06/11/2026
12% family enrollment. The owner thought it was working.
Nobody told him what that number actually meant.
The video walks through what it costs him when he finds out.
A 58-employee South Georgia distribution company. Mostly hourly workers. Household incomes around $40K.
The employer offered family coverage. Employee-only enrollment was solid. Family enrollment sat at 12% and nobody pulled that number for him.
Most of those employees looked at the cost, did the math against what they take home, and quietly walked away. No complaint. No email. They just figured it out some other way.
What the owner didn't know: that's not a benefits administration footnote. That's a retention signal.
In warehouse and distribution, turnover runs high. Replacing one hourly employee costs real money. And the ones who leave rarely say why in the exit interview anyway.
The video walks through what 12% family enrollment actually means, the three questions that should have been in the last renewal conversation, and what a real path through that looks like without necessarily changing the plan.
If you're heading into a renewal and want a second look before you sign, message me.