10/26/2026
New enrollment data shows more Americans turning to employer-sponsored coverage in 2026 as fewer rely on individual marketplace plans. For employers, that means the health plan you offer is carrying more weight than ever in recruiting and retention.
Open enrollment is the perfect moment to make that value visible. A few ideas: explain what the plan covers in everyday language, highlight preventive care that’s included, and remind employees about benefits they may be underusing, like telehealth or wellness perks.
Some of your team may be navigating employer coverage for the first time this year. A little extra communication can turn a confusing form into a benefit people truly appreciate.
Want help building a simple open enrollment communication plan? We do employee education at no extra cost and become an extension of your HR team.
Ready to see how we can help?
https://www.strohandassociates.com/contact