05/30/2026
Why I tell many clients to skip the 401k match (at first)
Most advisors tell you to grab your 401k match first.
"It's free money!"
I often disagree.
I teach my clients something I call The Wealth Ladder — 12 rungs, in order.
The 401k match isn't until rung 7.
Here it is:
Rungs 1–3: Save for emergencies and pay off debt
Rungs 4–6: Build your full storm fund, get insured, and start tithing
Rung 7: Employer 401k match
Why isn't the match first?
Because "free money" isn't free if you can't keep it.
You can't build a battleship while it's still taking on water.
You start at the bottom. You patch the leaks. Then you add the guns.
For me — and for most of the clients I sit with — the emotional weight of debt adds more stress than the math says it should.
Get free first.
Then build.
The match will be there when you get to it.
P.S. Where are you stuck?