Gordon Associates Long Term Care Planning

Gordon Associates Long Term Care Planning We specialize in helping individuals and families choose the best LTCI for them.

A recent report on state care policies is a good reminder of why it pays to have your own long term care plan, rather th...
09/03/2026

A recent report on state care policies is a good reminder of why it pays to have your own long term care plan, rather than counting on public programs to fill the gap. The report scored states on how well they support aging and disability care, and even the highest-scoring states are bracing for tough budget decisions ahead that could affect access and affordability for people who need care. Long term care planning isn't just about picking a product, it's about giving yourself options no matter what happens with public funding down the road.

A national report card on care affordability and access has found that more than half of the states have made progress on care across the lifespan in the past two years, but federal cuts to vital programs will challenge future progress and could lead to rollbacks of those advancements.

Good news for anyone who's been putting off a long term care insurance decision because they assumed prices only go one ...
09/01/2026

Good news for anyone who's been putting off a long term care insurance decision because they assumed prices only go one direction: up. A new industry report found that premiums on traditional long term care policies have actually come down recently, and the cost of coverage tied to a life insurance policy has held steady too. That doesn't mean LTCI is cheap, but it's a reminder that the market shifts, and waiting isn't always the safe choice it feels like. If it's been a while since you looked into your options, now might be a good time to take another look.

The cost of benefits linked to a life insurance policy is holding steady, according to a new AALTCI report.

Connecticut just passed a law limiting how much insurers can raise long term care premiums, and requiring more transpare...
07/28/2026

Connecticut just passed a law limiting how much insurers can raise long term care premiums, and requiring more transparency about how those increases get calculated. Starting July 1, insurers there can't approve a rate hike bigger than the average increase already baked into the policy when it was first sold. About 100,000 Connecticut residents hold long term care policies.

If you've ever opened a premium increase letter and wondered how the company arrived at that number, this is what regulators pushing back on that looks like. Either way, it's worth reviewing your policy every so often rather than just filing the letter away.

Long-term care insurers are facing a new set of requirements after Connecticut state lawmakers passed a bill boosting transparency around rate increases.

A new survey asked people what scares them most about needing long-term care one day, and the answers were a little surp...
07/21/2026

A new survey asked people what scares them most about needing long-term care one day, and the answers were a little surprising. Only 71% said they worry about affording it. More — 84% — said they're worried about not having anyone around to advocate for them and help make decisions. Most people said they'd rather get care at home than in a facility, but very few have actually figured out how that would happen in practice.

Long term care planning isn't only a money question. It's also a "who's going to help me" question, and that one tends to get skipped until it's too late to plan for it.

Having the means to afford long-term care has always been a concern, but older adults are even more concerned about having someone to help

A 76-year-old wrote to financial columnist Terry Savage asking if he could still get insurance to cover his care in case...
07/14/2026

A 76-year-old wrote to financial columnist Terry Savage asking if he could still get insurance to cover his care in case he's ever not able to take care of himself. Her answer cut right to it: life insurance isn't the same thing as long term care insurance. Life insurance pays out to your beneficiaries after you're gone — it doesn't do anything for you while you're the one who needs help.

If you're waiting until your 70s to think about this, you've already missed the easier window. Coverage is cheaper and easier to qualify for in your 50s and 60s. If you're not sure where that leaves you, talk to someone who works in long term care planning specifically, not just insurance in general.

Hey terry. I’m 76 years old and I need to know if I need more life insurance. If I can’t take care of myself could I get long term life insurance. And who can I call?

Senior care costs keep climbing — and the latest numbers make that hard to ignore. National median monthly costs now top...
06/30/2026

Senior care costs keep climbing — and the latest numbers make that hard to ignore. National median monthly costs now top $5,419 for assisted living, $6,690 for memory care, and home care has risen to $34 per hour. These aren't projections — they're what families are paying right now. If you haven't thought about how you'd cover these costs in retirement, now is a good time to start that conversation.

A Place for Mom, the leading platform guiding families through every stage of the aging journey, has released its 2026 Costs of Long-Term Care and Senior Living Report, one of the most comprehensive proprietary snapshots of real-world senior care pricing in the United States.

Here's something that may catch people off guard: Medicare has put a 6-month freeze on new enrollment for home health an...
06/25/2026

Here's something that may catch people off guard: Medicare has put a 6-month freeze on new enrollment for home health and hospice agencies. For anyone counting on in-home care down the road, it's a reminder that Medicare's coverage comes with limitations and uncertainty built in. Planning ahead — rather than relying on what Medicare may or may not cover — is the smarter approach. Long-term care insurance gives you options when the system can't.

A six-month federal moratoria on new Medicare enrollment for home health and hospice agencies has the potential to affect a growing percentage of senior living residents, but the action has the support of industry advocacy groups, provided the stoppage achieves the government’s intended goal of al...

Long-term care insurance has come a long way. If the idea of a traditional policy — with premiums you pay year after yea...
06/23/2026

Long-term care insurance has come a long way. If the idea of a traditional policy — with premiums you pay year after year — has ever given you pause, it's worth knowing there are newer options that work differently. Some products let you "reposition" money you already have saved into coverage that provides tax-free benefits if care is ever needed. No medical exam, no labs, just a phone interview in some cases. The landscape has changed, and it may be worth a fresh look.

One focus of this year's ILTCI Conference was ways to get lazy money moving.

One reason having your own long-term care insurance policy matters so much: you can't count on family to pick up the sla...
06/02/2026

One reason having your own long-term care insurance policy matters so much: you can't count on family to pick up the slack. According to the Department of Health and Human Services, the average lifetime value of unpaid care provided by loved ones after age 50 is $168,000 — and nearly one in four care recipients receive unpaid care valued at $250,000 or more. A personal long-term care insurance policy means you get professional care when you need it, without putting that burden on the people you love most.

Most people will need long-term care at some point, but insurance can be pricey. Here’s a guide to covering all of your expenses.

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Bannockburn, IL
60015

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