A2z CFO, LLC

A2z CFO, LLC I advise any aspect of financial management from A to Z, and create financial and goal clarity, resu In crises, I come to your rescue as a financial “Fireman”.

Specialties:
Chief Financial Officer / Controller / Business Manager
Small to Medium Businesses, Non profit, Family Office

As a consulting CFO, I am both the right and left hands to businesses, keeping a company on course, with financial strategies and information. I keep businesses in good health like a “family doctor” as a liaison to professional advisors, management and employees. I serve sm

all to midsized businesses, family offices, and non-profit organizations. With more than 30 years of diverse financial experience, I can protect, strengthen and advance an organization. I have been a financial executive in various industries both domestic and international.

“Left Hand” - Advising for the PRESENT: I highlight key information for leaders to review, strategize and execute. I provide oversight to accounting, finance, HR and IT functions. I diagnose and cure what’s ailing a company with my objective perspectives. As a liaison, coordinator, and collaborator, I work with all your key advisors.

“Right Hand” - Navigating to the FUTURE: By working within your system, we develop strategies to increase cash, sales, and profitability, all the while preparing the business for exit when appropriate.

“Financial Fireman”- Correcting the PAST: For cash flow issues, late tax returns, messy books and audits, I roll up my sleeves as a hands-on CFO. I transform financial disorder to order, moving your business to the next level. I worked for a $12 billion mutual fund company, owned by the Princely Family of Liechtenstein. As a Senior Vice President at Wells Fargo, I built and managed the national Financial Administration practice, serving wealthy individuals with at least $100 million net worth. I have Big 4 CPA experience with PriceWaterhouseCoopers. For 10 years, I have been an independent CFO and consultant. We are financial management partners for small to mid sized businesses, non-profit, and family offices, as both strategic advisors and hands-on doers. As your outsourced Chief Financial Officers (CFOs), we can be project-specific or long term partners, keeping your ship on course. We adjust to your needs, whether it is on a part-time, interim, or full-time basis. We are trusted advisors, providing clarity to your financial goals. We are creative problem solvers, providing a sounding board for your challenges. We build financial infrastructure and processes for your success to increase cash, profitability and sales. We are coordinators and collaborators with your other professionals. We provide accounting, finance, HR, and IT management services, so you can focus on your business. We empower you to reach your vision, with in-house implementations of system design, internal controls, financial reporting, compliance, administrative, and supervisory duties, all the while preparing you strategically for a successful exit when the time is right. Call us when you need help with any aspect of financial management from A to Z. Additionally, we help with administrative functions & exit strategies. Strategic Advisors:
Financial strategist
Projections / future plans
Experience in advising CEOs
Short and long term engagements
Budgeting, cash flow
Inside Doers:
Senior level executive
Team-player
Trainer
Supervisor
Expert administrator
Collaborators with Other Advisors:
Banking
Legal
HR
M&A
Insurance
IT
Cost reduction
Risk management
Tax strategies
Compliance with legal, financial and tax reporting
Build financial reporting systems
Monitor business performance
Crisis management
Accounting, treasury, finance
HR & Payroll, IT
Financial information / data / statement
Plan ex*****on
Management
Tax
CPA
Advertising and marketing
Executive coach
Wealth managers
Key employees and directors
Business growth & transitions
Objective perspectives
Independent analysis
Expert assessment
Exit strategies

Understanding the causes of fraud by an organization's employees, management and occupational professionals are the firs...
05/01/2021

Understanding the causes of fraud by an organization's employees, management and occupational professionals are the first steps for preventing it.

Understanding what causes fraud by an organization's employees, management and occupational professionals is the first step for preventing it.

Post-COVID-19 business world will see continued changes in digital transformation, DTC, platform model, brand building a...
03/28/2021

Post-COVID-19 business world will see continued changes in digital transformation, DTC, platform model, brand building and digital marketing.

Post-COVID-19 business world will see continued changes in digital transformation, DTC, platform model, brand building and digital marketing.

Expenses covered by PPP loans are tax-deductible; second round of PPP loans have simplified application for loans under ...
01/05/2021

Expenses covered by PPP loans are tax-deductible; second round of PPP loans have simplified application for loans under $150k, thanks to Congress.


