Jordan Weimersheimer, Residential Sales Manager

09/01/2026

📊 MARKET PERSPECTIVE: Gen Z Is Entering the Housing Market

The next generation of homebuyers isn’t waiting on the sidelines. Gen Z is becoming a growing force in today’s housing market, with younger buyers representing an increasing share of purchase activity.

And they’re finding creative ways to make homeownership work. From personal savings and family assistance to non-savings sources, today’s buyers are using multiple strategies to put together their down payment.

At the same time, buyers are navigating higher rates, more inventory and a little more negotiating room than we’ve seen in recent years.

🏡 The takeaway? There isn’t one “right” path to homeownership. Understanding your financing options can make all the difference.

Check out this month’s Market Perspective for a closer look at what today’s numbers are telling us.

09/01/2026

🏡 More homes on the market could mean more room to negotiate.

Active inventory recently reached about 1.5 million homes, its highest level since May, while pending sales have slowed. That combination is giving some buyers more leverage than they’ve had in recent years.

If a home has been sitting on the market, buyers may have an opportunity to negotiate more than just the purchase price. Seller-paid closing costs, repairs, or a mortgage rate buydown could all potentially be part of the conversation.

The list price is the starting point. The right strategy could help you negotiate the deal—not just the house.

08/31/2026

Do you know your debt-to-income (DTI) ratio? 🤔🏡 Your DTI helps lenders understand how your monthly debt compares to your income. A lower ratio may give you more financial flexibility when purchasing a home. 📊

Ready to find out? Let's chat! 💻

08/30/2026

08/29/2026

Would You Rather: Walkable City 🏙️ or Country House 🌳? Let’s talk mortgages. 💰

This decision is about more than the location. It’s about choosing a home that fits your lifestyle, finances, and long-term goals.

A city home may offer convenience, less exterior maintenance, and easier access to work, dining, and entertainment. However, buyers should also consider factors such as limited space, parking costs, and HOA fees.

A country home may provide more space, privacy, and land. However, it can also come with added responsibilities, including septic systems, well maintenance, repairs, and longer commutes.

There is no one-size-fits-all answer. The right choice is the one that fits your budget, priorities, and future plans. 🏡✨

Which would you choose: walkable city or country living? Let us know in the comments!

08/28/2026

🏡🎮 READY TO LEVEL UP TO HOMEOWNERSHIP?

Finding the home is only part of the adventure. Finding the right financing can help you make your move with confidence.

🎯 Explore mortgage options that fit your goals
⭐ Power up with a pre-approval
🏠 Find the place you want to call home
🔓 Unlock your next address

🚀 Ready to start your homebuying quest?

📲 Let’s talk mortgage options and find the financing that works for you!

08/28/2026

💼 The right lending partner does more than close loans—they help grow your business.

With financing solutions for a wide variety of borrower scenarios, you can confidently refer every client knowing they'll receive exceptional service and personalized guidance from start to finish.

📲 Let's build more success together.

08/26/2026

Robots can run. Jump. Even play soccer.
But can they get you pre-approved?

The World Humanoid Robot Games are showing just how far technology has come. And in the mortgage world, technology can make things faster, easier and more convenient, too.

But when the unexpected happens? That’s where having an experienced human in your corner matters.

Real questions deserve real answers.
Unique situations need real solutions.
And one of the biggest financial decisions you’ll make deserves a personal touch.

Keep the robots in the games. Put your mortgage in human hands.

Ready to make your move? Let’s connect.

08/24/2026

🏡 Mortgage qualifying just got a little more flexible for some borrowers.

Freddie Mac has expanded its Accumulated Assets as Income guidelines, an important update for borrowers whose financial strength may be tied more to their assets than a traditional paycheck.

Think about someone who has built significant wealth through investments, retirement accounts or other eligible assets but has a lower or less predictable monthly income. Previously, that financial picture might not have translated as favorably when qualifying for a mortgage.

With the updated guidelines, Freddie Mac has:

🔹 Removed the minimum age requirement
🔹 Improved the asset calculation
🔹 Expanded certain LTV and property eligibility

It’s a good reminder that income isn't always the whole story when it comes to mortgage qualification.

If you have substantial assets and are considering buying a home, let's chat!

08/22/2026

Let's be real for a second — that rent check you write every single month? It's paying off your landlord's mortgage, covering their property taxes, and padding their investment portfolio. Meanwhile, your net worth? Standing still. 🏠💸😬

Renting gives you a roof over your head, but it gives you zero equity in return. No ownership, no asset growth, no long-term wealth building. Just a receipt at the end of the month and a hope that your rent doesn't go up again next year.

The good news? You have options. Whether you're a first-time buyer or just curious about what you actually qualify for, the first step is getting the right info — and we make that part easy.

Stop renting someone else's dream and start building your own. Visit our website today to explore your path to homeownership — no pressure, just real talk and real numbers.

Your future self will thank you. 🔑🏡