Rick Holmes Howmoneyworks Coach

09/30/2026

Life insurance is one of the most important investments you can make in your family’s future.

But how do you know how much coverage you need? Well, the amount of life insurance you need depends on factors such as your income and number of dependents.

Your life insurance needs may also change over time, so it’s important to review your coverage periodically with your financial professional. Together, you can consider all of the factors that will impact your family's financial security in the event of your death.

With the right life insurance policy in place, you can rest assured knowing that your loved ones will be taken care of financially if something happens to you.

09/24/2026

The Promise Protection Is Meant to Keep

What every family should understand about life insurance before it is needed

There comes a point when learning has to become action.

This month we have looked at life insurance from three important angles: why it exists, how different types of coverage solve different problems, and why the right guidance matters long after a policy is purchased.

But underneath every term, feature, premium, and policy illustration is one simple question:

If something happened to you, would the people you love have the financial protection you intended to leave them?

That is the question that matters. Not whether you once bought a policy. Not whether you have some coverage through work. Not whether you have been meaning to look into it. The issue is whether your protection fits your life today and whether the people who depend on you would have what they need tomorrow.

Life Insurance Is About the Life That Continues

https://wealthwave.com/rickholmes/blog/the-promise-protection-is-meant-to-keep

09/22/2026

09/22/2026

Start With the Problem You’re Solving

Understanding your options begins with understanding what your family needs.

“Should I buy term or permanent life insurance?”

It’s a reasonable question. But it’s usually not the first question a family needs to answer.

Before discussing a policy, talk about the people it would protect. Talk about the income they depend on, the mortgage, the children, the business obligations, and the future they hope to build.

Then ask: What problem are we trying to solve?

That question brings the conversation into focus. A family needing substantial protection while raising young children may have different priorities from a business owner addressing succession or a household with a lasting legacy need.

https://wealthwave.com/rickholmes/blog/start-with-the-problem-youre-solving

09/17/2026

Life Changes. Your Protection Should Keep Up.

Why The Right Guidance Matters As Much As The Coverage Itself

“I already have life insurance.”

That’s a good place to begin a conversation. It shouldn’t automatically end it.

A policy purchased years ago may reflect a life you no longer live. Since then, you may have married, had children, bought a home, changed jobs, increased your income, started a business, or taken on responsibility for someone else.

Your family’s needs may have grown. Some obligations may have disappeared. Your beneficiaries may need attention. The coverage you receive through work may not mean what you assume it means.

Owning life insurance answers one question. Whether it still fits your life requires a closer look.

Too Important for Guesswork

Read more at...
https://wealthwave.com/rickholmes/blog/life-changes-your-protection-should-keep-up

09/16/2026

Think about who you were when you first bought life insurance.

Now think about your life today.

Maybe you got married.

Had children.

Bought a house.

Changed careers.

Earn significantly more.

Started a business.

Took responsibility for an aging parent.

Or maybe some responsibilities disappeared and your financial position became stronger.

Your life didn’t stand still.

But your policy may have.

Owning life insurance answers one question.

Whether it still fits your life is another. A review doesn’t automatically mean buying something new.

It might confirm that everything is exactly where it should be.

It might reveal an outdated beneficiary.

A gap in coverage.

A workplace benefit you misunderstood.

Or simply a question you’ve never asked.

The goal isn’t more insurance.

The goal is understanding whether the protection you have still matches the people, responsibilities and future you have today.

09/13/2026

The Price You Think You'd Pay

Most Americans overestimate what life insurance costs. That guess carries a cost of its own.

https://howmoneyworks.com/rickholmes/blog/the-price-you-think-youd-pay

09/11/2026

There’s a big difference between being sold a policy and understanding why you own one.

A meaningful life insurance conversation shouldn’t begin with:

“What can we sell you?”

It should begin with:

Who depends on you?

What are you responsible for?

What have you already put in place?

What has changed?

What do you want your family to be able to keep?

Then comes education.

Then come the options.

Then comes the decision.

At WealthWave, that distinction matters.

We teach first. We serve when asked.

Because families shouldn’t make major financial decisions because someone frightened them.

They should make them because someone helped them understand.

Fear creates pressure.

Education creates clarity.

And when the people you love are involved, clarity matters.

09/09/2026

Most people think of their income as a number on a paycheck.

Your family experiences it very differently.

It’s the house they come home to.

The food in the refrigerator.

The activities your children love.

The college dreams you’re helping build.

The vacations, traditions, birthdays and ordinary Tuesdays that make up a life.

Your income quietly supports almost everything your family is building.

So one of the most important financial questions isn’t only:

What are we doing with our income today?

It’s:

What happens to everything depending on it if that income suddenly stops?

Building wealth takes years. A family’s need for protection exists right now.

Protecting income isn’t about expecting the worst.

It’s about recognizing what your work already makes possible and protecting the people who depend on it.