Congress rules that expenses covered by PPP loans are tax-deductible; 2nd round of PPP loans have simple application for loans under $150k.

The IRS rules that payroll and business expenses that PPP loans helped to cover in 2020 are not deductible in determinin...
12/01/2020

The IRS rules that payroll and business expenses that PPP loans helped to cover in 2020 are not deductible in determining 2020 business taxes, and that 2020 is the tax year for applying these non-deductibles.Click the LINK below to read more:

The IRS rules that payroll and business expenses that PPP loans helped to cover in 2020 are not deductible in determining 2020 business taxes.

Though the forgiven portion of a PPP loan is non-taxable, taxable income is also higher since payroll and other expenses...
11/15/2020

Though the forgiven portion of a PPP loan is non-taxable, taxable income is also higher since payroll and other expenses are not deductible.

Businesses need to discuss their PPP Loan with their accountants, tax advisors, and CFOs to know the specifics for each company’s financial position and tax liability.


Though the forgiven portion of a PPP loan is non-taxable, taxable income is also higher since payroll and other expenses are not deductible.

Budgeting and financial forecasting during COVID-19 have become a moving target. Businesses need to have multiple financ...
08/30/2020

Budgeting and financial forecasting during COVID-19 have become a moving target. Businesses need to have multiple financial forecasts and budgets for the worst and best scenarios during and after COVID-19, and avoid across the board budget cuts.



Businesses need multiple financial forecasts and budgets for the worst and best scenarios during and after COVID-19 and avoid across the board budget cuts.

Use of SaaS for managing business accounting and financials can improve efficiency, data security, speed, teamwork and c...
07/29/2020

Use of SaaS for managing business accounting and financials can improve efficiency, data security, speed, teamwork and cost, especially during Covid-19.





Use of SaaS for managing business accounting and financials can improve efficiency, data security, speed, teamwork and cost, especially during Covid-19.

SBA has made terms more favorable for small business or self-employed borrowers, up from 8 to 24 weeks' covered period, ...
06/23/2020

SBA has made terms more favorable for small business or self-employed borrowers, up from 8 to 24 weeks' covered period, down to 60% on payroll and EZ forms.

Hurry! Only 6 days left to apply! Let me know if I can help.



SBA has made terms more favorable for small business or self-employed borrowers, up from 8 to 24 weeks' covered period, down to 60% on payroll and EZ forms.

Companies need to examine income and balance sheets to adjust to Covid-19 New Normal and changes in products, services, ...
05/01/2020

Companies need to examine income and balance sheets to adjust to Covid-19 New Normal and changes in products, services, customers, employees, and suppliers.



Companies need to examine income and balance sheets to adjust to Covid-19 New Normal and changes in products, services, customers, employees, and suppliers.

America is going back to work. The question is, will your company be ready?Please join us for a webinar: "Going Back To ...
04/29/2020

America is going back to work. The question is, will your company be ready?

Please join us for a webinar: "Going Back To Work Post-COVID-19", May 6, 2020 10:00 AM PST.

Industry executives from Sales Management, Financial Strategy, and Human Resources will help you understand what you need to do now and as the market heats up in a much-changed COVID-19 world.

Approximately 30 minutes will be dedicated to a live Q&A with the panel to discuss specific needs attendees may have.

Please register using this link:

https://us02web.zoom.us/webinar/register/WN_Qm_i3nBATFqj8zarRVPN9Q

America is going back to work. The question is, will your company be ready? Industry executives from Sales Management, Financial Strategy, and Human Resources will help you understand what you need to do now and as the market heats up in a much-changed COVID-19 world. Approximately 30 minutes will b...

Covid-19 crisis calls business owners to change budget and financial plans, maintain cash flow, decide what to keep, add...
04/28/2020

Covid-19 crisis calls business owners to change budget and financial plans, maintain cash flow, decide what to keep, add, discontinue, and plan for exit.



Covid19 crisis calls business owners to change budget and financial plans, maintain cash flow, decide what to keep, add, discontinue, and plan for exit.

Address

4330 Veronica Avenue
Castro Valley, CA
94546

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm

Telephone

+19252165058

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