The Peifly Group at RBC Wealth Management

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The Peifly Group at RBC Wealth Management My name is Jeffrey D. Peifly. I’m a Certified Financial Planner™ with over 25 years of experienc

Please visit http://www.rbcwealthmanagement.com/us/en/legal for important disclosure information. Investment and insurance products offered through RBC Wealth Management are not insured by the FDIC or any other federal government agency, are not deposits or other obligations of, or guaranteed by, a bank or any bank affiliate, and are subject to investment risks, including possible loss of the principal amount invested. RBC Wealth Management, a division of RBC Capital Markets, LLC, Member NYSE/FINRA/SIPC.

10/15/2026

A great caddie does not play the shot. They help the player focus on what matters most, block out the noise and trust the plan. At RBC Wealth Management, that is exactly what we do for our clients every single day.

RBC ambassador Shane Lowry captures the power of that kind of partnership better than anyone. Watch and see why the caddie-player relationship is one of the best analogies for what great advice looks like.

09/16/2026

Shane Lowry thinks beyond the next tournament. He thinks about his family's future and the legacy he is building for them. That long-game mindset is exactly how we approach legacy and wealth planning with our clients.

08/31/2026

What a season, Shane Lowry.

There's something about watching Shane compete that reminds you why the game matters.

At RBC Heritage and the RBC Canadian Open this year, he showed exactly what grit and determination look like under pressure. As someone who values both the sport and what it represents, I couldn't be prouder to cheer him on as part of the RBC Wealth Management family.

#𝐓𝐞𝐚𝐦𝐑𝐁𝐂

08/12/2026

Longevity isn't just a golf term, it's a financial one, too. RBC ambassador Shane Lowry opens up about what it takes to stay elite for the long run: the self-care, the mentors who shaped him and the importance of enjoying every step of the journey.

It's a mindset we bring to long-term wealth planning every single day.

07/15/2026

Setting goals isn't just something we talk about with clients, it's something our RBC ambassador Shane Lowry lives every day on tour.

Watch Shane open up about his goal-setting process and what drives him forward. The discipline it takes to compete at the Ryder Cup is the same discipline we bring to your wealth plan.

06/27/2026

You might know Shane Lowry as one of the best golfers in the world. But ask him what he is most proud of and the answer has nothing to do with trophies. Shane opens up about being a , the support systems behind his success and what family really means to him.

06/08/2026

Wishing RBC ambassador Shane Lowry the best of luck at the Canadian Open, June 10–14. Shane shares what it truly means to wear the shield and why staying humble and hardworking has defined his career. That kind of commitment resonates with how we show up for our clients every single day. Rooting for you, Shane!

2x RBC Heritage winner, Matt Fitzpatrick! Congratulations from all of
04/20/2026

2x RBC Heritage winner, Matt Fitzpatrick! Congratulations from all of

For decades, RBC Heritage has represented more than just exceptional golf – it’s a celebration of community and traditio...
04/17/2026

For decades, RBC Heritage has represented more than just exceptional golf – it’s a celebration of community and tradition.

RBC is proud to kick off another year as the title sponsor of RBC Heritage. The opening ceremonies at Harbour Town Golf Links marks the beginning of a week that brings together world-class athletes, passionate fans and a community we’re honored to support.

Shannon Cole, Chief Brand Officer at RBC, began with opening remarks, speaking to the meaningful community impact and world-class fan experience of this signature event.

Here's to celebrating excellence on and off the course! is ready. Who will you be cheering on?

04/14/2026

It’s RBC Heritage time! Good luck to all of Team RBC competing for the Plaid Jacket at Harbour Town Golf Links in Hilton Head this week. We’ll be cheering you on!

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200 Park Avenue
Florham Park, NJ
07932

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+19738674629

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