TerraStrat Group

TerraStrat Group Strategically Redefining the Banking Industry Through Data Driven Network Optimization & Predictive Modeling.

https://www.terrastrat.com/blog/branch-strategies
11/29/2021

https://www.terrastrat.com/blog/branch-strategies

The next five years in retail financial services will be quite different from the last five. The past five years have seen near-zero interest rates, slowing of retail expenditures, high unemployment, limited migration, huge stimulus infusions, and compressed margins. The next five will be different.

https://www.terrastrat.com/blog/do-branch-relocations-work
11/16/2021

https://www.terrastrat.com/blog/do-branch-relocations-work

A portion of new bank branch builds involve the simultaneous closing of a nearby branch. In these cases, the FDIC considers the situation a relocation. They represent about one of every six new branches being built today. Typically, the banks who invest in relocations have found that the area immedi

https://www.terrastrat.com/blog/continual-decline-supermarket-branches
10/22/2021

https://www.terrastrat.com/blog/continual-decline-supermarket-branches

The concept of putting a bank branch inside a supermarket has been around for decades. Initially, it made sense. Distribution strategists know that aligning branches near supermarkets tends to yield better deposit growth, so why not put them inside the store? We’ve learned a lot in those decades ....

https://www.terrastrat.com/blog/fdic-deposit-data
10/11/2021

https://www.terrastrat.com/blog/fdic-deposit-data

Every year, bankers, credit union leaders, industry analysts, and consultants get excited about the release of the FDIC’s annual Share of Deposit database. In a world filled with data, in an industry awash with facts, this is the one database that provides local data on branch performance. A singu...

Generational Perspectives in Financial Services
08/05/2021

Generational Perspectives in Financial Services

The use of generational segmentation has taken hold in the financial services industry. Seemingly everyone is enamored with the pursuit of Gen Z and Millennials as attractive targets. Certainly, there are differences between the various generations as they all came of age during different periods. B

If The Future of Retail Banking is About Relationships, Why Do Automated Phone Systems Exist?
06/23/2021

If The Future of Retail Banking is About Relationships, Why Do Automated Phone Systems Exist?

In many retail banking articles and conference speeches today, you hear about retail banking shifting away from a transactional business, with phrases like “relationship banking,” the “importance of customer relationships,” and “the future is about building a trusted advisor relationship w...

Some Simple Guidance Around Branch Closures – 6 Things to Consider. Branch closures have been increasing in recent years...
05/31/2021

Some Simple Guidance Around Branch Closures – 6 Things to Consider. Branch closures have been increasing in recent years. Like any business change, they come with some risks. Check out our latest article to learn more.

Branch closures have been increasing in recent years. Like any business change, they come with some risks. Those risks can be mitigated by being smart about how you decide which branch to close and how you pre-stage the end-state network to take care of your customers.

The concept of cash has been around since before recorded history, and the practical use of permanent paper currency for...
05/06/2021

The concept of cash has been around since before recorded history, and the practical use of permanent paper currency for 350 years. In recent years, more experts are predicting the death of cash as digital payments grow more commonplace.

The concept of cash has been around since before recorded history, and the practical use of permanent paper currency for 350 years. In recent years, more experts are predicting the death of cash as digital payments grow more commonplace.

Did COVID19 Finally Kill Cash Usage in the US? Take a look at TerraStrat's approach to answering this question, and let ...
04/26/2021

Did COVID19 Finally Kill Cash Usage in the US? Take a look at TerraStrat's approach to answering this question, and let us know your thoughts!

For years, many in the financial services industry have been predicting that the US would go cashless in a very short while. Some recent articles have been touting that Covid19 brought the United States to the tipping point, or in other words, put the final nail in the coffin. But what do the facts

Are All Retail Centers the Same? Take a look at the TerraStrat approach!
04/15/2021

Are All Retail Centers the Same? Take a look at the TerraStrat approach!

Aligning your next new branch to a grocer-anchored or big-box shopping center makes good sense. But are all centers equal? Now, we can measure every center’s ability to best reach your target customer.

Is There Such a Thing as an Optimal Branch Network? Check out the latest TerraStrat blog!
04/12/2021

Is There Such a Thing as an Optimal Branch Network? Check out the latest TerraStrat blog!

Optimal shouldn’t be thought of as a unique solution. The optimal solution for any bank or credit union, must consider their existing customer base, the markets they serve, any target segments they want to attract, and the capital and budget constraints.

Are Your Branch Analyses Misleading? Find out with our latest take on adaptive redomiciling and its current flaws. ...
04/09/2021

Are Your Branch Analyses Misleading? Find out with our latest take on adaptive redomiciling and its current flaws.

One of the standard metrics analyzed when evaluating branch performance is the size of the customer base (or in a credit union’s case member base). The problem is that too many firms still rely on an old-fashioned account domiciling approach that assigns accounts (and households) to the branch whe...

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