10/31/2017
Aflac launches DuckChat® for 24/7 benefits enrollment support
Aflac has launched its latest industry innovation, DuckChat® via Facebook Messenger. DuckChat® is available 24/7 to offer fun, easy-to-understand answers to common benefits enrollment questions. While consumers get their questions answered, they’ll also receive information to help them get the coverage they need regardless of whether they are an Aflac customer or not.
Be sure to check out the new platform and share it during appointments and open enrollments. To start chatting, just search for the Aflac Duck on Facebook messenger. The Duck typically responds immediately and mimics human learning. The more questions that are asked, the more he learns and the more answers he provides. He’ll offer information about enrollment, benefits options, insurance definitions and coverage.
For more about the DuckChat® launch, watch this special message from Catherine Hernandez-Blades, senior vice president, chief brand and communications officer. You’ll get a sneak peek at Aflac’s new commercial, “Aflac Duck Working Overtime,” airing tonight, Oct. 31, during “This is Us” on NBC at 9 p.m. EDT. The commercial will continue to run on a variety of television programs and channels. Also be sure to review the latest enrollment marketing materials to help support the benefits enrollment experience.
To access it in your messenger click here: http://afl.ac/Qtft30gdSu3
https://players.brightcove.net/2112711598001/default_default/index.html?videoId=5630266632001