Rousseau Insurance Agency

09/02/2026

Insurance often starts with the carrier that made sense at the time, and over the years, it can simply carry forward. Renewal arrives, the price looks familiar enough, and the policy continues without much of a second look.

A homeowners policy that has not been reviewed in years. Auto coverage bundled the same way since the first vehicle was added. A business policy that may have fit early on, but has not been revisited as needs have changed. None of these are necessarily wrong, but they do not always tell you whether your coverage still fits.

As an independent agency, Rousseau Insurance is not tied to one carrier. We can review options across multiple companies and help place coverage where it fits your life, your needs, and your priorities today. That is insurance designed around you.

If your coverage has been somewhere else for a while and no one has really taken a look, that is worth a second opinion. Call our office at 207.282.7568 or email [email protected], and we will walk through your options together.

https://bit.ly/4qjN3B3

08/31/2026

Our golf giveaway closes soon. One Rousseau Insurance client and three guests will win a foursome for the Biddeford S**o Chamber’s 74th Annual Golf Tournament on Thursday, September 17, at Dunegrass Golf Club.

If you have not entered yet, there is still time. Follow our page, like this post, and comment below with who you would bring.

Entries close September 3 at 11:59 PM. Open to current Rousseau Insurance clients age 18 or older.

08/27/2026

There is a point near the end of August when you can feel the season starting to turn. The beach traffic thins out, the mornings cool off, and the lists start, furnace service, gutters, the projects you meant to finish all summer.

Coverage rarely makes that list. But the quieter changes of the past year tend to add up, a finished basement, a generator after last winter, a home that is finally paid off, a cottage you started renting out. None of them feel like insurance moments, and all of them can change what your policy needs to do.

The end of summer is a good time to make sure your coverage still reflects where you are now, not where you were a year or two ago.

We put together a few of the conversations worth having before the seasons change. Read the full post at the link, or call our office at 207.282.7568 or email [email protected].

https://bit.ly/4wHu6eE

As another summer along the S**o Bay shoreline begins to wind down, familiar routines start to take shape. Outdoor furniture is tucked away. Gardens are cleared. Furnace appointments are scheduled. Water lines are winterized. Whether it’s a family cottage in Ocean Park, a waterfront home in Biddef...

08/25/2026

Emily Pelletier, one of our principals and our VP of Commercial Lines, runs the commercial side of a business her family has built over three generations. That shapes how she works with clients who are running businesses of their own.

Rousseau has made payroll, worked through slow seasons, grown, and planned for what comes next, the same things the contractors, restaurants, retailers, and property owners we cover think about every day. Coverage built by people who know what it takes to run a business is coverage that reflects how the business actually operates.

If you own or run a business and want coverage that fits the way it really works, that is a conversation worth having. Call our office at 207.282.7568 or email [email protected].

08/20/2026

Matt Rousseau, one of our principals and our VP of Personal Lines, still believes the person you reach when something goes wrong should already know you. A fender bender, a tree through the roof, a new driver in the house, those are not moments to spend on hold with a call center.

Personal coverage is the coverage closest to daily life, the home, the cars, and the camper, boat, or bike that only come out for a few good months up here. Rousseau handles it the way a neighbor would, a real person who knows your name and how you actually live.

If your home and auto have been sitting with a call center or an app and you would rather deal with someone who picks up, that is worth a conversation. Call our office at 207.282.7568 or email [email protected].

08/18/2026

We’re giving one Rousseau Insurance client and three guests a day on the golf course!

One winner will receive a foursome for the Biddeford S**o Chamber’s 74th Annual Golf Tournament on Thursday, September 17, at Dunegrass Golf Club.

To enter:

1. Be a current Rousseau Insurance client
2. Follow our page
3. Like this post
4. Comment below and tell us who you would bring

You may enter once on Facebook and once on Instagram for up to two entries.

Entries close September 3rd at 11:59 PM ET. The winner will be selected at random and contacted directly by Rousseau Insurance on September 4th. The winner will have 24 hours to respond. The names of all four golfers can be provided afterward.

Tournament check-in begins at 8:00 AM at Dunegrass Golf Club, followed by a 9:00 AM shotgun start.

Open to current Rousseau Insurance clients age 18 or older. No additional purchase is required. The prize cannot be exchanged for cash.

This giveaway is not sponsored, endorsed, administered by, or associated with Facebook or Instagram. By entering, participants release Facebook and Instagram from responsibility related to this giveaway.

08/13/2026

Rousseau has been a family business in Biddeford for three generations. We grew up around it, and today the two of us run it together, Emily on the commercial side and Matt on the personal side.

Stepping into that role, we could have just kept things the way they had always been. Instead we did the work on purpose, defining what the agency stands for, our mission, our vision, and the values our team lives by, so that whoever you reach here, you get the same Rousseau.

It all comes back to one idea we inherited and still believe. Insurance should be designed around you, built to fit the life you actually live, by people who know your name.

We wrote about what that means and where we are taking the agency next. Read the full story at the link, or call our office at 207.282.7568.

https://bit.ly/4vYqKmE

08/11/2026

This month's spotlight introduces Mikaela Paradis, our Commercial Lines Manager. Mikaela joined the agency in 2021 with a background in commercial insurance. Originally from Farmington, she graduated from the University of Maine with a degree in Business Administration. In her role, she works closely with the commercial team on policy placement and client coverage strategy.

08/07/2026

Rousseau Insurance is a third generation family business. Our grandparents opened its doors in a Biddeford home in 1959, with a simple goal: to support neighbors and local businesses with honest guidance. Today, we are still rooted in this community, now as a modern local agency on Elm Street. Our tools and surroundings have evolved, but the heart of our work has stayed the same: clear advice, responsive service, and genuine care for the people who rely on us.

08/06/2026

This month, we are marking three team milestones at Rousseau Insurance. Emily Archer and Joshua Parsons each mark two years with the agency, and Gina Boudreau marks nine years.

Emily works on our personal lines team, assisting individuals and families with auto, home, and other personal coverage needs. Joshua also supports our personal lines clients, working with them as they review coverage options. Gina works across both personal and commercial lines, assisting clients with coverage for their homes, vehicles, and businesses.

We are glad to recognize Emily, Joshua, and Gina this month. Congratulations to each of them on another year with Rousseau