09/11/2026
What are you actually building toward?
For cannabis operators juggling cash flow, investors, taxes, employees, expansion, and regulatory change, that question isn’t always easy to answer.
In this episode of Financing Your Cannabis Future, presented in collaboration with Beard Bros™️, VERDANT CEO Rachel Wright, CPA, MST sits down with strategic advisor and former cannabis CEO Dennis O’ Malley to discuss the difference between running a cannabis company today and preparing it for what comes next.
They cover leadership, financial discipline, investor relations, capital strategy, scenario planning, and why knowing what you’re funding—and why—matters before raising more capital.
At the center of it all: optionality. Aligning your financials, leadership, investors, and long-term goals so you’re ready when opportunity arrives.
Because the companies best positioned for the future aren’t necessarily the ones that predict it—they’re the ones prepared for more than one version of it.
Watch the full episode on our YouTube page to learn more.