09/02/2026
Are people starting to feel uneasy about the economy?**
There are some interesting signs emerging.
Reuters reported last week that U.S. consumers are becoming increasingly cautious with their money. Shoppers at Walmart and Target are still showing up—but they're spending less per trip. Consumers are prioritizing necessities, postponing larger purchases, and becoming much more selective about where their money goes.
U.S. retail sales also recorded their first decline in nine months.
When people start watching every dollar more closely, businesses notice.
And when businesses notice, they start watching expenses, hiring and payroll more closely too.
For anyone who's been thinking about their career, income, or what "job security" really means, this may be a good time to pay attention.
Sometimes uncertainty causes people to freeze.
Sometimes it causes them to build something of their own.
I've spent a lot of time working with people who are exploring business ownership and wondering whether they're ready to make the jump.
If that's been in the back of your mind, let's have a conversation.
**Source: Reuters, Aug. 21, 2026 — “U.S. shoppers tighten budgets, but still find room for treats and splurges.”**