10/13/2026
As a business owner you know that finding new streams of income and new opportunities is vital to your success. First came websites, online sales, social media, and now AI is taking over most of our lives. Social selling on platforms like Tik Tok and instagram are the natural next steps. These platforms allow businesses to sell directly where customers browse. And the numbers support this new way of selling. In a recent report 88% of small businesses report increased sales following TikTok activity, and 74% said they sold out of a product tied to a TikTok promotion. What is the best approach to sell on Tik Tok or Instagram? Platforms rewards raw, authentic, and personality-driven content over polished studio commercials. Show the face behind the brand or pull back the curtain with behind-the-scenes footage. Be authentic, be yourself. Partner with micro influencers in your niche or Scale with AI and paid ads, but do your research to know what your audience responds better to. Not all AI generated content is welcomed depending on your audience.
Have you tried selling on social media platforms? Share your thoughts and experiences below.
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