Thank you, Joseph M., for your wonderful review of our loan officer, Donna Tevlin. We appreciate you taking the time to share your kind words and recognize Donna!

Equal Housing Lender | NMLS #408902

🏡 More homes are seeing price reductions.According to HousingWire, approximately 42% of listings have seen a price reduc...
10/07/2026

🏡 More homes are seeing price reductions.

According to HousingWire, approximately 42% of listings have seen a price reduction, giving buyers another factor to consider when comparing homes and pricing.

Thinking about buying or selling? Reach out to one of our Loan Officers to discuss your financing options and how today’s market may fit into your plans.

For your security, please do not share personal or financial information in comments.

Equal Housing Lender| NMLS #408902



Source: HousingWire, Despite Seller’s Market, 42% of Listings Saw Price Cuts Last Week, September 2026

📈 Thinking about buying a home? What should you consider when exploring your financing options?You can’t control every p...
09/30/2026

📈 Thinking about buying a home? What should you consider when exploring your financing options?

You can’t control every part of the market - but you can take a closer look at the factors that may shape your financing options:

🏠 Your credit profile
📋 The type and term of your loan
🔨 New construction incentives that may include temporary rate buydowns
💰 Your down payment and overall financial picture

Instead of trying to time the market, focus on understanding the options available to you today.

A conversation with a First Federal Bank Loan Officer can help you explore financing options and see how different scenarios may align with your budget and financial goals.

Know your options. Then decide what makes sense for you.

Equal Housing Lender | NMLS #408902

🍂 Thinking About Buying a Home This Fall?According to Realtor. com, September 27th–October 3rd may offer a combination o...
09/24/2026

🍂 Thinking About Buying a Home This Fall?

According to Realtor. com, September 27th–October 3rd may offer a combination of buyer-friendly conditions in 2026—including more homes to choose from, potentially less competition, and more time to make a decision.

Every market and buyer situation is different, but if you’ve been considering a move, fall may be a good time to explore your options. Housing market conditions, inventory levels, and affordability vary by location and individual circumstances.

🏡 Have questions about financing? Connect with one of our loan officers to talk about what may fit your goals and budget.

Equal Housing Lender | NMLS #408902



Source: Realtor. com: September 27th - October 3rd Marks the Best Time to Buy a Home in 2026, August 2026

🏡 Ready to Build Your New Home?Building a home means making a lot of exciting decisions—from the lot and floor plan to t...
09/15/2026

🏡 Ready to Build Your New Home?
Building a home means making a lot of exciting decisions—from the lot and floor plan to the finishes that make it yours.

Don’t forget about the financing. Understanding your Construction-to-Permanent options early can help you prepare for the journey ahead.
At First Federal Bank, we offer multiple construction financing options designed to help eligible homebuyers explore financing for their new home.

🔨 Thinking about building? Connect with one of our loan officers to discuss options.

Equal Housing Lender | NMLS #408902 | Loan programs subject to credit approval and underwriting requirements.

⭐ Thank you, Claire, for your amazing review of Betsy Gordon! ⭐We’re grateful to hear about the positive experience you ...
09/15/2026

⭐ Thank you, Claire, for your amazing review of Betsy Gordon! ⭐

We’re grateful to hear about the positive experience you had working with Betsy. Strong relationships with our business partners are an important part of helping create a smooth experience for homebuyers.

We honor and appreciate the hard work, dedication and commitment that build our future every day. Happy Labor Day! E...
09/07/2026

We honor and appreciate the hard work, dedication and commitment that build our future every day. Happy Labor Day!



Equal Housing Lender | NMLS #408902

🏡 Think every home on the market is out of reach? Not necessarily.More than 40% of sellers are reducing their asking pri...
09/02/2026

🏡 Think every home on the market is out of reach? Not necessarily.

More than 40% of sellers are reducing their asking prices, and the median list price this July was the lowest for any July in five years, according to recent housing market data.
Every home and market is different, but understanding current pricing trends can help you have a more informed conversation about your home-buying options.

Have questions about buying a home? Connect with one of our loan officers to start the conversation.

Equal Housing Lender | NMLS #408902

Source: Housingwire Data, How Much are Sellers Cutting Home Prices, August 2026

Our Jacksonville branch was proud to participate in the Big Red Bus Blood Drive, supporting an effort that helps strengt...
09/01/2026

Our Jacksonville branch was proud to participate in the Big Red Bus Blood Drive, supporting an effort that helps strengthen our local community. Thank you to everyone who gave their time and donated to make a difference.

Address

9700 Touchton Road
Jacksonville, FL
32246

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

Telephone

+19046457111

Website

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