Brian Homowitz - CrossCountry Mortgage

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United States
Cranford, NJ
Brian Homowitz - CrossCountry Mortgage

Personal NMLS413782
Branch NMLS1953890
Company NMLS3029

06/24/2026

All 50 states. D.C. And Puerto Rico.

Whether you're relocating across the country, buying a second home in another state, or working with a client doing the same, CrossCountry Mortgage is licensed wherever the deal needs to happen.

📞 732.687.9448
📧 [email protected]

06/23/2026

"I'll just keep renting until things settle down."

It feels like the responsible move. But here's what most people don't realize: renting isn't a neutral position. Every month you pay rent, you're covering someone else's mortgage, not building any equity of your own.

And with programs available today that require as little as 3% down, the difference between renting and owning might be a lot closer than your clients think.

Tomorrow I'm hosting a free seminar, Winning With Objections, where I'm breaking down this exact conversation and others that agents face every day.

Wednesday, June 24 | 11:45 AM – 2 PM
B2 Bistro + Bar | North Brunswick, NJ
Free to attend | Limited seats remaining

Grab your spot: 732.687.9448
https://bit.ly/4vTTvBb

06/22/2026

Smaller homes are actually a smart move for buyers right now, and here's why.

Newly built homes have been shrinking since 2014, and builders are doing it on purpose. They build what sells, and right now, buyers want more affordable, right-sized homes. That trend is working in your favor.

A smaller footprint can mean:
→ Lower price point and more breathing room in your budget
→ Brand new construction with modern finishes and move-in ready condition
→ Communities designed with amenities that pick up where the floor plan leaves off, pools, trails, gyms, co-working spaces

And if new construction isn't in your area, condos are worth a serious look. The median condo price is lower than single-family homes in every region of the country right now.

Less square footage doesn't have to feel like a compromise. For a lot of buyers, it's actually the move that gets them into a home they love sooner.

Want to run the numbers and see what makes sense for you? Call or text me.

📞 732.687.9448
📧 [email protected]

06/21/2026

My two girls made me a dad, and there's no title I'm prouder of. Thank you to my wife for the family we've built and to my daughters for making me proud every single day. Happy Father's Day.

06/19/2026

One of the most common things we hear from buyers right now: "I'm waiting to see what happens with the market."

It sounds like a safe move. But here's the thing, there's rarely a "perfect" moment to buy, and waiting usually costs more than acting.

If rates come down, prices go up. If prices come down, so does the value of the home you're trying to sell. The math almost never favors the sidelines.

This is one of the objections I'm breaking down at my free seminar next Wednesday, June 24, Winning With Objections. If you're a NJ agent who wants to know exactly how to handle conversations like this one, I want you in the room.

B2 Bistro + Bar | North Brunswick, NJ
11:45 AM – 2 PM | Free to attend | Limited seats

Call or text to reserve your spot: 732.687.9448
Or register here: https://bit.ly/4vTTvBb

06/17/2026

The objections aren't going away. So let's make sure you know exactly how to handle them.

I'm hosting a free live seminar next Wednesday, June 24, "Winning With Objections" and I want NJ agents there who are serious about converting more buyers and sellers in today's market.

We're going to cover the conversations that stall deals: interest rates, affordability, renting vs. owning, buying before selling, price reductions, compensation questions, and more.

Real strategies. Real scenarios. Stuff you can use the next day.

Wednesday, June 24 | 11:45 AM – 2 PM
B2 Bistro + Bar | North Brunswick, NJ
Free to attend | Limited seats

Grab your spot before it fills up:
https://bit.ly/4vTTvBb

06/15/2026

Not every client is ready to buy on day one. And that is completely okay.

When one of our clients came to us, their credit score was not where it needed to be to qualify for a home purchase. Instead of turning them away, our team member Rob sat down with them, identified exactly what was holding their score back, and put a plan in place to fix it.

50 points later, they are pre-approved and on their way to buying their home.

This is what separates a great lender from a transactional one. We are not just here to process loans. We are here to get people into homes, even if that takes a little extra work first.

If you or someone you know is not quite there yet, reach out. We will figure out a path forward together.

📞 732.687.9448
📧 [email protected]

06/12/2026

If you work with condo buyers, this one is important.

On March 18, 2026, Fannie Mae and Freddie Mac released the most significant condo lending rule changes in years. Limited Review is gone. Reserve requirements are going up. And one failed criteria can make an entire building non-warrantable for every buyer in it, not just yours.

What does non-warrantable mean? It means your buyer is looking at a 20% minimum down payment, higher interest rates, and a much smaller pool of lenders who can actually get the deal done.

The good news is that I have non-warrantable loan products and the experience to navigate these situations when other lenders can't.

Before you put your next condo buyer under contract, give me a call. It is a conversation worth having.

📞 732.687.9448
📧 [email protected]

06/09/2026

Do we agree that homebuyers are more hesitant than ever right now? 👇

The market has changed, and a lot of buyers are stuck in wait-and-see mode. The agents who are still closing deals aren't waiting for conditions to improve. They're learning how to meet buyers where they are and guide them forward with confidence.

That's exactly what I'm covering this Thursday on Zoom.

Join me live at 12PM and I'll walk through:
→ Why buyers are stalling — and how to address it head on
→ Strategies to help buyers overcome uncertainty
→ How to help your clients make informed decisions and move faster in today's market

It's free. It's live. And it's built for agents who want to keep their pipeline moving regardless of what the market is doing.

🔗 Register here: https://bit.ly/4ohykXh

📞 732.687.9448

06/08/2026

Last Thursday we took a break from the day to day and did something a little different.

We had a team building event at Bonaparte Boutique, a brand new business that just opened by one of my agents, Julia Jahr. We had the Bordentown office for Century 21 Action Plus in attendance and spent the evening painting pottery together.

This is exactly the kind of thing I love doing. Supporting the people I work with, building real relationships outside of the office, and having a little fun along the way.

Congratulations to Julia on the new business. Go check out Bonaparte Boutique and show her some love!

📞 732.687.9448
📧 [email protected]

Address

14 Commerce Drive, Suite 400
Cranford, NJ
07016

Telephone

+17326879448

Website

http://www.brianhomowitz.com/

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