10/21/2025
If you don’t know these 5 numbers…
you’re not running a business — you’re guessing. 👀
Here are the only marketing metrics that actually matter:
1️⃣ Cost per Lead (CPL) – How much it costs to start a convo.
2️⃣ Customer Lifetime Value (LTV) – What each client is truly worth.
3️⃣ Cost per Acquisition (CPA) – What you pay to win a client.
4️⃣ Click-Through Rate (CTR) – Are people even paying attention?
5️⃣ Conversion Rate (CR) – Are they taking action?
Most business owners obsess over followers and likes…
but the ones who scale? They obsess over these. 💡
👉 Save this post so you can track these 5 each month.