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TruInsure A fully-owned subsidiary of TruStar, we provide insurance solutions for home, vehicle, recreational vehicle, business, health and life.

🐾❤️ Meet Emily, Your Pet Insurance Expert! ❤️🐾If you know Emily, you know one thing for sure... she absolutely loves ani...
08/20/2026

🐾❤️ Meet Emily, Your Pet Insurance Expert! ❤️🐾

If you know Emily, you know one thing for sure... she absolutely loves animals! 🐶🐱

That's why we're excited to share that Emily is helping members learn more about Pet Insurance, a coverage option designed to help protect your furry family members and your budget from unexpected veterinary expenses. Coverage options include accidents, illnesses, hereditary and congenital conditions, plus optional wellness coverage.

Whether your pet is a playful puppy, a curious cat, or somewhere in between, Emily understands that pets are family. She'd love to help you explore coverage options and find a plan that fits your needs.

Stop by, give us a call, or reach out to Emily to learn more! 🐾

Thank you International Falls Area Chamber of Commerce for highlighting our business 🥰
08/17/2026

Thank you International Falls Area Chamber of Commerce for highlighting our business 🥰

The International Falls Area Chamber of Commerce is proud to spotlight our member, TruInsure 🏡🚗🛡️

When it comes to protecting the people and things that matter most, having the right coverage makes all the difference. As an independent insurance agency and a subsidiary of TruStar Federal Credit Union, TruInsure helps individuals, families, and businesses find insurance solutions tailored to their unique needs. By partnering with multiple insurance carriers, they can compare coverage options and help clients find the policy that's right for them.

TruInsure has been serving the International Falls community since 2001, when the agency was established through the purchase of a local independent insurance agency. Since then, they have continued to grow while remaining committed to the personalized service and trusted relationships that have been the foundation of their success. Today, TruInsure serves clients from offices in both International Falls and Bemidji, while continuing to support customers throughout the region.

What truly sets TruInsure apart is their people. Their knowledgeable team takes the time to understand each client's needs, answer questions, and provide guidance through every stage of life—from protecting your home and vehicles to your business and everything in between. Their goal isn't just to sell a policy—it's to provide peace of mind.

We encourage everyone to support a local business that's dedicated to helping our community protect what matters most. ❤️
→ https://www.truinsure.com/

🛡️

🎉 Big Congratulations to Cyndi! 🎉Getting your Certified Insurance Counselor (CIC) designation isn't something you accomp...
07/17/2026

🎉 Big Congratulations to Cyndi! 🎉

Getting your Certified Insurance Counselor (CIC) designation isn't something you accomplish overnight. It's years of classes, studying, and dedication. And somehow, Cyndi managed to do it while leading our agency, supporting multiple locations, and taking care of her own book every step of the way!

This achievement speaks to who Cyndi is: hardworking, driven, and always looking for ways to better serve our members and team.

Cyndi, we're incredibly proud of you and all the effort that went into earning this prestigious designation. This is a huge accomplishment, and it's one that is so well deserved.

💙 Please join us in congratulating Cyndi on this amazing milestone! 👏

Congratulations Cyndi 😍
07/17/2026

Congratulations Cyndi 😍

🎉 Big Congratulations to Cyndi! 🎉

Getting your Certified Insurance Counselor (CIC) designation isn't something you accomplish overnight. It's years of classes, studying, and dedication. And somehow, Cyndi managed to do it while leading our agency, supporting multiple locations, and taking care of her own book every step of the way!

This achievement speaks to who Cyndi is: hardworking, driven, and always looking for ways to better serve our members and team.

Cyndi, we're incredibly proud of you and all the effort that went into earning this prestigious designation. This is a huge accomplishment, and it's one that is so well deserved.

💙 Please join us in congratulating Cyndi on this amazing milestone! 👏

04/01/2026

🛡️🤝 Insurance doesn’t have to be confusing

We take the time to understand your needs, explain your options, and guide you toward coverage that truly fits your life.

With trusted advice, local expertise, and people who genuinely care, you can feel confident knowing you’re covered by a team that’s always in your corner. 💙✅

Shoutout to Matt! 🎖️
03/19/2026

Shoutout to Matt! 🎖️

✨ Celebrating Growth Within! ✨

Matt’s journey with us is a true testament to what growth and opportunity can look like over nearly a decade. He started in Operations, expanded his skills in Business Services and has continued that growth within TruInsure, taking on new opportunities and challenges along the way.

Stories like Matt’s reflect what we’re most proud of - creating meaningful change, growth, and career pathways for our employees. We believe in investing in our people and supporting them as they evolve, learn, and take on new challenges.

Interested in joining an amazing team that encourages professional growth and internal advancement? 👀

👉 Check the comments for open positions!

We love a good twinning moment 👯‍♀️You can’t go wrong with a team of agents this in sync!
02/04/2026

We love a good twinning moment 👯‍♀️

You can’t go wrong with a team of agents this in sync!

Join us next Wednesday in Bemidji! 😍
12/05/2025

Join us next Wednesday in Bemidji! 😍

🎉 The celebration continues! 🎉Not only did Melanie Pierce bring home BEST Insurance Agent in Bemidji… but TruInsure was ...
11/19/2025

🎉 The celebration continues! 🎉

Not only did Melanie Pierce bring home BEST Insurance Agent in Bemidji… but TruInsure was also voted 2nd Best Insurance Agency in Bemidji! 🙌

This means even more after the year our community has had. Between the storm and the challenges so many faced, we’re grateful we could stand beside Bemidji families when they needed support most.

Thank you, Bemidji, for trusting us and allowing us to serve you. We appreciate you more than you know. 💙

Address

601 4th Street
International Falls, MN
56649

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+12182857790

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