10/28/2026
Full Video: https://youtu.be/vh2ySGjbVtA
Why are homebuilders moving away from 4.99% mortgage rates and mortgage buydowns? 🏡
As interest rates rise, builder incentives are becoming more expensive. When mortgage rates were around 5%–6%, builders could more easily spend $50,000 on incentives, including mortgage rate buydowns, to attract buyers.
Now, builders often have to decide how to use that same $50,000 budget. Instead of paying for expensive financing incentives, some builders may find it more effective to lower the home's purchase price.
In this video, we discuss how rising interest rates are changing new construction home incentives, why special financing offers are becoming less common, and what this shift could mean for homebuyers.
If you're shopping for a new construction home, understanding the difference between a mortgage buydown and a price reduction could help you make a more informed decision.
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Janelle Compton: Modern Agent Institute (817) 703-9305 | [email protected]
Janelle Compton Modern Agent Institute
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Edward Foy: H Mortgage
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